Emerging

Emerging is the show that calls the plays behind the fastest-growing racquet sports in the world. Every episode, Ben Nichols (The 22) and Patricio Misitrano (Misitrano Consulting) sit down with the founders, operators, brand executives, and investors shaping padel, pickleball, and beyond, the people building the equipment, apparel, tech, and real estate behind the boom. Patricio brings deep industry expertise, Ben brings culture-forward storytelling, and together they break down the biggest bets, challenge the loudest opinions, and pull real, applicable lessons from the frontlines of the racquet sports business. Whether you're building in the space, investing in it, or you just love the game, this is where racquet sports culture meets real business insight. New episodes every other week!