Bill Valway Podcast

Bill Valway

Build the Man. Protect the Legacy. A weekly newsletter and podcast for men who are building something that matters — and who refuse to let who they've been become the ceiling on who they're capable of becoming. Every Tuesday at 6 AM. billvalway.substack.com

  1. 2d ago

    Burn the Plow, Don’t Keep Walking Back to It

    Book a FREE Discovery Call with Bill at billvalway.com “So Elisha left him and went back. He took his yoke of oxen and slaughtered them. He burned the plowing equipment to cook the meat and gave it to the people, and they ate. Then he set out to follow Elijah and became his servant.” ~ 1 Kings 19:21 If you ask directly, most men will tell you they’re all in. They tell you they’re ready. They tell you they’re committed. They tell you they’re hard at work. Then you look a little closer, and there’s the plow still sitting in the barn. It’s gathering dust not dirt. You’ve heard the line about taking the island and burning the boats. This is the version from the Bible, and I love it. Burn the plows, kill the cows. Elisha had a choice to follow the prophet Elijah or not. He made a huge decision, and then he went all in on it. He slaughtered his oxen, burned the plow to cook the meat, and fed the people with it. He gave himself zero opportunity to turn around and go back. That’s the image I want you to carry this week. The plow is whatever you’re keeping in the barn in case this doesn’t work out. So where in your life do you still have a plan B? I think there’s a misconception about backup plans. Knowing your next move if something doesn’t work out, that’s being strategic. Always thinking in terms of it not working out is something else, and it isn’t helping you. Every time my back has been against the wall, I’ve figured out a way forward. I think that’s true for most of us. There’s a level of intensity and commitment that only shows up when it’s all on the line. It’s one of the reasons I do endurance races. My goal is to finish, so I can’t quit. There are points in every race where you want to. You’re exhausted, you’re fatigued, and the end seems really far off. That’s exactly why it’s so powerful. The prayer that went with this reading stayed with me all week: God, Father, help me let go of plan B, and be completely obedient to your calling in my life. It hit because of where I am right now. I’m letting go of a business I’ve run for twenty-five years and handing the reins to another man, so that he can grow, and so I can grow into this new season of helping and developing men. That’s my plow. When you follow God’s plan, the way isn’t easy, but it’s clearer, and it’s rewarding. Here’s what I know from where I sit today. The immature man keeps a plow in the barn. He hedges. He protects his ego and keeps one foot out the door, so nobody can ever say he failed. Elisha didn’t only burn the plow. He walked away from it to become a servant to the greater calling. That’s the mature man. He goes all in, and what he goes all in on is serving. So, here’s your first move. Take out a piece of paper and answer three questions in writing: * Where am I giving a half measure? * Where am I scared to go all in? * What’s at stake if I don’t? Then circle the one plow you’re keeping in the barn. This week’s lesson: A man who keeps a plow in the barn will walk back to it. Instead, burn it, and go all in. Next, From the Trenches: You Can’t Expect a Man to Know What You Haven’t Shown Him This week I was filming with a younger man on my team, someone still learning the work I’ve been doing for over a decade. He kept pulling me into his process, and it kept not working for me. I could feel myself getting upset, because I felt like he wasn’t hearing me. On one side, I’m paying him to deliver a result. On the other, I’ve got about twenty years more life experience than he does, and I was expecting him to understand my content at a high level while he’s still learning about himself. So I told him, “I appreciate the fact that you’re here and you’re doing your very best, and I believe that you are. And I need to do a better job of leading and directing you on the things I know are important, because I can’t expect you to know what’s important if you don’t know.” We reset, and then we had a really good session. My natural style is dominant, so when I don’t feel heard, I go to frustration. And it isn’t only on set. I’m often three, four, five steps ahead of the people around me, expecting them to get it. I can get upset about it, or I can use it as a coaching opportunity to bring them forward. That’s the trap. The further ahead you are, the easier it is to forget you were ever behind. Men, if you know this pattern in yourself, here’s what to do with it. The next time frustration rises because a man isn’t getting it, treat that as the signal. Before you correct him, tell him one thing he’s bringing to the table. Then tell him what matters and why. Before, not after. Is that the man you want to be, the one who gets frustrated, or the one who brings them forward? That frustration is a plow. Burn it, and lead the man in front of you. Next, Here’s What’s Trending in Fatherhood and Child Safety 17 Disney and Universal employees among 281 arrested in Florida sex trafficking sting, sheriff says CBS News reported that the Polk County Sheriff’s Office in Florida made 281 arrests in a seven-day undercover operation targeting human trafficking and adults seeking to meet children for sex. Seventeen of those arrested were Walt Disney World or Universal Studios employees, and the arrests also included a former Mickey Mouse performer and the head coach of a youth team for players ages eleven to fourteen. Sheriff Grady Judd said Disney cooperated with investigators and fired the employees involved. When are we going to wake up? The sexual damage happening at a societal level right now is getting worse, and they’re hiding in plain sight. People put this whole ideal on Disney World. I’ve seen grown a#s adults go there and have a great time, and to me, you’re so f#cking detached from reality. It’s not even a place for children anymore. You’ve probably heard speculation about that place over the years. This isn’t that. This is real, factual evidence of real things happening with employees of this organization. They have a responsibility to vet the people working there, and they failed. That’s unforgivable. The sad part is there’s going to be no repercussion for Disney, because they quote unquote “cooperated with authorities”, and they’ll make up some bullsh#t story about how this had nothing to do with them. And I love what the Polk County Sheriff, Grady Judd, is doing. He’s a superstar. He publicizes all of it and puts these people on blast, and rightly so. If we don’t shout this from the hilltops, people stay oblivious and go about their days. There are two things I believe you can’t put in someone else’s hands. The first is your health. No doctor is ever going to advocate for you the way you will. The second is your children’s safety. I’ve spent $175,000 on attorneys over the course of a divorce, and I can tell you with certainty that not a single attorney, judge, or therapist has advocated for my children more than I have. No one’s coming to save you. If someone came after my kids, I would 100% go to jail for them. I’ve already proven I’ll go to great lengths to protect my children, and I’m grateful I haven’t sold them out. I’ve seen men who have: * A feminized son who’s having mental health issues now. * A thirteen-year-old daughter dressing provocatively, looking for attention from all the boys. Why? Because you sold them out. You have to make a choice as a father. Are you going to stand guard at the gates of your children’s minds or not? Are you going to give them untethered access to their phones because their friends have it? Are you going to let your daughter hang out with a materialistic friend because she likes her, or are you going to tell her the truth, that you don’t care for that girl, and here’s why? Last week I said you’re the average of the six people you spend the most time with. Is the same not true for a child? We get what we accept. Our children, whether we like it or not, are a living example of how we’ve led. Ask yourself three questions this week: * Who are the six people my kids spend the most time with? * What do my kids have access to only because their friends do? * What truth haven’t I t… This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit billvalway.substack.com

