Never Been Asked That

BeTold

Most leadership interviews ask the same questions. Never Been Asked That doesn't.This show goes looking for the question nobody thought to ask, and sits inside the answer. Guests are leaders who have navigated real stakes, made decisions in the dark, and learned things they couldn't have predicted. The conversations are honest, unhurried, and often surprising, No highlight reel. No polished talking points. Just the moment behind the moment. Produced by BeTold. New episodes available wherever you listen.

Episodes

  1. 6d ago

    Episode 12 • Your Potential is Limitless

    He has spent 40 years learning to read potential past what the record says. But the record almost ended him before he started. President Tim Downs, Ph.D. is the 12th president of Minnesota State University Moorhead. He has led five universities across four decades, taken principled stands that cost him positions, and arrived at MSUM at 66 presiding over the institution's fastest enrollment growth in recent memory. In this episode of Never Been Asked That, we get into: • How he reads potential in a person when every official record says otherwise • The decision-making architecture he uses when the data runs out and the call still has to be made • How he built a cabinet culture where people are not just allowed to challenge him, they are expected to • What belonging actually costs institutionally when you hold it as a real value and not a mission statement • The mistake leaders and institutions almost always make when they try to do this work and fall short Key moments: (0:00:00) Intro (0:27:37) The story someone is born into (0:53:50) Reg: the proof of concept (1:08:10) That's what life is: the relay race (1:10:38) How do you know when to trust your gut (1:27:11) Building a room that is safe not to agree (1:33:11) I've got nothing, I hope you do (1:45:43) The gap diagnosis: where it almost always breaks down (1:49:18) The bulldozer: what a leader who can't be told no actually costs (2:06:33) The question he still hasn't answered (2:11:36) Transaction to transformation Curious what you think we should have asked. Follow President Tim Downs: https://www.linkedin.com/in/timothy-downs-/ https://www.mnstate.edu/ https://www.instagram.com/msumoorhead/

    Episode 12 • Your Potential is Limitless
  2. Oct 13

    Episode 11 • You Never Waste a Good Crisis

    He never filled out an application. He just kept showing up where the people were. Jon Riewer is the President and CEO of Eventide Senior Living Communities, an organization serving 2,300 seniors daily across North Dakota, Minnesota, and Nebraska. He has been there for twenty-plus years and has held five or six different jobs inside the same institution. He grew up in Frazee, where his mother was the Director of Nursing at the local care center. After school, that was where he waited for his ride home. What he found there were residents who were just glad to see his face, offered candy jars, and acted as a hundred borrowed grandparents. He picked up a mop at sixteen and never stopped feeling at home. In this episode of Never Been Asked That, we get into: • What those early relationships in the care center gave him before he had any professional reason to be there • What his first management role in a small North Dakota care center forced him to understand about needing the people around him • What it actually feels like to move through your own organization knowing your offhand comments carry weight you never wanted • What the flood of 2009 and the pandemic revealed about bandwidth he did not know Eventide had, and what it cost him personally • What twenty-four years of proximity to people at the end of their lives does to a person over time Key moments: (00:00) Intro (01:00:39) Growing up in Frazee: the candy jars and borrowed grandparents (01:04:39) The freedom of your first paycheck (01:30:03) Eileen and the first lesson in needing your team (01:41:15) Always in the back of his mind (01:44:08) There is nothing about Eventide that is owned (02:35:19) The gap between the leader you want to be and the one you actually are (02:54:44) What proximity to loss does to a person over time (03:00:31) Guys like Father Steve (03:02:20) The courage to keep trying to do better Curious what you think we should have asked. Follow Jon Riewer: https://www.linkedin.com/in/jon-riewer-97168b9/ https://eventide.org/ https://www.instagram.com/eventideseniorlivingandsvcs/

