Creator Unplugged

Jun Yuh
  • 5.0 (22)
  • Business
  • Updated Semiweekly

Everyone has a platform now. Whether you’re a creator, founder, or just someone with a point of view, your decisions and identity are increasingly shaped in front of an audience. Hosted by Jun Yuh, Creator Unplugged explores what it means to live and build in public. Each episode aims to unpack the deeper forces shaping our lives today: success, discipline, money, relationships, the psychology of being seen and more. Expect bold ideas, unconventional thinking and a willingness to sit in nuance. Find us on Youtube, Instagram and TikTok @creatorunplugged Contact: aceel@creatorcollege.com

  1. 2d ago

    The New Rules For Winning on Social Media: Jordan Schwarzenberger On Engineering Attention

    📥 Create your dream job with Manychat. Try Manychat PRO free for a month at https://get.manychat.com/real-job with code CREATOR. Make sure you follow the podcast wherever you're listening right now! It takes 2 seconds and ensures you never miss any of our upcoming episodes. Partnerships/Inquiries: aceel@creatorcollege.com Jordan Schwarzenberger is the co-founder of Arcade, the entertainment company behind some of the biggest names in the creator world, and he has news for you: you're probably not as entertaining as you think you are. At 29, Jordan runs multiple companies, leads a 22-person agency, hosts his own podcast, and is raising 5 kids. Jun starts where most interviews don't: how he holds it all together. Jordan's answer runs through faith, why pride is at the root of most professional self-sabotage, and the ordering of his life that makes everything else work. Then it gets tactical: why the future belongs to "content engineers," what makes people care enough to follow you, why delivery beats hooks, and how to stop sounding like a presenter. And for those of you interested in expanding to live events, Jordan breaks down his fool-proof formula for his live-events business. This is for anyone who wants to stop guessing at content and start engineering it, and for the ambitious ones trying to build big without losing themselves in the process. Chapters: 02:20 What anchors Jordan 11:35 Pride, humility & checking yourself 17:26 How he manages it all 19:35 Detachment: the skill nobody talks about 25:28 Why experts won't own their story 28:41 Content is engineering, not talent 34:17 How to actually sound natural 39:48 Why full-time creator shouldn't be the goal 42:30 The economics of live events 52:14 The trust crisis on social platforms 53:23 Instagram's big mistake 55:49 Scarcity & spontaneity always win 57:47 What he wants to be remembered for Stay connected: Creator Unplugged on InstagramCreator Unplugged on TikTok Jun’s Instagram

  2. Sep 28

    Dr. Karan Rajan: Social Media Is The New Search Engine, Experts Need To Be There

    📌 Ditch all the social planning tools for Rella. Go to getrella.com and use code “CREATOR" for 10% off your first three months or annual plan. 📥 Create your dream job with Manychat. Try Manychat PRO free for a month at get.manychat.com/real-job with code CREATOR. Partnerships/Inquiries: aceel@creatorcollege.com When something feels off with your health, you probably don't open Google anymore, you open TikTok, Instagram, Reddit... And for millions of people, the voice they land on is Dr. Karan Rajan, the surgeon who made the internet comfortable talking about the things it was too embarrassed to ask a doctor. Jun talks with Karan about what it means to be a trusted voice at scale, how to spot a fake expert (the red flags are more subtle than you think), and how he protects his credibility while building his supplement company Loam. They also get into the content strategy behind it all - reaction-video formats, vocalizing contrarian takes, scripting, and so much more. This episode is for professionals who think their field is too technical and boring for social media. Chapters 01:49 The patient who was too embarrassed to speak up03:28 Making taboo topics watchable04:46 Why informed patients are better patients06:33 Red flags of a fake health expert08:52 Building Loam for the skeptics10:27 How he engineers his content14:11 Inside the reaction-video format18:14 The "secret sauce" AI can't replicate22:10 How he sources what to react to25:19 What entrepreneurship taught him30:31 Brute-forcing your way past embarrassment32:13 How content transformed his communication36:26 Why he canceled his Oura ring subscription39:15 Real health is resilience45:46 Leaving surgery with zero regrets Stay connected: Creator Unplugged on InstagramCreator Unplugged on TikTokJun on Instagram

