The Ictus Marketing Podcast

Mark Leonard

The mission of this podcast is to help individuals and organizations find their audience, make connections, and seek fulfillment, through marketing strategy and communications.

  1. 05/12/2021

    Ep. 40 – The Comeback

    The Ictus Marketing Podcast is coming back. Stay tuned.

  2. 07/28/2018

    Ep. 39 – Tom Casano: Working with Google to Improve SEO

    Tom Casano is the founder of Sureoak, a full-service SEO firm dedicated to helping purpose-driven organizations achieve remarkable, long-term growth to make the world a better place to live in. We do this with SEO. The Sureoak team specializes in getting you more targeted organic traffic to help grow your company. We not only help big-hearted organizations reach more people; we also help searchers find what they're looking for.

    Ep. 39 – Tom Casano: Working with Google to Improve SEO

  3. 04/05/2017

    Ep. 38 – Lauren Spohrer

    Podcast celebrity. Get used to the term, because there will be more of them in the future as podcasts continue to gain traction in people's media routines. With the success of Criminal, Lauren Spohrer is a bonafide podcast celebrity. She and her team produce one of the longest running and most successful true crime podcasts out there. Lauren says that one rule of telling a good story is to avoid giving it all away at the beginning. It's a great characteristic of the Criminal Podcast. When I'm listening to it, I find myself leaning in and waiting to hear what happens next. They are masters at building tension in a story.

    Ep. 38 – Lauren Spohrer

  4. 12/11/2016

    Ep. 37 – Jake Scanlan: Branding as a User Experience

    Jake Scanlan runs Wiild Creative, a creative marketing agency out of Pasadena, CA. Scanlan's training in user experience gives him a unique viewpoint on how to build a strong brand. He specializes in helping companies figure out what makes them unique, and encourages his clients to be themselves in the market.

    Ep. 37 – Jake Scanlan: Branding as a User Experience

  5. 11/01/2016

    Ep. 36 – Josh Steimle: How to Become a Thought Leader

    Josh Steimle is speaker, writer, and entrepreneur. He has written over 200 articles for publications like Forbes, Inc, Mashable, TechCrunch, Entrepreneur, and Time, and is the author of Chief Marketing Officers at Work, which includes 29 interviews with CMOs from organizations like GE, the Harvard Business School, Spotify, Target, and PayPal. Josh is the CEO of MWI, a digital marketing firm he founded in 1999 with offices in Hong Kong, Singapore, China, and the U.S.

    Ep. 36 – Josh Steimle: How to Become a Thought Leader

  6. 10/05/2016

    Episode 35 – Darren Shearer: Marketing Like Jesus

    I think a lot about the convergence of my faith with my profession. In my conversation with author and publisher, Darren Shearer, we talk about how Jesus used some fundamental principles of marketing to change the world.

  7. 07/18/2016

    Ep. 34 – Tom Hunt: Using Virtual Assistants to Get More Done

    Tom Hunt, the creator of VirtualValley.io is helping business owners and entrepreneurs get more done by connecting them to a global talent pool of virtual assistants.

  8. 03/08/2016

    Episode 33 – The 2016 Super Bowl Ad Review

    People love to hate advertising. It’s interruptive, intrusive, offensive, and 90% of the time it’s irrelevant. But there’s one day in the year that advertising is celebrated. It’s Superbowl Sunday. There’s something nostalgic about watching the super bowl for me. I have great memories of coming home after church to watch the vikings play (or lose, more precisely) when I was growing up. So watching football in general can bring me back to my childhood. But also, the way we watch the super bowl, a live event – one of the most watched tv events in America – has not changed like the way we watch other tv or movie content.   So, I’m dedicating this episode, Episode 33 of the Ictus Marketing Podcast to the Super Bowl Ads of 2016.

    Episode 33 – The 2016 Super Bowl Ad Review
See All (40)

5
out of 5
6 Ratings

About

The mission of this podcast is to help individuals and organizations find their audience, make connections, and seek fulfillment, through marketing strategy and communications.

Information