    Episode 11 • You Never Waste a Good Crisis
  3. Sep 18

    Episode 10 • You Mistook Nice for Good

    He's spent 30 years building economies in places most people overlook... but the most surprising thing he's built is a case for a city he wasn't born in. Joe Raso is the President and CEO of the Greater Fargo Moorhead Economic Development Corporation. He's led EDCs across Iowa, Colorado, and North Dakota, consulted from the vendor side of a software company serving economic development organizations across North America, and spent eight years becoming Fargo-Moorhead's most fluent external advocate, as a transplant who chose to stay. In this episode of Never Been Asked That, we get into: • Why 70% of regional economic growth has nothing to do with attracting new companies, and everything to do with the ones already here • What Joe learned about how EDCs actually behave when he spent two and a half years selling software to them from the outside • The sharp difference between being nice and being kind, and what it costs to hold that distinction in a culture that defaults to niceness • The Colorado Springs chapter: facing public criticism, and what holding all three accounts at once taught him about accountability • What Joe actually means when he uses the word flourishing as a mission frame, and what decision that word has already changed Key moments: (00:00) Intro (00:04:51) Kurt Warner, Hy-Vee, and the road not taken (00:13:38) Saving 150 jobs (00:25:03) The 70% rule (00:37:27) The Ice House philosophy (01:15:41) Thinking in hours: AI and the speed of change (01:19:02) Nice doesn't cut it: the difference between niceness and kindness (01:30:56) Colorado Springs (01:43:18) The vendor side of the mirror: what you see when the mission isn't yours (01:56:04) What it costs to care more about a place than people who grew up there (02:11:41) What flourishing actually means as a decision, not a statement Curious what you think we should have asked. Follow Joe Raso: https://www.linkedin.com/in/josephmraso/ https://gfmedc.com/ https://www.instagram.com/gfmedc/

    Episode 10 • You Mistook Nice for Good
  4. Sep 4

    Episode 9 • You Are Already Losing Them

    Dan Tinquist spent 15 years doing everything a good father and a good pastor was supposed to do… but it took his 7-year-old son’s words on a camping trip to show him he still wasn’t really home. Dan Tinquist is a former worship pastor turned coach for high-achieving executives. He’s built his practice around helping men see, hear, and know their own children, all while still practicing it on himself. In this episode of Never Been Asked That, we get into: Why “I’m so glad to have you back, Daddy” became the moment that changed everything, even though Dan did his best to always be available. The difference between men who lack information and men who lack a space to stop performing. Why “vacation daddy” isn’t what kids actually want, and what they’re really asking for. The family culture framework built on connection, contribution, service, and adventure. Why independence is the wrong goal for fatherhood, and what interdependence looks like instead. Key Moments: (01:00:00) Intro: the camping trip moment that started it all(01:18:39) Why home should be where kids find themselves(01:28:23) The Thursday 5:15pm test(01:51:06) We don't lack information, we lack spaces to stop performing(02:03:26) You were strong for me(03:02:53) The family culture framework: connection, contribution, service, and adventure Curious what you think we should have asked. Follow Dan Tinquist: ⁠https://confidad.com/⁠ ⁠https://open.spotify.com/show/5GAIpAUrKVKZ0zppsJjyHO⁠ ⁠https://www.tiktok.com/@confidad⁠

    Episode 9 • You Are Already Losing Them
  5. Aug 7

    Episode 7 • You Weren't Supposed to Say That

    The confidence cost her everything, she rebuilt it form nothing. Dayna Del Val spent thirteen years running one of the region's most visible arts nonprofits and became one of its most recognizable leaders... but leaving it made her irrelevant almost overnight. Dayna Del Val is an executive presence coach who helps leaders humanize their message and present it confidently, instead of hiding behind their slides. She's built a coaching practice spanning Los Angeles, New York, Germany, and London out of sixty cold calls she made after losing her professional network almost overnight. In this episode of Never Been Asked That, we get into: Where her unshakeable self belief actually started, decades before she had any evidence to back it upWhy the title she spent thirteen years earning turned out to matter more than she ever let herself admitThe real reason so many leaders hide behind their slides instead of their actual messageWhat it looked like to lose nearly her entire professional network overnight, and how she rebuilt it from sixty phone callsThe conversation that convinced her and her husband to go public with his recovery from alcoholismKey moments: (00:00) Intro(01:01:33) You’re Going to Be Miss America! (01:12:12) Practically Perfect in Every Way(02:01:18) Nobody Gives a Hoot About Your Slides(02:50:27) It Only Took One Night to Become Irrelevant(03:43:42) The Beauty Comes After the DarknessCurious what you think we should have asked. Follow Dayna Del Val: https://www.instagram.com/dayna_delval/ https://daynadelval.com/ https://daynadelval.com/brave-middle-ground-podcast/