    Burn the Plow, Don’t Keep Walking Back to It
  2. Oct 27

    Rise or Sink to the Level of the Men Around You

    Book a discovery call with Bill at BillValway.com “You are the average of the five people you spend the most time with.” – Jim Rohn Most men don’t choose the people around them; they attract them unconsciously: Whoever was at the job, whoever was at the gym, whoever laughed at the right jokes. Then one day, they look up and wonder why their life looks the way it does. Water seeks its own level. Pour it into connected containers and it settles at the same height in every one. Men work the same way. Whatever level the men around you are living at, that’s where you’ll settle, unless you decide otherwise. Jim Rohn was one of the first motivational speakers I ever listened to. If you get the chance, listen to one of his talks. He doesn’t sound like most speakers. He’s funny and he’s captivating, and I’d catch myself laughing out loud, feeling like he was talking straight to me. He came from almost nothing, and his story was anything but a straight line. Take another look at the quote at the top of this letter. For a long stretch of my life, I proved that quote right in the worst way. When I was living in the immature masculine, a warrior and a taker, I attracted men who would validate my way of thinking. I needed that. My ego couldn’t stand anyone who challenged me. So, if I was a warrior and a taker, I was surrounded by warriors and takers. Everything was a battle. Everything was conflict. One of the philosophies of our business back then was churn and burn. And when that’s your philosophy, people stop mattering. They’re a means to an end. The goal is the only thing that counts. What level was that water sitting at? Low. And I couldn’t see it, because every man around me was standing in it too. There was no higher perspective. What changed that was mentorship, and the humility to be surrounded by men who inspire me instead of men who agree with me. That brings me back to the Rule of 33. Spend a third of your time with men who are working to get where you are. They’re not beneath you. They’re in a season you’ve already walked through, and you have something they want, so you pour into them. Spend a third with men at your level, doing similar things, so you can look across and realize you’re not alone in your problems. Maybe you learn something from how another man parents. And spend a third with men you’re aspiring to become, men who’ll tell you the truth and challenge the way you think. If you can spend real time with five people, make it six for easy math: * Two men working toward something you already have * Two men beside you, to bounce ideas off and laugh with about the road you’re on together * Two men you look up to, where you’d say, if I end up where he is at his age, I’ve done well This isn’t about surrounding yourself with top performers. It’s about variety, men who reflect back the things you do and don’t want, so you’re clear on your own path. Nobody defines that path but you and God. It won’t look exactly like any of those six men’s. Success is different for every man. So here’s your first move. Write down the six men you actually spent time with this month. Which column is empty? This week’s lesson: You’ll settle at the level of the men around you, so choose them on purpose. Two behind you, two beside you, two ahead of you. Next, From the Trenches: The Moment You Want to Go It Alone I’m coaching an executive right now, and this week we found ourselves laughing about how closely our behavioral profiles line up. We’re both high dominant. That means we share the same natural defense. When we get triggered and we feel fear, we don’t reach out. We go it alone. We churn and burn. The voice in our heads says, “People don’t matter. I can figure it out.” We were laughing because we both know where that road ends. People turn into a means to an end, and the goal becomes the only thing that matters. Here’s what sits underneath it. Going it alone feels like strength, but it’s fear. The more scared a high-dominant man gets, the smaller his circle gets, and the fewer men are left who are allowed to tell him the truth. That’s the trap. The moment you most need the men above you is the exact moment your defenses tell you to cut them off. Men, if you know this pattern in yourself, here’s what to do with it. The next time you feel the pull to handle something alone, treat that pull as the signal. Before you make the decision, call one man above you or beside you and say it out loud. Before, not after. Is that the man you want to be, the one who goes quiet and burns it down? Or the one who picks up the phone? Water left alone doesn’t rise. It sits wherever it was poured. The men around you are how your level moves. Next, Here’s What’s Trending in Small Business Majority of Small Business Owners Rely on Their Businesses to Fund Their Future, New Survey Finds Metro Atlanta CEO reported on a survey of more than 1,100 U.S. small business owners, commissioned by the exit planning firm Exit Factor. Nearly two-thirds have at least half their net worth tied up in the business, yet a third have taken no steps toward an exit. In the full study, 44% said not knowing who they’d be without the business has affected their planning. I’ve talked about this with my mentor, Nick Nicholson, and with a good friend who helps owners build succession plans, and it comes up constantly in my coaching. Most great entrepreneurs get a tremendous amount of their needs met through the business without realizing it. It funds the house, the cars, the vacations. People know you as the owner. Your wife sees you as the man who runs the company. That’s identity. And the work we haven’t done always shows up somewhere in the organization. For a lot of men, the business becomes a prison. For a period of my life it was mine. After I blew my life up, I surrounded myself with the people I believed I deserved. The owners who sell are the ones who were intentional about what they were building. If you own a business, ask yourself three questions this week: * Who am I apart from this company? * Am I planning on purpose, or telling myself I’ll deal with it tomorrow? * What fear haven’t I said out loud? That last one matters most. There’s a fear underneath, and if you spoke it to someone, you’d be able to name it. Unnamed, it drives the indecision, and it moves you further from what you actually want, which is freedom. That’s what the men above you are for. They’re the ones you say it to. If the business sets your level, you’ll drop the day you walk out of it. Raise the man, and the water rises with him. Next, This Week’s NFN: How You Take Cold Water Is How You Take Everything An NFN, a Non-F#cking-Negotiable, is something you commit to doing one day at a time, for as long as it serves you. First, let me make something clear. Every week I pull one NFN off the Pick Your 30 chart and give you the why behind it. That isn’t a new assignment every week. Pick one and keep it every day for as long as it serves you. If the one you’re running is working, keep it. If none of the thirty fit, change one until it does. My NFN started with one thing I did consistently, every single day. Still today, there’s one thing I do no matter what. If I had a list, I’d never get through the whole thing. Here’s why one thing matters. A small promise, kept long enough, builds you into the man you set out to become, a builder and a protector. You start to live as that man. You’re content. You have love and respect for yourself, and because of that, you have love to give everyone around you. Ready to take on an NFN for yourself? Here’s your challenge this week: Take the last sixty seconds of your shower on cold, every day. While you’re in it, watch how you respond. Do you take your time? Put a foot in first? Get out at thirty seconds? Scream and jump around? How we do one thing is how we do everything. How you take that cold water is very likely how you take everything else you don’t want to do. That’s it. Before You Go You’ve read or listened this far, thank you. This newsletter exists to help one man at a time, so that maybe he’ll help someone else. If the column beside you is empty, that’s what my Men’s Team is for. We meet every week, and a man can start any week. Men, I’m an open door for you. Look at the water you’re standing in this week. Then go find the men who’ll raise it. Thanks,~Bill Thanks for reading! This post is public so feel free to share it. Book a Discovery Call with Bill This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit billvalway.substack.com