  3. Sep 21

    Maddie Borge: I've Spent Half My Life Making Content. Here's What You Should Know

    📌 Ditch all the social planning tools for Rella. Go to getrella.com and use code “CREATOR" for 10% off your first three months or annual plan. Make sure you follow wherever you're listening! It takes 2 seconds and guarantees you never miss any of our upcoming episodes. Partnerships/Inquiries: aceel@creatorcollege.com Maddie Borge has spent more than half her life on the internet. She started at 12, filming videos in her bedroom in Norway because she dreamed of living like the YouTubers she idolized. Today, she has an audience that literally grew up alongside her, and a travel brand that sold out its restock in 67 minutes. Jun talks with Maddie about what over a decade online really builds: Why she never felt split between her online self and her real one, the money habits she formed to set her up for success, long-form vs. short-form, and how all those years of trust turned into Pastael, her viral packing-cube brand. Then, they tackle the operator side of things when it comes to bootstrapping a physical product, six-figure stock orders, months of sellouts, hiring, and everything in between. Chapters: 01:55 Starting YouTube at 12 06:14 Identity online and offline09:35 The followers who grew up with her12:59 Why she diversified her income15:11 The idea for Pastel17:55 The real cost of physical products20:01 Building in public without knowing it22:41 Learning to be an operator25:46 What she's learned about hiring27:21 Long form vs. short form strategy32:28 Her "I made it" moment33:37 What makes a pop-up actually work39:30 Building community42:01 What she'd tell her 12-year-old self Stay connected: Creator Unplugged on InstagramCreator Unplugged on TikTokJun’s Instagram

  4. Sep 14

    Mia McGrath: What Creators Actually Make (No One Tells You This)

    📌 Ditch all the social planning tools for Rella. Go to getrella.com and use code “CREATOR" for 10% off your first three months or annual plan. Learn how to attract the right audience, turn them into paying clients and build a real business off the back of your content. Sign up for the FREE 5 day Masterclass: creatorcollege.com/c/live-webinar-organic Make sure you follow the show! It takes 2 seconds and ensures you never miss any of our upcoming episodes. Partnerships/Inquiries: aceel@creatorcollege.com Mia McGrath's first setup was an iPhone taped to her bedroom window. No mic, bad lighting, edited her videos on TikTok. Today, she’s making multiple six-figures from her content, signed a book deal, and started a cultural movement called “Frugal Chic.” Jun talks with Mia about money the way nobody in finance talks about it: through psychology. They get into how she became the representation she never saw growing up, how "strategic people pleasing" became her content superpower, why she deliberately pays herself less than she could, and the tension she felt from sharing her income online. They also break down the four-part framework behind every one of her talking videos and how to feel more natural speaking on camera. This episode is for anyone building online who wants the honest math behind the highlight reel. Chapters: 01:45 Money as psychology, not accounting 02:55 Becoming the representation she never had 04:41 The accidental first viral video 06:03 Strategic people pleasing 10:08 Journey POV vs. expert POV 12:16 Her 4-part video framework 15:39 From social anxiety to on-camera confidence 18:55 What watching yourself back teaches you 20:27 Leaving the 9-to-5 (and the 60-hour weeks) 21:38 Where the money actually goes now 24:34 The income transparency dilemma 26:48 How to share a win without losing people 29:28 The mistake that costs creators 50% of their income32:14 Landing her first book deal 33:57 Income splits & the product she wants to build 36:46 What she'd tell her 15-year-old self Stay connected: Creator Unplugged on Instagram Creator Unplugged on TikTokJun’s Instagram