    Episode 7 • You Weren't Supposed to Say That
  6. Jul 24

    Episode 6 • You Can't Redo a Goodbye

    Curtis Sullivan built his business on the science of a gentler goodbye... but the reason families choose him has nothing to do with science. Dr. Curtis Sullivan is the founder of Eternal Tides, a pet aquamation service in the Fargo-Moorhead area. He's helped more than 600 families say goodbye to their animals, and he built the space they walk into with his own hands. In this episode of Never Been Asked That, we get into: Why grieving families choose a person, not a process, and the bias his first customers revealedThe pricing change behind "love doesn't have a weight limit"The no do-overs ethic, and the phone call that made it personalHow grief shows up differently across generations, from first losses to final goodbyesBuilding goodbye by hand: reclaimed wood, memorial boards, and why intention is the whole pointKey moments: (00:00) Intro(03:47) Love doesn't have a weight limit(06:45) How grief differs across generations(10:16) Can you still bury a pet in the backyard?(18:35) The no do-overs ethic(32:05) What the hard days sound like(49:57) From grief to craftsmanship(1:03:48) What you do when no one is watching(1:09:52) A question from the last guest Curious what you think we should have asked. Follow Dr. Curtis Sullivan: https://www.eternaltidesfmwf.com/ https://www.instagram.com/eternaltidesfmwf/ https://www.instagram.com/eternaltidesfmwf/ https://www.linkedin.com/company/eternaltidesfmwf/ https://www.linkedin.com/in/curtisjsullivan/

    Episode 6 • You Can't Redo a Goodbye
  7. Jul 10

    Episode 5 • You Can Write Your Own Story

    He built the life he wanted. The foundation was poured before he could walk. Jack has never known a single day on earth where he wasn't loved... but the confidence people see in him now was earned through redlined papers, rejection reps, and a $20,000 pay cut. Jack Yakowicz is Director of Operations at AdShark and a writer, musician, and speaker in the Fargo-Moorhead community. He's built marketing teams from scratch, written his own job description - twice - and turned "what's the worst that could happen?" into a career philosophy. In this episode of Never Been Asked That, we get into: Growing up under a "cloak of protection," and why a loving circle is the real backdrop of successA published-author mom who redlined his childhood writing, and how early critique built his voiceWalking into two companies with no open positions and creating the roles himself, including a $20,000 pay cut at 26 to bet on himselfThe Snapchat message to Riley that was never about dating, only the endgameFatherhood, faith, and why he now fears death differently: "the legacy lives on"Key moments: (00:00) Intro(00:00:28) Built or discovered: a life that started with love(00:14:31) The mom who redlined everything(00:33:26) Writing his own job description, twice(00:55:25) The Snapchat that went straight to endgame(01:10:03) The birthday gift and the delivery room(01:23:08) Build the life you want outside of workCurious what you think we should have asked. Follow Jack Yakowicz: www.adshark.com https://www.linkedin.com/in/jack-yakowicz-0028b487/ https://www.instagram.com/jacksunyak/

    Episode 5 • You Can Write Your Own Story
  8. Jun 26

    Episode 4 • Your Hustle Has a Breaking Point

    She built a company, raised kids, and cared for her dying mother, all at once. Then she won an award and felt nothing. She had proven everything she set out to prove... but the people she was trying to prove it to were never going to give her what she needed. Alexandra Lund is an entrepreneur, author, and founder who built a sign company from the ground up in Bismarck, ND. She scaled it, got featured in national trade publications, and eventually sold it. But the most interesting part of her story is not what she built. It is what it cost her, what she learned while she was in it, and how she figured out what she actually wanted. In this episode of Never Been Asked That, we get into: Growing up in a small town with a dad she could never please and a mom who named her Alexandra so she could go by Alex on a resume and no one could discriminate before she got in the roomWhat it was like to be a woman in a male-dominated industry where men would walk in expecting to meet someone at the front desk, and she was the ownerRunning a business, installing wraps three weeks postpartum, nearly backing over a light post at the bus depot because she hadn't slept, and still not asking for helpThe garage moment: one disrespectful comment, a crying breakdown, a call to her husband, and a Monday morning conversation with her partners that changed everythingWhat she found on her neck three days before her last day of ownership, what the doctor said, and what she thought about on the way to the emergency roomKey moments: (00:00) Intro(01:01:00) The Season After the Sale(01:12:56) The Drive to Prove(01:31:25) Achievement Without Fulfillment(01:48:49) The Health Scare and the Wake-up Call(01:59:31) The Hidden Weight of Motherhood and Leadership(02:14:13) Introvert, Visionary, Operator(02:26:19) Redefining Success(02:28:28) The Story You Are Living NowCurious what you think we should have asked. Follow Alexandra Lund: Alex's Website Alex on LinkedIn Alex on Instagram