  3. Oct 20

    You Can't Hand Anyone A Happiness They Haven't Built

    “Happiness is not something ready made. It comes from your own actions.” (Dalai Lama) So many men spend their whole lives searching for happiness. We’re programmed to look for it outside ourselves. Go buy the thing. Go do the thing. Book the vacation. Find anything that can take us out of ourselves for a while. And when the people closest to us aren’t happy, we do the same thing in reverse. I hear it from men all the time: “My wife told me she isn’t happy.” And the first reaction is the one most of us would have, “I need to fix this. I need to do something to make sure she’s happy.” Here’s what I know from where I sit today. It’s no one’s responsibility to control our happiness. It’s ours. It’s an internal job, and it comes from our own actions, from the work we do inside ourselves. This season, I’m finishing a book. All ten chapters are on the page now, and none of them came ready-made. Every page came out of years of doing the work, and a lot of that work happened at five thirty on Friday mornings with my mentor, Nick, saying things out loud and hearing them reflected back. The book isn’t the happiness. The man who did the work to write it is. Here’s what happened this week that drove that idea home for me. For a stretch of time, I ran dream meetings at my company, helping our people go after their dreams. One man, I’ll call him Daniel, came in and told me he and his wife were taking out a loan, fifteen to twenty thousand dollars, for fertility treatment. They were already financially strapped. So I asked him, “Why do you want to have a baby with your wife?” He said he wanted to show her they could do something together, to be the man she’d always wanted. And she wanted to give him a baby so he could be a real father. “When you bring a baby into this world,” I asked, “who is it about?” “It’s about the baby,” he said. What do you think he realized? They were each reaching for something ready-made to fill the feeling of being incomplete inside them. He went home, they talked, they cried, and they decided to save up for a house instead. I’ve watched a version of the same thing for thirty years in my own father. He’s one of the most selfless men I know. Call him at three in the morning and he’s already in the car. He’s spent his whole life building toward the day he’d finally be free to do the things he always said he’d do. At seventy-five, he’s still doing the same dance he was doing at forty-five. Someday, when this is done, then I’ll live. Is that happiness? Or is it a happiness he’s waiting to have handed to him, ready-made, at the end of the road? Someday is where a man goes to die. Men, look at how many of us have found devices and vices to fill that need. The phone in your hand. The thing in your cart. They’re all ready-made. They’re on the shelf, they’re easy, and they fill nothing. The work you do on yourself is the only thing that builds something real. And once you find that, there’s nothing that can take it from you. Here’s the part most men miss. When you’ve done that work, when you’ve built the man, you finally have something to give the people around you. You can only give what you have a surplus of. This week’s lesson: Nobody can hand you happiness ready-made, and you can’t hand it to anyone else. Build it in yourself first, then give it away. Next, From the Trenches: She Can’t Follow a Plan That Only Lives in Your Head This week I sat with a man I coach. I’ll call him Aaron. He’s an extrovert and a big thinker, and two years ago he started his own company. Right now, his family is in real financial hardship. His wife is home with their two young children. She’s quieter, and over those same two years her stress has kept climbing. As we talked, we realized it together. Aaron had a picture in his head of what this business was going to be. He’d never handed it to her. He thinks in concepts, so he was operating from I don’t know exactly what it’s going to be or how I’ll get there, but I’m going to get there. And what was she getting? No plan. No certainty. No consistency. Only the wins. She wasn’t insecure. She was uncertain, and she didn’t know where the anxiety was coming from. So Aaron went home and told her, “I want to apologize for not doing my duty as a man in our relationship, as the leader of our household. I should have laid out the plan and the path, so you know there’s an end in sight.” Then he thanked her for carrying the kids and the finances while he builds. He told me it’s already changed the way he thinks. Underneath it was something I see in so many relationships. The chaotic one and the stabilizer, drawn to each other, then draining each other. We’re there by design. God put those two people together to support one another. But it takes work. You have to recognize what the other person actually needs and put effort into supporting it, instead of assuming you already know. Men, what are you keeping in your head that your people need in their hands? You can’t hand your family a future ready-made. You can hand them the plan. Next, Here’s What’s Trending in Hollywood and Men’s Mental Health RJ Mitte, ‘Breaking Bad’ actor and disability rights champion, dies at 34 Actor and disability rights advocate RJ Mitte, who was born with cerebral palsy and played Walter White Jr. on Breaking Bad, died October 12 in Brownsville, Texas, at 34. He went on to champion disability causes, including through his own foundation. His representative has since confirmed the cause of death as suicide. Mitte once said that living with his condition gave him a different way of seeing how the world saw him, and that it made him better at his work. That’s so much of the work we do. He didn’t choose his condition. He took something incredibly challenging and used it to bring light into the world. At the core, that’s one of the best things a man can do: use what he’s been through for good, no matter how hard it was. I don’t know what he was carrying, and I won’t guess. What I do know is that we all have the void. I believe it’s there by design, calling us back to a relationship with a higher power. I’ve felt it myself, that longing, the loneliness, the emptiness. No matter what you put in it, it doesn’t fill until you do the work on yourself. Too many men are carrying that alone right now. If that’s you, you’re not the only one, and it doesn’t have to stay this way. Call or text 988, or reach out to me. When you do the work, you come out the other side stronger, with a much clearer context about life. Nobody gets that ready-made. You build it, and then it’s yours to give. Next, This Week’s NFN: Gratitude Doesn’t Count Until You Send It An NFN, a Non-F#cking-Negotiable, is something you commit to doing one day at a time, for as long as it serves you. By now you’ve started building a routine, a discipline around your morning ritual. This week we’re going to the Spirit column of the Pick Your 30 chart. There’s a man on my men’s team who kept making commitments about eating healthy and logging his food, and he wasn’t honoring them. We sat down and found a system that worked for him: meal prep on Sundays. One NFN. Yup, it was that simple. He’s down fifteen pounds without setting out to lose a pound. And here’s the part I didn’t see coming. Other men on the team started going to him for advice, because they could see it working. He didn’t do it to inspire anybody. He did it for himself. This week’s NFN works the same way, except the ripple is the whole point. Here’s what I want you to watch for. First, what comes up in you when you do it. Is it uncomfortable, or does it come easy? If it’s hard, that’s showing you a barrier. Second, what happens on the other end. Does it open a new dialogue? Does he reach back out to you? Ready to take on an NFN for yourself? Here’s your challenge this week: Every day for seven days, Saturday and Sunday included, text one man three things you’re grateful for. It can be about him, about your relationship, or something he’s done for you. One man a day, every day. I’m certain… This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit billvalway.substack.com

