Morning Espresso Business Audio Series

Richard Turner - The Essential Entrepreneur (www.EssentialEntrepreneur.com)
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  • Entrepreneurship
  • Updated Weekly

5 minute audio lessons to have with your morning coffee on the fundamentals to Starting, Scaling and Selling a Successful Business (a lesson a day that you can apply straight away). My family has created 3 x $B companies in Australia across Manufacturing, Distribution and Renewable Energy all from either the dining room table or the kids cubby house! I've been awarded Australian Entrepreneur of the Year, Entrepreneur in Residence at Adelaide University & the fastest growing businesses in the country. These lessons will give your business the best chance of success in a rapidly changing market.

Episodes

  1. Apr 24

    S1 E9 Trademarking to Protect your Business Ambitions

    You invest heavily in your brand as you grow your business so it's a critical step to protect it, as others will quickly try and leverage from your brand once you're successful. Having a brand strategy to protect your brand in current and future markets is essential, this episode will take you through the recommended process of applying for a trademark.

  2. Apr 22

    S1 E8 Creating a Business Name and Brand that Works!

    This is such an important element in creating a successful business that many people get fundamentally wrong. A business name and brand must be creative and innovative, but most importantly reflect what you do so people can find you! Then own it on all platforms and then protect it in the markets you want to trade in...

  3. Apr 21

    S1 E7 Creating a Bricks & Mortar Retail Experience that Works!

    Savvy Entrepreneurs understand the new "Experience Economy" and building incredible retail experiences that compliment and enhance their products in a way that just online cannot...and taking back control of their brands and brand experience.

  4. Mar 23

    S1 E3 A Products vs Services Businesses and Why?

    When deciding on the type of business you want to start (product or service), its super important to understand in depth what you're getting yourself into, the ongoing effort required to run the business day to day and the perceived value of the business at the end of the day.

  5. Mar 23

    S1 E2 Creating a Startup Business Plan that Works!

    This is such an important step and is designed to get you thinking about how the business is going to become successful, so you have a clear plan to execute on, give investors confidence and in turn give you the greatest chance of success.

  6. Mar 23

    S1 E1 Testing a New Business Idea - are people willing to pay for it?

    This episode talks about the fundamental test for a new business, or a new product or service for an existing business, or even a new division of an existing business. The test is essentially the same for all…

  7. Mar 23

    S1 E4 Taking People on the Journey - Don't fly under the Radar!

    Getting all the critical stakeholders that are important to your business success to fall in love with your business and the journey you are on. This includes not only your employees, but your customers, suppliers, bankers and potential investors or acquirers.

  8. Mar 23

    S1 E5 Marketing is NOT Sales, they are very different!

    Unravelling the differences between Marketing (Market Research and Creative Marketing) that connects with and inspires customer behaviour driving enquiries and the receiving Sales Channel who's job is to convert enquiries, and to be that company you have been marketing!

  9. Mar 23

    S1 E6 Working and Negotiating with Overseas Suppliers

    Finding and Engaging Suppliers, Negotiating Product Modifications, Minimum Order Quantities, Agency Agreements and Trading Terms.

  • 9 Episodes

About

5 minute audio lessons to have with your morning coffee on the fundamentals to Starting, Scaling and Selling a Successful Business (a lesson a day that you can apply straight away). My family has created 3 x $B companies in Australia across Manufacturing, Distribution and Renewable Energy all from either the dining room table or the kids cubby house! I've been awarded Australian Entrepreneur of the Year, Entrepreneur in Residence at Adelaide University & the fastest growing businesses in the country. These lessons will give your business the best chance of success in a rapidly changing market.

Information

  • Creator
    Richard Turner - The Essential Entrepreneur (www.EssentialEntrepreneur.com)
  • Years Active
    2026
  • Episodes
    9
  • Rating
    Clean
  • Copyright
    © Richard Turner - The Essential Entrepreneur (www.EssentialEntrepreneur.com)
  • Show Website
    Morning Espresso Business Audio Series