The Chiropractic Podcast

Aligned

Real-world lessons from the most effective minds in chiropractic business and purpose-driven growth. Hosted by the AMC team behind Aligned Mentoring. Learn how top chiropractors master leadership, systems, mindset, marketing, patient experience, and teams—without selling out. Featuring proven strategies, raw insights, and voices like Dr. Todd Osborne, Tom Owen III, and field-tested leaders who’ve built high-volume, high-impact practices across the country. Hosted by Aligned who have helped thousands of chiropractors grow with integrity and intention.

  1. 4d ago

    #138 - The Law of Preparation

    The Chiropractic Podcast | Featuring Dr. Justin FordeIn this episode of The Chiropractic Podcast, host Dr. Jeremy Brubaker sits down with Dr. Justin Forde of Mississippi. Bringing a unique perspective from his early background in the film and television industry, Dr. Forde shares the pivotal moment an encounter with a chiropractor on the baseball field completely shifted his life's trajectory.Together, they explore the necessity of preparation, overcoming adversity, and shifting from a mindset of avoiding resistance to running toward it. They dive into the reality of practice growth, explaining why clinical and personal breakthroughs require leaning into discomfort rather than settling into cruise control.This conversation serves as a powerful reminder that every challenge encountered in practice is an opportunity to build resilience, refine leadership, and better serve patients.The discussion also emphasizes the vital role chiropractors have in educating and preparing their communities. Drs. Brubaker and Forde discuss why thorough preparation—from internal office routines and team training to patient communication—is essential for moving healthcare beyond mere symptom relief and restoring the body's innate ability to heal.What You'll Learn in This Episode Learn more about Aligned:https://www.amcfamily.com/#ChiropracticPodcast #DrJustinForde #ChiropracticPhilosophy #PracticeGrowth #ChiropracticLeadership #Subluxation #PatientEducation #Preparation #ChiropracticSuccess #AlignedMentoring

  2. Oct 5

    #137 - Carrying the Torch

    The Chiropractic Podcast | Featuring Dr. Jeff ZehrIn this episode of The Chiropractic Podcast, host Dr. Brubaker sits down with Dr. Jeff Zehr of Zehr Chiropractic in Norton Shores, Michigan. As a dedicated upper cervical chiropractor, Dr. Zehr brings a deep passion for the history, philosophy, and enduring identity of the chiropractic profession.Together, they explore the importance of preserving and passing on the pure principles of chiropractic to future generations. Dr. Zehr shares his remarkable journey from a musculoskeletal-focused athletic trainer to a committed Atlas Orthogonal practitioner after witnessing firsthand the undeniable impact of a specific upper cervical adjustment.This conversation is a powerful reminder that staying true to the foundational principles of subluxation correction allows chiropractors to transform lives without compromising the profession's core identity.The discussion also highlights the simplicity and effectiveness of sharing chiropractic miracles through modern technology. Drs. Brubaker and Zehr discuss how overcoming "perfection paralysis" and consistently documenting patient success stories can inspire communities, generate referral-based growth, and continue the legacy of chiropractic's pioneers in a world that is searching for authentic healing more than ever.What You'll Learn in This Episode🔹 The Upper Cervical PivotHow a musculoskeletal trainer experienced a complete 180-degree shift during chiropractic school and became devoted to the precise, gentle power of the Atlas adjustment.🔹 Overcoming Perfection ParalysisWhy you don't need expensive equipment, professional editing, or a marketing team to begin sharing powerful chiropractic stories from your practice.🔹 The Power of TestimonialsHow documenting real patient victories creates trust, inspires referrals, and amplifies the impact of chiropractic in your community.🔹 The True Data of HealingWhy clinical outcomes and patient experiences remain powerful forms of evidence—and why chiropractors should confidently share their results.🔹 Carrying the TorchThe responsibility of experienced doctors to mentor, advocate for, and inspire the next generation of principled chiropractors.🔹 An Unshakable ProfessionLessons from chiropractic history and the pioneers who stood firmly behind their results, helping establish the profession we know today.Connect with Aligned MentoringLearn more about Aligned Mentoring for Chiropractors:https://www.amcfamily.com/#ChiropracticPodcast #UpperCervical #AtlasOrthogonal #ChiropracticPhilosophy #DrJeffZehr #ChiropracticLeadership #Subluxation #PalmerCollege #ChiropracticSuccess #AlignedMentoring