  4. Oct 13

    Run the Short Races

    “Perseverance is not a long race; it is many short races one after another.” Walter Elliot Most men think perseverance is something you’re born with. Some men have it, some men don’t, and if you didn’t get it, you’re out of luck. That’s not what it is. Perseverance means: Put one foot in front of the other without quitting. You can misstep. You can pause for a break. But ultimately, he who perseveres keeps going. It’s a marathon, broken into small race by small race. You run the short one in front of you, then the next one, then the next one. The gym has a word for that. A rep. Nobody walks in and benches 225 on the first day. You do the rep you can do. Then you come back and do it again. The weight you couldn’t move in the spring is your warm-up by the fall. Not because you got lucky. Because you stacked short races until the long one was behind you. This applies to life too. What’s the small rep we can do in our emotional and social lives? I was getting my hair cut this week, and my hairdresser asked me something I haven’t stopped thinking about. “Do you think some people just have a black cloud over their head?” “Absolutely not,” I told her. I’ve never met a man who stayed inside one bad mood or bad experience forever. Not one. Every man I know who went through something hard came out the other side. The ones who believe in the black cloud stop running the short races. They sit down in the middle of the hard thing, they believe they’ll always be in it, and so they attract more of it. They build their own prison in their minds. Here’s what happened this week that drove that idea home for me. Thursday night I spoke at a pilot program my friend Nick put together called Proximity. Ten business leaders, five minutes each, talking to a room full of high schoolers. I was the last one up, so my job was to tie it all together. I always wear a suit for these. At the last minute, I thought, what does a seventeen-year-old want from a forty-four-year-old man in a suit? So I changed into what I wear at the farm. Cowboy boots, jeans, a polo. If I was going to tell those kids the truth, I wanted to look like the man who lives it. I was the last public speaker of the night, so while I waited to go up, I listened and learned: · Self-confidence is built through discipline · Humility starts at the bottom · Rejection is a positive thing · One of them said discipline equals freedom Then it was my turn. I got up and told them two things. The first is that a victim mentality will never succeed. If you believe life is happening to you, because of your family, your luck, or whatever story you were handed, you’ll spend your whole life proving it. That’s bullsh#t. It’s a poison. The second is the medicine: Life is happening for you. Even the dark seasons. Especially those. I believe our Creator designs the hardest times of our lives to make us into our best selves. That’s how we grow. And I told them to get clear on what they actually want, not what their family has always done. College is great. So is becoming a master in a trade. Here’s what I know from where I sit today. Every man on that stage got there the same way. Not one long race. Thousands of short ones. Whatever you’re carrying right now, it isn’t forever. It feels like a long race because you’re staring at the whole thing at once. Stop staring at the whole thing. What’s the short race in front of you today? This week’s lesson: You outlast a hard season one rep at a time. Next, From the Trenches: Hard Is a Muscle You Haven’t Built Yet This week I was coaching a young man in my studio. The gym sits right behind us. He has a conversation coming with people in his organization about some difficult things, and we’d mapped the whole thing out. Then he leaned back and said, “All right. But that’s gonna be really hard.” “Hold up,” I said. “If you walked into that gym right now and put 225 on the bar, what would you say?” “I can’t do it.” “And while you’re pushing it?” “It’s too hard.” “Why?” “Because my muscles aren’t strong enough.” “Exactly. If you worked at it, could you lift it eventually?” “Yeah. Probably.” Our emotions and our behaviors work the same way. We call a conversation hard because it makes us uncomfortable. That’s all hard means. It’s a weight you haven’t built the muscle for yet. Every time you avoid it, you skip the rep, and next time it’s just as heavy. I’ve watched this play out. Another man I coach dreaded a conversation with his daughter. He had it anyway. About a month later he had one coming with his son, and he said, “Oh, my daughters are easy.” “You’re funny, man,” I told him. “A month ago that was the hardest conversation in the world.” He had the evidence now. He’d done the rep, and the rep gave him data that said he could do it again. So what’s the conversation you keep calling hard? Your wife. Your kid. The man on your team who needs to hear it. It isn’t hard. It’s heavy, and you haven’t lifted it yet. Pick it up this week. The second rep is always lighter than the first. Next, Here’s What’s Trending in Fatherhood Dads are dying after their kids are born, and almost no one is tracking it Northwestern University researchers followed the fathers of every baby born in Georgia in 2017 for five years. Of the 796 fathers who died in that window, 60 percent died of causes the researchers consider preventable. The same study found that fathers consistently die at lower rates than men without children, and nobody can yet say why. I think I know part of it. There’s a moment when a man finds out he’s going to be a father: Holy sh#t! Deep down, he knows he’s responsible now, and he has to step up. I believe that’s built into us. Then the operating system kicks in. A man can have the best intentions in the world, but if he’s in active addiction, or he avoids everything hard, the pattern wins. The baby’s born, and he goes back to doing whatever he was doing. When my kids were little, I wanted to be the best dad I could be. I trusted my gut and did cool stuff with them. I didn’t look at it critically, because I didn’t take life as seriously then. Today I see all of it as preparation. I don’t keep my kids out of problems. Those are their journey. I give them the tools to see what’s underneath the surface, and the courage to go there. I never thought I’d talk to my kids like this. If a father won’t go deep, his kids can’t either. If all we ever talk about is football and the economy, they’ll never figure out why a friend is bullying them. When the man in the house isn’t leading, it shows up in his children. So does the immature version of a man: overly emotional, not in control of himself, doing things that hurt his family. Your kids are watching you run your reps. Every one of them. Next, This Week’s NFN: Why You Write Down the Man You’re Becoming An NFN, a Non-F#cking-Negotiable, is something you commit to doing one day at a time, for as long as it serves you. Every week you pick one from Pick Your 30 or stay with the one you’re running, and I give you the why behind one. Whichever one you pick, you do it every day until next week. This week, it’s writing one “I am” statement about the man you’re becoming. That statement admits there’s a gap between who you are today and who you’re becoming. If four or five statements pour out of you, that tells you something. If you can barely get one on paper, that tells you something too. What you focus on grows. Five minutes a day for a year is 1,825 minutes. That’s about thirty hours a year programming your mind with the man you’re becoming. You carry pressure and burden every single day. Don’t you deserve five minutes? Underneath, every promise you keep to yourself sends a signal that you’re worth it. That’s the ultimate builder of confidence. Discipline is freedom from the bondage of self. Here’s a few examples of good I Am statements: · I am a disciplined man. · I am a great leader. · I am the leader of my family. · I’d love to write I am six foot four. · That’s never happening, and that’s okay. · There are limitations to my ma… This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit billvalway.substack.com