  5. Sep 7

    Erin McGoff: If You're Afraid Someone Will Copy Your Content, You Don't Have A Real Brand

    Ditch all the social planning tools for Rella! Go to getrella.com and use code “CREATOR" for 10% off your first three months or annual plan. Learn how to attract the right audience, turn them into paying clients and build a real business off the back of your content. Sign up for the FREE 5 day Masterclass: creatorcollege.com/c/live-webinar-organic Make sure you follow the show wherever you're listening right now! It takes 2 seconds and ensures you never miss any of our upcoming episodes. Partnerships/Inquiries: aceel@creatorcollege.com Erin McGoff spent 30 minutes making a video about the world's most annoying interview question, went to sleep, and woke up to 20 million views. Then she deleted the account. She was an award-winning filmmaker with her sights on Sundance, and "influencer" was the last thing she wanted to be. Jun talks with Erin about what changed her mind, how her work as a filmmaker assisted her creator career, the impact of her work on other people’s lives, and her "seeding vs. harvesting" seasons for avoiding burnout. They break down her content strategy, operations, and systems that led her to scaling her platform to millions and launching her career-focused app “StupidFish.” This episode is for the creators who want to be taken seriously and the professionals scared a personal brand will cost them that. Chapters: 02:06 Where the drive to serve comes from04:27 Letting go of the Sundance dream08:24 The viral video she ran away from12:05 Inside her lean operation14:12 Why she still edits everything herself18:20 Treat content like a job20:02 Be your own CFO26:09 The one question that makes decisions easy27:54 Dream life vs. dream job32:45 Build StupidFish38:29 What hiring taught her about leadership43:22 The 25,000-person waitlist44:24 How she stays in tune with her audience47:41 For anyone afraid to be seen Stay connected: Creator Unplugged on InstagramCreator Unplugged on TikTokJun’s Instagram

  6. Aug 31

    Noah Anderson: How To Build A Personal Brand When You're Naturally An Introvert

    Make sure you follow the show wherever you're listening right now! It takes 2 seconds and ensures you never miss any of our upcoming episodes. Inquiries/Partnerships: aceel@creatorcollege.com Noah Anderson turned down the corporate path his degree was built for, and started posting YouTube videos that nobody watched at first, but he kept going anyway. Now he's a full-time creator with several viral series, a self-produced Ironman documentary, and a video about quitting vaping that reached 18+ million people. Jun talks with Noah about becoming the proof of your own potential, posting through the long stretch when zero people were watching, how he builds content around big events instead of a finish line, and the power of experimenting and vulnerability. This is a masterclass in long-form storytelling: why YouTube rewards depth over hooks, how to turn your life into content people watch, and why most people quit two attempts too early. If you thought your stories were too ordinary to share, tune in and take notes. Chapters: 02:03 Proving yourself right 03:42 Turning down the corporate path 07:40 Posting when nobody watched 09:19 His self-produced documentary 10:55 Three tries at the ice bath series & how his strategy changed 15:38 Talk to one person, not an audience 17:10 Where his video ideas come from 21:10 The stranger who believed in him 23:58 Content as self-improvement 29:12 Full-time job, training & YouTube at once 31:32 Why YouTube and long-form is the priority 35:58 What's next (& how he decides) 38:41 What he'd tell 12-year-old Noah Stay connected: Creator Unplugged on InstagramCreator Unplugged on TikTok Jun’s Instagram

