Profit & Practice

Max Holvik, CFA
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Profit & Practice explores the business decisions that determine whether a wealth management firm thrives or struggles. Hosted by Max Holvik, CFA, a fractional CFO known as The Advisor's CFO, the show features conversations with RIA owners, operations leaders, M&A advisors, and the consultants and specialists helping advisory firms grow. If you run, manage, or advise a wealth management practice, this show is built for you.

Episodes

  1. 1d ago

    What Every RIA Owner Should Know About Cybersecurity and AI, with Joe Popper

    In this episode, Joe Popper, founder of Popper Tech Team, joins us to talk about cybersecurity, IT and AI in the wealth management space. As technology failures and security breaches become make-or-break business problems, Joe shares real-world cautionary tales and actionable frameworks for implementing AI, protecting against high-cost cyber threats, and staying compliant under the watchful eye of the SEC.   Joe Popper is the founder of Popper Tech Team, known by his clients as the OG IT and AI guy. He works with financial and professional services firms where technology failure isn't an option, helping them stay secure, operational, and ahead in a world where one small tech problem can quickly become a big business problem.   In this episode, we cover: ·         AI, Cyber Security, and Compliance: Navigating the Tech Minefield for RIAs ·         Protecting Your Client's Money: Fighting Cyber Threats and Business Email Compromise ·         The AI Revolution in Wealth Management: How Small RIAs Can Leverage Tech to Scale ·         Is Your RIA Ready for an SEC Audit? AI Governance and Compliance Essentials with Joe Popper   Connect with Joe: LinkedIn | poppertechteam.com   Every episode closes with the same question: what's the best piece of financial advice Joe has ever received? Listen to find out. Connect with the Show:  Profit & Practice is hosted by Max Holvik, founder of The Advisor's CFO, a fractional CFO practice for wealth management firms. TheAdvisorsCFO.com | LinkedIn

    What Every RIA Owner Should Know About Cybersecurity and AI, with Joe Popper

  2. 1d ago

    Building a Scalable RIA Before You Hire, with Darci Smith

    In this episode of Profit & Practice, host Max Holvik sits down with Darci Smith, founder of Roklyn Consulting, to discuss the complex and rapidly evolving landscape of recruiting within the RIA space. While many firms lament a "talent shortage," Darci explains why the industry is actually suffering from a training shortage driven by the rise of automation and AI tools. She shares invaluable insights on how independent RIAs can leverage their unique brand stories to out-recruit larger wirehouses, the critical importance of defining clear career trajectories for support staff, and how to navigate the delicate succession planning process between G1 founders and G2 advisors.   Darci Smith is the founder of Roklyn Consulting, a boutique recruitment firm specializing in financial advisor placements. Originally building her recruiting career by helping collegiate and professional athletes transition to corporate roles, she has spent the last six years helping independent RIAs and wealth management firms optimize their talent, operations, and cultural alignment.   In this episode, we cover: ·         The Training Shortage Myth ·         Defining Culture Beyond the Clichés ·         Avoiding the "Mini-Me" Hiring Bias ·         The Crucial (and Misunderstood) CSA Role ·         Spotting Candidate Red Flags ·         Independent RIAs vs. Broker-Dealers ·         Aligning Marketing with Recruiting ·         The G1 to G2 Succession Epidemic   Connect with Darci: LinkedIn | Roklyn Consulting Every episode closes with the same question: what's the best piece of financial advice Darci has ever received? Listen to find out.   Connect with the Show: Profit & Practice is hosted by Max Holvik, founder of The Advisor's CFO, a fractional CFO practice for wealth management firms. TheAdvisorsCFO.com | LinkedIn

    Building a Scalable RIA Before You Hire, with Darci Smith

  3. 1d ago

    Scaling RIA Marketing: From Boutique to Mega-RIA, with Angela Giombetti

    In the inaugural episode of Profit and Practice, host Max Holvik welcomes Angela Giombetti, the Chief Marketing Officer at Wealthspire. Angela is an award-winning marketing executive and is also the founder of ‘The In Crowd’ network. Having previously worked together at Private Ocean, Max and Angela reconnect to discuss the rapid evolution of RIA marketing over the past decade.   From the transition of printed physical newsletters to the frontier of AI-driven Answer Engine Optimization (AEO), Angela breaks down how marketing strategies must adapt as a firm grows from a boutique shop into a sizable enterprise. She shares actionable advice on balancing individual advisor brands with a cohesive corporate voice, navigating the SEC’s testimonial rules, managing M&A marketing integrations, and leveraging artificial intelligence to empower, rather than replace, your human marketing team    In this episode, we cover: ·         The Evolution of RIA Marketing ·         The Marketing "Sweet Spot" vs. Mega-RIA Complexity ·         How to Drive True Organic Growth ·         Balancing Advisor Personal Brands with the Enterprise Brand ·         The Crucial Role of Marketing in M&A Integrations ·         Navigating the SEC Testimonial Rule ·         Common Digital Marketing Mistakes to Avoid ·         AI: Empowering People, Not Replacing Them     Connect with Angela: LinkedIn | https://www.wealthspire.com/   Every episode closes with the same question: what's the best piece of financial advice Angela has ever received? Listen to find out.   Connect with the Show: Profit & Practice is hosted by Max Holvik, founder of The Advisor's CFO, a fractional CFO practice for wealth management firms. TheAdvisorsCFO.com | LinkedIn

    Scaling RIA Marketing: From Boutique to Mega-RIA, with Angela Giombetti

  4. Jul 22

    Introducing Profit & Practice

    Profit & Practice explores the business decisions that determine whether a wealth management firm thrives or struggles. Hosted by Max Holvik, CFA, also known as The Advisor's CFO. First episodes drop in August: follow now so they're waiting for you. www.TheAdvisorsCFO.com

Trailer

About

Profit & Practice explores the business decisions that determine whether a wealth management firm thrives or struggles. Hosted by Max Holvik, CFA, a fractional CFO known as The Advisor's CFO, the show features conversations with RIA owners, operations leaders, M&A advisors, and the consultants and specialists helping advisory firms grow. If you run, manage, or advise a wealth management practice, this show is built for you.

Information

  • Creator
    Max Holvik, CFA
  • Years Active
    2026
  • Episodes
    4
  • Rating
    Clean
  • Copyright
    © 2026 Evius Group LLC
  • Show Website
    Profit & Practice