  5. Oct 6

    The Most Comfortable Bed Isn't the One To Sleep In

    “Bad habits are like a comfortable bed: easy to get into, but hard to get out of.”~ Proverb Have you ever told yourself you were getting up early, and then the alarm went off and you hit snooze? Of course you have. Every man reading this has. And in that half-awake minute, the mind gets creative. It will tell you a story so reasonable you’d swear it was true: * You’re tired. * You earned it. * Tomorrow’s a better day to start. That’s the comfortable bed. And it isn’t just the one you sleep in. It’s anywhere a man settles in because it’s easy and it asks nothing of him: * The routine he let slide. * The story about why now isn’t the time. * Whatever’s easy to get into, but hard to get out of. Our minds are wired to keep us in comfort. That’s their job, and they’ll defend that bed with everything they’ve got. I’m up at four AM most mornings a week for CrossFit. I can’t tell you how many times I’ve been lying there, half awake, half asleep, while my mind builds its case for the snooze. The reasons get pretty crazy. You don’t even need to do this today. Just cancel. Nobody’s going to notice if you don’t show up. Then a second voice comes in. What are you doing? Get out of bed. You made a commitment. Go do it. Both of those voices are mine. Only one of them speaks to the man I’m becoming. It’s that same fight almost every time. And I take it seriously, because I don’t want my lower consciousness making my decisions. I know myself. If I keep living in comfort and handing the steering wheel to the part of me that wants the warm bed, I’ll stay there. No doubt about it. The disciplines go first, and then everything else starts sliding off track. I know that because I’ve lived it. If I had a dollar for every time I stopped doing something I’d committed to because life got busy, I’d be a wealthy man. I’d have a great routine going. Then a heavy week would hit, and I’d skip two or three days. Just two or three. Before I knew it, two or three months had gone by, and I wasn’t doing any of the things I’d said I was going to do. No crisis. No big decision. Just a few comfortable mornings in a row. How does that happen to a man who means it? Nobody wakes up and decides to quit. He just stays in bed one more morning, and then another. Is that the man you want to be? The one who gets talked out of his own word by a pillow? So let me ask you what I’d ask any man sitting across from me. Is there anything you’ve done every single day, without fail? And I’m not talking about wearing deodorant. Something you do for yourself, every day, no matter what the day looks like. For most of us, the honest answer is no. That’s not a character flaw. It’s what happens when a promise stays open for negotiation. The minute a commitment to yourself is negotiable, the bed gets a vote, and at four thirty in the morning the bed makes the best argument in the room. So, take away the vote! You don’t decide whether you do it. Like Nike, you just get up and do it. And the morning after you miss, because you will miss again, you don’t turn it into a verdict on who you are. You get up and do it again. This week’s lesson: Every promise you leave open to negotiation, becomes the comfortable bed you can’t get out of. Next, From the Trenches: Where a Man Goes Looking for Control I’m coaching two men right now who are both twenty-seven, and both carrying a lot of responsibility in the companies they work for. If they could be brothers, they would be. Same age, same experience, almost the same seat. The first has been handed full control of the day-to-day. That comes with an insane amount of pressure, and his own shortcomings get called to the mat every single week. But he feels like his life is moving forward. The second is under the same kind of pressure, except the owner keeps handing him control and then taking it back. And lately, in the evenings, he’s been pouring himself into a project of his own. He’s had ideas before and never acted on one. Now he can’t stop. So I asked him what he thought was behind it. “I don’t know,” he said. “It’s just something I’m passionate about.” We went a little deeper, and he got there on his own. “Is it possible that because I don’t feel in control of anything at work, I’ve locked onto this at night because it gives me some control?” I told him, “Man, you’re getting pretty good at this. I don’t know how much longer you’re going to need me!” When a man feels out of control in one part of his life, he goes and takes control somewhere else instead of dealing with what’s in front of him. The project is a good outlet. It won’t solve his problem. Even if he decides to leave, he owes that organization his best while he’s there. Make the decisions. Have the conversation he’s been avoiding. Then he can leave with his honor intact. Where are you taking control at night because you won’t take it during the day? A side project can be a very comfortable bed. Get out of it! Next, Here’s What’s Trending in the Workforce Workday’s axe falls again, and this time it lands on the tech team Workday, whose software runs HR and finance for more than 11,500 organizations, disclosed in a September 29 filing that it will cut about 2.5 percent of its workforce, roughly 525 jobs, mostly on the teams that build its products. It’s the company’s third layoff in under twenty months, and it lands while Workday steers its spending toward AI. This isn’t the first story like this, and it won’t be the last. There’s anxiety in the air, for the man wondering if his job is next and for the owner deciding what this technology should do inside his company. Jim Rohn used to tell people to work harder on themselves than they do on their job. That’s what it comes down to for me. So many of us build our whole lives around a career. We expect it to hand us our significance, our identity, everything we want out of life. But a career is a path. One of many. Its purpose isn’t only to earn more money. It’s to make you more as a man. That’s true even for the man who just got the layoff call. I’m not going to tell you it doesn’t hurt. But it can be a springboard, if he chooses to see it that way, leans into the uncertainty, and uses it to become the man he’s always wanted to be. Some men decide they’re victims. Others decide they’re builders, creators, protectors, men who can do anything they set their minds to. Same news. Different man. And no company can cut the promise you keep to yourself before the sun comes up. That one is yours. The victim story is the most comfortable bed there is. Easy to get into, and a man can stay in it for years. Next, This Week’s NFN: Why the Toothbrush Goes in the Other Hand An NFN, a Non-F#cking-Negotiable, is something you commit to doing one day at a time, for as long as it serves you. Last week I asked you to pick one off the chart and keep it every day. Here’s how this works from now on. Every week, you pick one from Pick Your 30, or you stay with the one you’re running. And every week, I’ll give you the why behind one of them. This week, it’s brushing your teeth with the other hand. Think about the first fifteen or twenty minutes of your day. Bathroom, teeth, shower, coffee. You’re running a program. For most of the men I’ve worked with over the years, those minutes look identical to the day before about ninety percent of the time. That’s autopilot, and autopilot is its own comfortable bed. Switching hands interrupts the pattern. It feels awkward, and that’s the point. It starts teaching your brain that you get to choose to do things differently. From that one small act, you start the day awake, more aware of yourself, your surroundings, and what’s going on around you. And a man who’s awake for his own morning shows up differently for the people in it. Ready to take on an NFN for yourself? Here’s your challenge this week: Keep the one you picked last week, or pick one off the chart now. That’s it. Before You Go You read this far, or you listened to the whole thing. Thank you. Everything I do here comes down to one thing: helping men keep t… This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit billvalway.substack.com

  6. Sep 29

    They Made Me the Problem. I Let Them.