    Episode 4 • Your Hustle Has a Breaking Point
  9. Jun 12

    Episode 3 • You Won't Ever Feel Ready, So Start Now

    He's spent eight years convincing nonprofits to believe in themselves. The harder sell has always been himself. Patrick is one of those people who walks into rooms radiating certainty. But the version of him that wakes up before a keynote, quietly running through every reason it could fall apart, is just as real... and he thinks that version is actually the better one. Patrick Kirby is a fundraising consultant, speaker, and author based in Fargo, ND. Over nearly a decade, he has helped hundreds of nonprofits raise more money, build better cultures, and stop doing things the way they have always been done. In this episode of Never Been Asked That, we get into: Why the most confident person in the room is usually fighting the hardest internal battleHow theater, Les Miserables, and a hallway at Anne Carlson Center permanently rewired how he sees the workThe moment a new boss asked 'Is this a bit?' and accidentally handed Patrick his exit rampWhy donors are exhausted by tragedy and what joy has to do with fundraisingWhat Rick Rubin got right about audiences, and why Patrick stopped writing for anyone but himselfKey moments: (01:00:00) Intro(01:00:40) Presence Over Pitch: What people get wrong about Patrick first(01:03:08) The Introvert Few People See: The reset time behind the stage(01:09:02) Story Is the Strategy: Theater, musicals, and learning to be uncomfortable(01:13:10) Losing the Race, Finding the Gift: From sales rep to healthcare recruiter to nothing(01:19:24) The Humor and the Edge: When personality became the differentiator(01:23:36) The Discipline Behind the Energy: Standards, curiosity, and letting clients go(01:47:58) The Hallway Moment: Anne Carlson, the kid who wasn't supposed to walk, and the boss who asked the wrong question(01:55:00) People Are the Real Work: The obsessive balance between care and business(02:01:38) The Audience Comes Last: Joy, storytelling, and why sad isn't a fundraising strategy(02:14:53) Audacity and Self-Belief: Rick Rubin, unreasonable confidence, and what happens when you stop caring what people think(02:35:45) Leading beyond motivation into actionCurious what you think we should have asked. Follow Patrick Kirby: Patrick Kirby’s WebsiteGet one of Patrick’s BooksPatrick Kirby on LinkedInDoGoodBetter on YouTubePatrick Kirby on Instagram

    Episode 3 • You Won't Ever Feel Ready, So Start Now
  10. Jun 9

    Episode 1 • You've Celebrated His Work and Never Knew His Name

    He reaches a billion people a day from a small town in North Dakota… but most of them have no idea he exists. Marlo Anderson is the founder of National Day Calendar, the platform behind nearly every national day you've ever seen trending, shared, or celebrated. They've grown from 20–30 national days in 2013 to over 1,700 on the calendar today, with a reach that's been featured on CBS Sunday Morning, cited by the Today Show, and built without a single dollar of outside funding. In this episode of Never Been Asked That, we get into: • How a curiosity about National Popcorn Day became a billion-person platform • What the "school of hard knocks" actually taught Marlo about failure, risk, and timing • Why AI has completely reinvigorated him and what it means for small business • The real reason people celebrate national days (it's not about the food) • What it felt like to get a late-night call from someone in crisis who dialed National Day Calendar Key moments: (00:00) Intro (00:49) Who is Marlo? Curiosity, failure, and the “can-do” spirit (10:39) Artificial photosynthesis, AI, and the falling cost of big ideas (27:22) How National Day Calendar started and almost didn't survive (53:39) What celebration really does for people in a divided world Curious what you would have asked. Follow Marlo Anderson: ⁠National Day Calendar⁠ ⁠Marlo Anderson on Instagram⁠ ⁠Marlo Anderson's Website⁠ ⁠Marlo Anderson on LinkedIn

    Episode 1 • You've Celebrated His Work and Never Knew His Name

About

Most leadership interviews ask the same questions. Never Been Asked That doesn't.This show goes looking for the question nobody thought to ask, and sits inside the answer. Guests are leaders who have navigated real stakes, made decisions in the dark, and learned things they couldn't have predicted. The conversations are honest, unhurried, and often surprising, No highlight reel. No polished talking points. Just the moment behind the moment. Produced by BeTold. New episodes available wherever you listen.