Business in the Front

Maddie Mackey and Lizz Pedraza

Welcome to Business in the Front — where the marketing is legit and the conversations are unhinged. Join Maddie and Lizz as they talk all things content, business, and real life, with plenty of tangents along the way. One minute it's algorithm strategy, the next it's the group-chat conversation you weren't supposed to hear. Smart, scattered, and a little bit feral — this is the business podcast for the one's who get it.

Episodes

  1. Oct 30

    Business in the Front, Funeral Plans in the Back

    What do funeral planning, Instagram Stories, and Facebook Groups have in common? They all come down to planning ahead and showing up for real. In Episode 5, we get candid about the money conversations nobody wants to have, the difference between friends and followers, and the “old” platform still quietly driving business. In this episode: Why even dying is too expensive: end-of-life costs and not leaving your family with the billA funeral guest-list clause in a will (yes, really), plus cremation with no casket, no funeral, no costHow student loan payments reshaped our thinking about end-of-life wishesReal friend or social media fan? Why watching someone’s Stories isn’t a friendshipWhy creators hide their stories from close friends, and the case for sending a real messageWould you follow someone you’re dating on social media?The friend request that turned out to be a small-world connectionFacebook Groups as a hidden goldmine, driving at least 60% of business leadsFacebook Marketplace furniture finds that beat retail pricesHow consistent work builds trust and earns the freedom to take time offWork flexibility that makes room for family and romancePlanning ahead to show up as your best self, and hosting a sound healing ceremony just for yourself Connect: bizinthefront.com @bizinthefront

    Business in the Front, Funeral Plans in the Back

  2. Sep 28

    How We Helped Our Client Increase Revenue by 140%

    What marketing strategy grows a client's revenue by 140%? In Episode 4 of Business in the Front, Maddie Mackey and Lizz Pedraza share exactly how they took a client from $25K months to $60K months, and the data, testing, and hard conversations it took to get there. Maddie is the founder and CEO of Media On The Rise, a full-service content creation and social media marketing agency. Lizz is the agency's social media account manager and resident marketing guru, the strategist behind the day-to-day work that drives client results. Together, they explain how two years of data, consistent testing, and honest communication more than doubled their client's monthly revenue. Maddie also talk about what it looks like to lead a marketing agency while raising a family. In this episode, you'll learn: The marketing strategy that grew our client's revenue by 140%How two years of data and analytics shaped the resultsWhy testing and client experimentation lead to real growthHow thinking like your customer leads to better business decisionsHow to turn client complaints into complimentsHow to handle difficult conversations and critical feedback with integrityWhy excellence pays off, even when clients push backHow to use AI to build and scale a marketing agencyMotherhood and business: empathy, respect, and why it's a two-way streetWhy your 30s can be better than your 20s, from heartbreak to business successWhy appreciation is the secret to team motivationWhy silence and rest matter for your nervous system as a business owner Who this episode is for: Business owners ready to see what the right marketing strategy can do for their revenue, and agency owners, entrepreneurs, and women in business who want to deliver real results for their clients. Work with us: Want results like these for your business? Visit mediaontherise.com to book a strategy call. Connect with us: 🌐 mediaontherise.com 📸 Instagram: @bizinthefront 🎙️ Follow Business in the Front wherever you listen to podcasts If this episode helped you, follow the show, leave a rating and review, and share it with a business owner who's ready to grow. 💛 marketing strategy, revenue growth, increase revenue, marketing agency results, social media marketing strategy, business podcast, women in business, entrepreneurship, client feedback, difficult conversations, small business growth, AI marketing, motherhood and business

  3. Sep 15

    Red Flags, Rom-Coms & Real Healing: What Dating Taught Us About Ourselves

    In this episode, Maddie and Lizz get brutally honest about the modern dating trenches — from the beach meet-cute that turned into a guy throwing up all night, to the Hinge match who sent his roommate the same Bible verse he sent her. They dig into why dating apps can feel shallow, what "healing codependency" actually looks like in practice, and how to tell the difference between real chemistry and a hallucination of one. The conversation shifts from red-flag storytelling into something deeper: embracing your full, unapologetic self, rebuilding friendships that go beyond surface-level, and getting mature enough to wait for the right love instead of rushing into the wrong one. If you've ever wondered whether your expectations are the problem or the relationship is — this one's for you. In this episode: The worst first date stories (yes, including Throw-Up Guy)Why dating apps feel more transactional than romanticHealing codependent patterns while staying open to loveFriend-zone chemistry vs. real connectionChoosing mature, ready love over rushed love

  4. Aug 29

    Using Dating Apps Not for Dating, No Contact, and Almond Lattes

    This week on Business in the Front, we're unpacking dating apps, entrepreneurship, and the female founders rewriting the rules of business. Topics include: women outperforming men financially (the Poppi story with co-founder Allison Ellsworth), building empires instead of just families, dating dealbreakers around jail time and financial disasters, breaking norms to find healthy love beyond the white picket fence, and the wild world of dating app scams and DMs-turned-social-media-manager offers. We also get into Cardi B and Whipshots, questionable latte orders, and a first date prank gone hilariously wrong. If you like a business podcast that talks about more than just business — dating, pop culture, women-owned businesses, and the side conversations that somehow connect back to entrepreneurship — you'll fit right in. Follow + subscribe for more. Maddie + Lizz

  5. Aug 14

    Bad Clients & Getting Ghosted

    Bad clients, ghosting, and the messy overlap between business and dating — this episode covers it all. We're bailing loved ones out of jail (yes, really), unpacking dating dealbreakers around jail time and financial disasters, and asking why women are starting to outperform men financially. Plus: dating apps for non-dating purposes, a dating app DM that turned into a fake social media manager scam requesting free coaching, and a first date prank gone hilariously wrong. If you've ever been ghosted by a client or a match, this one's for you.

  6. Season 1, Episode 1 Trailer

    Ep. 1 Welcome Episode | Business In The Front Podcast

    This podcast was created by myself, Maddie and Lizz, because we're all about keeping it real, and we wanted to find our community of people who show up as authentically as we do! Join us for the highs and lows of life... Obviously, business in the front, but whatever happens in the back... we're going to be talking about here. Life is dynamic, and we are human beings experiencing all of this without a master strategic plan given to us! Come along for the ride, share your story with us, engage on social media, and be a part of the Business in the Front community, where your authenticity and vulnerability are celebrated! Follow along on Instagram at @bizinthefront for new episodes updates & all the TEA!

    Ep. 1 Welcome Episode | Business In The Front Podcast
  • 1 Trailer
    5 Episodes

Trailer

About

Welcome to Business in the Front — where the marketing is legit and the conversations are unhinged. Join Maddie and Lizz as they talk all things content, business, and real life, with plenty of tangents along the way. One minute it's algorithm strategy, the next it's the group-chat conversation you weren't supposed to hear. Smart, scattered, and a little bit feral — this is the business podcast for the one's who get it.

Information

  • Creator
    Maddie Mackey and Lizz Pedraza
  • Years Active
    2026
  • Episodes
    6
  • Rating
    Explicit
  • Copyright
    © Maddie Mackey and Lizz Pedraza
  • Show Website
    Business in the Front