    Book a Discovery Call with Bill at billvalway.com “Whoever can be trusted with very little can also be trusted with much.”Luke 16:10 (NIV) Tell me what your morning looks like, and I’ll tell you what your life looks like. Most men give me the same answer. Snooze the alarm twice. Teeth, clothes, coffee, kiss your wife, then out the door. But there’s nothing in it that belongs to the man himself. Not even five minutes. Why is that? he’ll tell you it’s a time problem. It isn’t. It’s a trust problem. Somewhere along the way, he decided that a promise he makes to himself at six in the morning isn’t going to hold, so he quit making them. Sooner or later, everything you haven’t dealt with gets called to the floor. A business will do it. So will a marriage. And when you get called to the floor, you don’t get to stand on what you told people you built. You stand on what’s under you. Your foundation. Do you trust your own foundation? Do you trust that it will hold the weight of the crisis? What’s been on my mind this week is that trust: how it gets built, how it breaks, and how long I had it backwards. When I was a young leader, I thought trust was something you handed off to a man at the first instinct. You’ve proven you can do the job? Great. You’re in charge of it. Good luck. And then I’d be off building the next big thing. It took me years to see: Trust you hand over with no follow-up isn’t trust; it’s hope. What we need is the discipline to follow up and the patience to watch for specific signs before we hand a man the keys. Not because I expect him to fail. But because that’s how trust gets built, a little at a time. Trust through verification. So, the founder starts doing that. He starts checking in with his team. He asks a few questions and doesn’t get the answers he wanted. And his gut starts tingling. I call it the spidey sense. He can’t tell you what’s wrong, but he’s sure something is. He will then do one of two things: The right way: Go straight to the source with specificity. “I saw [this], and they made me feel like we’re off track. Can you sit down with me and help me understand what’s going on with [that]?” The wrong way: Avoid the conflict with generality: “I need every report available on the company, and I need them done now.” No explanation, no specifics, and deadlines nobody can hit. If he chooses the wrong way, he doesn’t build trust – he starts a war of egos. The man he put in charge of the job is asking now himself, what does he want from me? Why doesn’t he trust me? Both men dig in for a fight. All the energy that should be moving the company forward goes into proving who’s right, and that whole part of the business stops growing. You build trust piece by piece, and you also destroy it piece by piece. There’s not one big betrayal, but little wedges, driven in by emotion. When a man feels unsafe, or feels small, he starts writing a story that proves he’s right, and then he recruits people who’ll agree with it. You see it in families too, when a parent gives one kid more than the other, and two siblings who never did a thing to each other end up rivals. The story doesn’t validate reality. It validates how you feel about it, which becomes your reality. So where in your life are you living the story instead of asking the specific question? And the harder one: do you trust yourself enough to ask for the truth? A man who can’t keep a five-minute promise to himself is going to have a hard time trusting anybody else to keep theirs. This week’s lesson: Trust isn’t something you hand a man. You build it, one kept promise at a time, starting with the ones you make to yourself. Next, From the Trenches: On Your Terms or Theirs Years ago at AP Corp, I had a small group of people who didn’t really fit the organization. At first they did. Then I started putting pressure on performance, and instead of saying, you’re right, I’ve got work to do, they got together and made me the problem. If I was the problem, they didn’t have to look at their own gaps. First, they stopped coming into my office for support. I had to go find them. Then they moved their desks, so they were sitting nearer each other. By the last month, they were holding what they called strategy meetings, four or five times a week, two hours at a time, in the conference room where nobody could hear them. You could see them in there laughing. What were they working on? Protecting themselves. When people feel exposed, they’ll do almost anything to stay hidden. Here’s the part that’s mine. I saw every piece of it, and I didn’t say a word. I told myself a story: I need these people, they’re the best I can get. I didn’t trust myself enough to lose them. What I should