By Doug Green “We built this as telecom people first — because AI voice has to understand the phone system.” In this Technology Reseller News podcast, Bill McClain and Jody Gonzales of UponAI explain why they believe voice AI needs to be built around real-world telephony, not bolted onto it afterward. The result is a platform designed for MSPs, service providers and enterprises that need AI agents to work across existing PBXs, call queues, extensions, CRMs and other business systems. McClain and Gonzales say one of the biggest differences is control of the call. Rather than sending a call out to a separate ten-digit number and losing visibility into what happens next, UponAI can connect through SIP extensions or SIP trunks and remain integrated with the customer’s communications environment. That makes functions such as transfers far more sophisticated. An UponAI agent can perform cold transfers, warm transfers and what the company calls agentic warm transfers. The AI can contact an employee, explain who is calling and why, listen to the employee’s response, and then decide whether to complete the transfer, send the caller to voicemail or route the call somewhere else. McClain says that mirrors the way people traditionally handled calls inside an office. The platform is also designed to work across multiple phone systems rather than tying the customer to a single vendor. For MSPs serving organizations with mixed or legacy environments, that can be significant. UponAI also emphasizes integrations. Agents can connect with CRM, EHR, billing, scheduling and accounting systems, allowing them to check balances, schedule appointments, send payment links, collect information and trigger workflows without requiring a human for every step. The company says its platform supports hundreds of voices and dozens of languages, along with voice and chat agents, web widgets, SMS, calendar integration, knowledge bases and live call monitoring. Its Agent IQ capability can review an AI agent’s configuration, identify potential problems and run simulations before deployment. Reliability is another focus. McClain says UponAI can fail over between LLMs, voice providers and speech services if a primary provider becomes unavailable. The company also uses per-second billing rather than rounding calls up to the next minute — a difference that can become meaningful at higher call volumes. For MSPs, Gonzales says the platform includes white-label options, partner administration and a structured onboarding program designed to teach partners how to build, integrate and manage their own agents. “We are our partners,” McClain says. “We live this every day.” Visit UponAI.com to learn more.