The Founder’s Table

Dr. Deshaun Williams

The Founder’s Table is a seat at the table for entrepreneurs who want more than inspiration. This is where founders, business owners, and professionals talk through the real decisions, lessons, mistakes, and turning points that shape how a business is built. Hosted by Dr. DeShaun Williams, each episode brings honest conversations about leadership, structure, ownership, and the moments that force entrepreneurs to think deeper, move smarter, and build with intention. Pull up a seat, because the table is open.

Episodes

  1. Where Your Message Meets the Standard

    3D AGO

    Where Your Message Meets the Standard

    Season 1 closes with a conversation that reflects what this show is built on, structure, clarity, and decisions that hold weight in real business, while bringing necessary attention to how a message is crafted and delivered in a way that actually lands. In this episode, Chris Hanlon joins the table from New Zealand as we break down where business owners get it wrong, why those patterns keep repeating, and what it actually takes to correct it, while moving into how messaging shapes perception, how weak communication creates confusion inside a business, and how to structure what you say so it is understood with clarity and intention. This is not theory, it is a direct look at how a business is built to operate, protect itself, and scale, and how your ability to communicate that determines whether people understand what you actually do or continue to misinterpret it. We also step into what the TEDx stage actually represents, what it demands from the person stepping onto it, and how crafting and delivering a message at that level requires discipline, positioning, and execution that aligns with how your business is built behind the scenes. This episode brings the season full circle while setting the standard for what this platform stands for. Listen now and take a real look at how your business is built and how your message is being delivered, follow the show so you are in position for Season 2, go back and catch the episodes you missed because every conversation builds on the last, and share this episode with someone who is serious about building something that actually works. If you are a founder, operator, or entrepreneur with real experience and a perspective grounded in execution, apply to be a guest and take a seat at The Founders Table.

    29 min
  2. The Power of Knowing What You Do

    APR 30

    The Power of Knowing What You Do

    Most entrepreneurs are not struggling because they lack motivation; they are struggling because they cannot clearly explain what they do, who they work with, or how their business is actually structured. In this episode, I sit down with Mr. Robert Butwin to unpack his journey into entrepreneurship and what he has consistently seen from founders in their early stages. We move through his experience working in a family business, his natural tendency as a giver, and how that shaped his path into building something of his own. From there, the conversation sharpens around where entrepreneurs misstep, specifically in how they approach structure, how they communicate their value, and how often they move without a clear understanding of who they are actually working with. A major gap we address is the inability to confidently deliver a clear pitch. Many founders are building, posting, and showing up, yet cannot articulate what they do in a way that makes sense to the people they are trying to reach. That lack of clarity creates friction everywhere, in conversations, in opportunities, and in decision-making. It leads to saying yes too quickly, holding onto the wrong opportunities, and operating without direction. We also break down the discipline behind decision-making, understanding when to say yes, when to say maybe, and when to say not now without disrupting the direction of the business. As the conversation develops, we highlight what it actually means to be a connector and a networker, not just being present in rooms, but knowing how to move with intention and purpose inside of them. This episode will challenge how you think about your business at its core. If you cannot clearly explain what you do, who you work with, and how your business is structured, then the issue is not growth, it is foundation. Once structure is in place, clarity follows, and when clarity is present, everything else begins to move with intention.

    29 min

Ratings & Reviews

5
out of 5
6 Ratings

About

The Founder’s Table is a seat at the table for entrepreneurs who want more than inspiration. This is where founders, business owners, and professionals talk through the real decisions, lessons, mistakes, and turning points that shape how a business is built. Hosted by Dr. DeShaun Williams, each episode brings honest conversations about leadership, structure, ownership, and the moments that force entrepreneurs to think deeper, move smarter, and build with intention. Pull up a seat, because the table is open.