have said was simple. “This behavior is obvious, and it’s not acceptable. We want you here. But if you’re going to keep behaving this way, you can’t stay.” They quit on purpose, right after I closed on a company in Florida. It was chaos. The lesson I learned was: Someone who doesn’t want to change is going to leave either way. You get to decide whether it happens on your terms or theirs. Who on your team is building a story about you right now? Call it to the floor before they walk away. Next, Here’s What’s Trending in Small Business and Mental Health Report: Mapping Mental Health in Small Business Ownership Nav surveyed more than a thousand U.S. small business owners. Thirty-six percent said running the business had caused mental health challenges serious enough to need support, and nearly half of them never got any. The top reasons were cost and wanting to handle it themselves, and thirty-eight percent said they hide what they feel to project confidence. These stats are understated. Grow a company past a million dollars and five employees, and you should be answering yes to everything. When the buck stops with you, business won’t let you hide for long. Most of us went into business because we didn’t like authority. We wanted control. Then the company outgrows our ability to will it along, usually once real money is on the line. I heard a man say the other day, “I used to go all in because I had nothing to lose. Now I’ve got something to lose, and it keeps me up at night.” We tell ourselves we could lose everything and rebuild it tomorrow. We don’t fully believe that. So, you’re always on. Is this invoice going to get paid? How do I deliver the contract I just won? Meanwhile, your lower consciousness is screaming. It is the same voice that’s been talking since we were fifteen. The business quiets it until you reach the level you always wanted, and then we find out it’s still there. Men who don’t go get help find something else to quiet it: * The bottle. * Porn. * Spending. * Food. Each one costs you a little self-respect. And you wear a mask the whole way. Sit in front of your team knowing you can’t make payroll unless this project closes, and then tell them everything’s great. Tell them the truth, and most of them start looking for another job, because most people can’t carry that kind of uncertainty. You can. But it costs you. Business will call up every old drama you’ve carried since you were a kid and make you face it. Come out the other side and the company’s flourishing, your life’s flourishing, and you’ve passed the test. Self-respect leaves a little at a time. It comes back the same way, one kept promise at a time. The floor is where you find out what you’ve got. It’s also where you rebuild. Next, This Week’s NFN: The One You Keep No Matter What An NFN, a Non-F#cking-Negotiable, is something you commit to doing one day at a time, for as long as it serves you. Last week I asked you to audit the gratitude practice, and I promised this letter would lay out a new way of doing this. Twenty-five weeks in, we’ve handed you a lot. Your toothbrush in the other hand. Cold water. Forgiveness, out loud. But an NFN was never supposed to be a dozen things. It’s one thing you do every single day without fail. The first NFN story I ever told you was about a man on my team who kept making food commitments he wasn’t honoring. We found one thing that worked for him, meal prep on Sundays, and he kept it. Before long, his wife was doing it with him, and other men on the team were coming to him for advice. He didn’t start it to inspire anybody. He did it for himself. So below, you’ll find a chart. Six categories, six NFNs in each. Ready to take on an NFN for yourself? Here’s your challenge this week: Pick one. Something you can do by yourself in five minutes or less. If gratitude is the one you kept these last three weeks, keep it. Do it tomorrow, then do it again the next day. Nobody’s keeping a streak. If you miss a day, you start over the next day. That’s it. Before You Go You read this far, or you listened to the whole thing. Twenty-five of these now. Thank you. I don’t take it lightly. What I’m doing here is simple. I want men to stop performing a life and start building one. Our NFN Men’s Team meets every Tuesday, and a man can come in any week. If something in you keeps sitting up when you read this, book a free discovery call and let’s talk. Men, you’re going to get called to the floor this week. Make sure there’s one thing under your feet you put there yourself. Thanks,~BillMy Website Thanks for reading! This post is public so feel free to share it. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit billvalway.substack.com