  3. Aug 31

    Jag Medical Solutions

    The Chiropractic Podcast | Featuring Jeff Gavette In this episode of The Chiropractic Podcast, host Speaker 1 sits down with Jeff Gavette of JAG Medical Solutions. Jeff is a dedicated professional in the modality sector who carries a deep passion for the chiropractic profession and its core identity. Together, they discuss the common pitfall of "chasing shiny objects"—buying expensive equipment to solve business problems instead of fixing the practice's foundational issues. Jeff explains his "icing on the cake" philosophy, where modalities serve as adjuncts to enhance results, but the chiropractic adjustment remains the primary focus. This conversation is a masterclass in maintaining professional identity while strategically scaling a practice with the right technology and marketing. The episode also details Jeff’s unique approach to sales and service, including his famous "six-month guarantee" and his commitment to providing support and warranty work decades after a sale. They explore how combining a strong clinical foundation with proper equipment implementation and marketing creates a "juggernaut" practice. What You’ll Learn in This Episode The Chiropractic Identity Why your core identity as a chiropractor is your greatest differentiator and why chasing therapies like weight loss or lasers can lead to a loss of professional focus. Modalities as "Icing on the Cake" How to use tools like shockwave, class IV lasers, and high-energy inductive therapy (HEIT) as adjuncts to chiropractic care rather than the foundation of the business. Avoiding the "Raccoon" Trap Understanding the danger of "shiny object syndrome" where doctors buy equipment to fix low patient volume instead of addressing operational or conversion issues. The JAG Implementation Bridge Why buying directly from a manufacturer often fails due to a lack of staff training, state registration knowledge, and marketing support. The Six-Month Guarantee Jeff’s bold commitment to ensure a piece of equipment is completely paid for within six months through proper marketing and implementation, or he covers the lease payment. The Power of the Threefold Cord How the synergy between practice systems, the right equipment, and expert digital marketing creates a self-sustaining, referral-based practice. For more information, visit yeschiro.com Learn more about JAG Medical Solutions: jagmedicalsolutions.com Aligned: https://www.amcfamily.com/

  4. Aug 3

    #135 - Animal Chiropractic

    The Chiropractic Podcast | Featuring Dr. Bill Ormston (Dr. O)In this episode of The Chiropractic Podcast, host Dr. Todd Osborne sits down with Dr. Bill Ormston—affectionately known as Dr. O—a principled veterinarian who practices in alignment with the 33 Chiropractic Principles.Dr. O shares his bold mission to adjust every spine on earth, explaining how chiropractic care supports not only companion animals like dogs and horses, but also food animals such as cattle and pigs—improving health, resilience, and the global food supply. This conversation offers a powerful perspective on chiropractic’s role far beyond the human spine.The episode also highlights the Animal Chiropractic Education Source (ACES), where Dr. O trains veterinarians and chiropractors through an intensive, hands-on, “Top Gun”–style program. Together, they explore the importance of philosophy in practice, the future of chiropractic in the age of AI, and why grassroots communication remains the profession’s most effective path forward.What You’ll Learn in This EpisodeThe Principled VeterinarianHow Dr. O applies the 33 chiropractic principles to veterinary medicine so animals can fully express their innate potential.“Show Me” Animal ChiropracticThe ACES philosophy requiring students to adjust at least five animals to build true clinical confidence.Philosophy Over SymptomologyWhy removing vertebral subluxation to restore communication—above, down, inside, out—matters more than chasing symptoms.The “First Three” RuleDr. O’s approach of providing three chiropractic adjustments before considering traditional veterinary interventions.AI as a Chiropractic AdvocateHow tools like ChatGPT can help chiropractors educate the public and counter decades of medical misinformation.A Call to Grassroots ActionWhy the future of chiropractic depends on individual doctors teaching their local communities—not waiting on institutions or boards.

  5. Jul 6

    #134 - Keith Wassung

    In this episode of the Chiropractic Podcast, Dr. Todd Osborne (Dr. Oz) sits down with Keith Wasson, a legendary communicator who has spent more than 41 years sharing the chiropractic message around the world. Keith recounts his powerful personal journey—from a Navy powerlifter facing a terminal diagnosis to a full recovery following a single chiropractic adjustment that helped rebalance his immune system. The conversation explores the science behind the chiropractic principle, examining how neurological subluxation affects systemic health, mental well-being, and the body’s ability to adapt to environmental and chemical stressors. Keith also shares insights from his recent battle with toxic black mold, explaining how the chiropractic principle became the foundation of his rehabilitation. Whether you are a seasoned practitioner or a chiropractic student, this episode offers an inspiring look at the profession’s future, the importance of evidence-based marketing, and the enduring power of innate intelligence. As Keith emphasizes, terminology may change—but the principle of chiropractic is uncancelable. The “Zombie” YearHow Keith went from taking 18 medications a day to reclaiming elite physical performance through chiropractic care. Decoding Academic ResearchKeith’s method for translating complex PhD-level research into clear, digestible messaging for the public. Toxicity in the Modern WorldWhy the subluxation model is more relevant than ever in an era of unprecedented environmental and chemical exposure. The “Sellout” MythA candid discussion on how emergency medicine and nutrition complement—rather than replace—the chiropractic adjustment. Strategic ExclusivityWhy young doctors should prioritize market exclusivity and quality of care over chasing 100% market share. The “Rainbow Baby” StoryA powerful first-hand account of a gentle pediatric adjustment that led to an immediate, life-saving systemic response. Contact Keith Wasson: kwasson@yahoo.comLearn more about AMC: amcfamily.com What You’ll Learn in This EpisodeEpisode Timestamps

About

Real-world lessons from the most effective minds in chiropractic business and purpose-driven growth. Hosted by the AMC team behind Aligned Mentoring. Learn how top chiropractors master leadership, systems, mindset, marketing, patient experience, and teams—without selling out. Featuring proven strategies, raw insights, and voices like Dr. Todd Osborne, Tom Owen III, and field-tested leaders who’ve built high-volume, high-impact practices across the country. Hosted by Aligned who have helped thousands of chiropractors grow with integrity and intention.