  7. Aug 24

    How To Scale To $100M As A Creator, Even If You're Just Starting | Tyler Chou

    Turn “I don’t know what to post” into a daily habit that grows your audience. Join the Storytelling Challenge ⁠HERE⁠. Inquiries/Partnerships: aceel@creatorcollege.com Tyler Chou is the attorney behind some of the biggest deals in the creator industry. She's in the middle of brokering a $100 million exit for one of her clients right now. And she'll tell you most creators are building their entire livelihood on rented land. Jun sits down with Tyler to talk about what it actually takes to turn a following into a business you can own and one day sell. They get into the first product every creator needs to build, the channels that are literally worthless to buyers, the contract clauses that unintentionally rob you, and the exact AI prompt to protect yourself before you sign anything. If you’re a creator with a dream of building a business (and not continuing to chase brand deals), this episode is for you. Chapters: 02:53 From Hollywood lawyer to creator attorney06:37 The power of a personal brand (and being job-proof)08:37 Owning assets vs. the brand-deal hamster wheel11:59 What buyers actually want12:32 When you should NOT sell your business18:00 Your first product: ask your audience20:28 The channels no one will ever buy25:36 The biggest contract mistakes creators make28:49 Partnerships, trademarks & when to hire a lawyer34:44 Burnout & the boundaries she set after39:33 The psychology of a creator who can exit for $100M42:06 The lawsuits big creators might face & how to avoid them Don't forget to follow to the podcast! It takes 2 seconds and makes sure you never miss any of our upcoming episodes. Stay connected: ⁠⁠⁠Creator Unplugged on Instagram ⁠⁠⁠⁠⁠⁠Creator Unplugged on TikTok⁠⁠⁠⁠⁠⁠Jun’s Instagram

  8. Aug 17

    "I Don't Have Time" Is A Lie: How A Doctor Built A Personal Brand In Med School | Dr. Sasha Haddad

    Turn “I don’t know what to post” into a daily habit that grows your audience. Join the Storytelling Challenge HERE. Inquiries/Partnerships: aceel@creatorcollege.com Dr. Sasha Haddad became one of the internet's first doctor-creators almost by accident, filming lighthearted skits in her scrubs between shifts while the world was stuck at home during the pandemic. What started as a study break turned into a personal brand with millions of followers, even though nearly everyone around her told her it was a waste of time. Jun talks with Sasha about what it takes for a professional to put themselves online, the time she was told to choose between her platform and a job offer, and why she treated her following as an advantage to her career rather than a red flag, even when her mentors saw it the other way. This one's for those who’ve been told a personal brand isn't for someone like them, and experts who are sitting on knowledge they can't figure out how to share. Chapters: 01:24 Getting shunned by immigrant parents 03:06 The billboard test for what to post 07:00 Posting through med school 08:11 Why pressure made her most creative 12:55 The post-residency creative roadblock 16:19 "Once Upon a Doctor" & growing with your audience 18:20 Evolve or get left behind 21:56 Overcoming the cringe-factor of being a professional online 30:32 When she was told to choose between her platform and the job 36:06 How to stop overthinking getting started 42:02 How to package expertise into short form content 47:10 How platforms have changed 54:16 The mindset that kills the fear of posting Don't forget to follow to the podcast! It takes 2 seconds and makes sure you never miss any of our upcoming episodes. Stay connected: ⁠⁠Creator Unplugged on Instagram ⁠⁠⁠⁠Creator Unplugged on TikTok⁠⁠⁠⁠Jun’s Instagram

See All (21)

Trailer

5
out of 5
22 Ratings

About

Everyone has a platform now. Whether you’re a creator, founder, or just someone with a point of view, your decisions and identity are increasingly shaped in front of an audience. Hosted by Jun Yuh, Creator Unplugged explores what it means to live and build in public. Each episode aims to unpack the deeper forces shaping our lives today: success, discipline, money, relationships, the psychology of being seen and more. Expect bold ideas, unconventional thinking and a willingness to sit in nuance. Find us on Youtube, Instagram and TikTok @creatorunplugged Contact: aceel@creatorcollege.com

Information

  • Creator
    Jun Yuh
  • Years Active
    2026
  • Episodes
    21
  • Rating
    Explicit
  • Copyright
    © Jun Yuh
  • Show Website
    Creator Unplugged

You Might Also Like