  7. Sep 22

    Implosion is a Journey of One-Thousand Steps

    “It is in our darkest moment that we must focus to see the light.” – Aristotle Onassis Every man has a season where the only thing he can see is what he is losing. That is not weakness and it is not a lack of faith. It is what being in the darkness does to a man’s eyes. I have been in that season this year. It ended this week. Here is the thing about the dark. There is always something good in it, and you get to choose which part of it you look at. When I submit to the darkness, I am a victim. When I focus on gratitude and on what I still have, and on the good coming that I cannot see yet, I am a man moving through the tunnel. That choice is not one decision and done, but one made almost every morning for years. The mornings I chose wrong, I knew it by noon. When it all came to the end last week, I could have focused on the financial loss. Here is what I chose to focus on instead: I have full custody of my children. Less than one in ten men who go through what I went through end up there. I paid for it. If a man’s job is to build and to protect, then I can stand at the end of the hardest year of my adult life and know I did the job. I protected my children. I protected their innocence. I protected what they are going to inherit from me. And I know I protected their innocence, because I have proof, and the proof came in the middle of the worst of it. I was sitting in a legal negotiation that ran seven and a half hours. Somewhere in the middle of it, both of my kids texted me about something that had nothing to do with anything, some small thing that mattered to them that day. My first reaction was frustration. I am in here fighting for my life and you are asking me about this? I told someone I trusted about it afterward and they stopped me and said No, that is an example of your leadership. If you had been showing them how awful this was, how hard, how frightening, they would be worried about you right now. They would be reaching out to comfort you. They are children, and they do not feel any need to do that, because you carried the weight without setting it down on top of them. I sat with that for a while. Men, hear the whole thing. I did not get to that moment because I am a good man who did the right thing for twenty years. I got there because I lived the other way first, for a long time, in a thousand small increments that nobody could see, including me. The version of me who was handed that custody agreement is a different man than the one who started this. He got built one small decision at a time, in exactly the same way the other one got built. That is the part I want you to take. The man who comes apart and the man who holds are not made by their big moments. They are both made by the small ones, going one direction or the other, for years, while nobody is watching and nothing appears to be happening. This week’s lesson: You are only going to be the man you want to be by building it one decision at a time. Next, From the Trenches: You Were Carrying It the Whole Time I coach a man whose top producing sales rep quit on a Monday. That same week, he had to deliver the largest proposal in his company’s history, and now he was delivering it alone. He called me before it. He was anxious, and underneath the anxiety was a story: the rep was the reason this deal was alive, and without him it was going to fall apart. So I asked him questions. How much of this did you build? How much of it did he actually carry? We went through it, piece by piece, and by the end of it he could see what he had not been able to see going in. He had been driving the whole thing the entire time. Then I told him the only thing left to tell him. No matter what happens on this call, I bet on you every time. He got on the call. He opened it in prayer. He called me after, and they are now in the driver’s seat on a multimillion-dollar contract. Here is what I did not do. I did not fix it for him. I could have. It would have been faster. But every time a man goes through the hard thing and endures it without taking something to escape it, he comes out with something he cannot get any other way: A quiet belief that he can move the thing forward. I sat there watching a company I built operate without me, in the hands of a man becoming who he is supposed to be. That does not happen by accident either. It happens because somebody believed he deserved good people, held a standard with them, and then got out of the way. The small decision he made that week, to stand and deliver it himself, was not a big moment. It was one more step in the direction he has been walking for two years. Next, Here’s What’s Trending in Business and Bankruptcy The Road to Chapter 11: When Distress Signals Start to Stack Up BankruptcyData reviewed 448 major Chapter 11 filings from this year against its distress records going back to January of last year. Almost none of those companies failed on a single event. The filings were preceded by an accumulation of signals stacking up over eighteen months, two years, or longer: defaults, forbearances, going concern warnings, advisor hires, asset sales, workforce reductions, lawsuits. Their conclusion is that bankruptcy is an outcome, and distress is a process. I have watched this happen to companies and I have been inside the version of it myself. The slow killer is indecision. It is almost never a cannon that takes a business out. It is a thousand cuts, and the company bleeds out a few thousand dollars at a time, month after month, while the owner keeps saying we are just waiting on the next project. Waiting on the next thing. The hardest one is the tenured man who has done amazing things for you and is not performing anymore. You have tried everything. You are still attached. It feels like deciding whether to cut off your own arm to save the body, and men sit in that decision for a year while the gangrene spreads. Jim Collins wrote about confronting the brutal facts of your current reality, and I would add the only part that matters: hard decisions have to be made fast. There is a saying that half measures availed us nothing. I had a very successful accountant in Baltimore tell me, if you think you need to cut, cut fast and cut deep. You can always cut more than you think you can. And the right people on your team will rise when you do it, not leave. The personal version is identical. It is refusing to name the elephant in the room, telling yourself it will work itself out, believing you are going to get away with it. It never works that way. There is always a day of reckoning, in the business and in the man, because something in this world is always trying to pull things back into balance. Swing the pendulum far enough in one direction and it comes back. The filing is not the failure. The filing is the receipt. You are the only one who gets to read the statements before it prints. Next, This Week’s NFN: Did You Do It. Yes or No. An NFN, a Non-F#cking-Negotiable, is something you commit to doing one day at a time, for as long as it serves you. Last week I asked you to write down one to three specific gratitudes every night before you fall asleep. Before I give you anything new, I want to say something about how we have been doing this, because I have been thinking about it and I do not like all of it. We have handed out a lot of NFNs in this newsletter. Gratitude. Reading. Catching the fear and writing the sentence. The smallest thing you keep skipping. Good challenges, every one of them. But an NFN is built to be done consistently, and if you have been following along and stacking every one of them, you are now carrying two dozen commitments. That is the opposite of the point. That is a man collecting instructions instead of building a standard. So we are changing it. I am working on a system that organizes these into a handful of categories a man actually lives in, with the weekly work rotating inside them instead of piling up. We are coming up on a milestone issue, and I am going to lay the whole… This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit billvalway.substack.com

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Build the Man. Protect the Legacy. A weekly newsletter and podcast for men who are building something that matters — and who refuse to let who they've been become the ceiling on who they're capable of becoming. Every Tuesday at 6 AM. billvalway.substack.com