Velocity Now

David Turner

No guests. No filler. Just the frameworks I use with CEOs, their C-suite, and the high-potential VPs coming up behind them to help them lead, decide, and build better. Drawn from 13,400+ hours of executive coaching and 24 years in the seat myself across public and PE-backed companies. Work with David: velocitynowllc.com/denver-executive-coach Full frameworks: The Keystone Leader on Substack https://keystoneleader.substack.com/?utm_source=spotify Hosted by David Turner, founder of Velocity Now LLC in Denver. Former PE-backed CEO, 57 M&A deals, clients from $50M to $27B.

  1. Oct 6

    Company Values That Stick: How Executives Put Values Into Practice

    Printed company values that get ignored in the room cost more than having none. Values only work inside a tolerance band: CEOs under 1%, exec teams under 5%, broader teams under 10%. David Turner covers why the band tightens as you climb, and what it costs to enforce it. That declaration is a promise. A promise is the one thing a company can break. Values only work inside a tolerance band, and the band tightens as you climb. The organization will absorb a CEO who falls short of the Values less than 1% of the time. An executive team, 5%. The broader team, 10%. Past those lines belief erodes, quietly at first and then all at once. The constraint does not live in your effort. It lives in the audience's eyes, and nobody sits on a higher pedestal than a CEO. I learned this from Jeff Tarr, who was maniacal about it. No gray areas. If a choice sat 99% inside our Values and 1% outside, we passed. In 24 years in the seat I watched what that discipline costs: the slower route; a disappointed shareholder; a top performer let go who was hitting every number. Print the Values and let them gather dust and you have made a promise in public and broken it in private. The room sees both. That costs you more than having no Values at all. Follow Velocity Now for one leadership framework a week. For deeper dives, insights and full frameworks, read The Keystone Leader on Substack: https://keystoneleader.substack.com/?utm_source=spotify

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About

No guests. No filler. Just the frameworks I use with CEOs, their C-suite, and the high-potential VPs coming up behind them to help them lead, decide, and build better. Drawn from 13,400+ hours of executive coaching and 24 years in the seat myself across public and PE-backed companies. Work with David: velocitynowllc.com/denver-executive-coach Full frameworks: The Keystone Leader on Substack https://keystoneleader.substack.com/?utm_source=spotify Hosted by David Turner, founder of Velocity Now LLC in Denver. Former PE-backed CEO, 57 M&A deals, clients from $50M to $27B.