In Other Peoples Business

Liz Mbwambo

Everybody's curious about how other people run their business. We just went ahead and asked. A casual conversation over our favorite drinks. In Other People's Business gets into exactly that: the real stories behind local businesses and leaders. How they started, what's actually working now, and what they wish someone had told them sooner. Laughter or serious conversations. Either way you will walk away with some insights. Want to learn more about our marketing agency? Upwynnmarketing.com

Episodes

  1. Oct 28

    Why Last Chance Coaching Is a Waste of Money

    Sending your employee to "last chance" coaching before firing them almost never works — it's just money spent staying out of court! Why does leadership feel so lonely at the top? This conversation unpacks what coaching really is, why some people can't be coached, the difference between feedback and opinions, and why most of us are far less self- aware than we think. We discussed: ◼ Why "last chance" coaching seldom if ever actually works ◼ How one conversation sparked a coaching certification that same night ◼ Why most people are far less self-aware than they think ◼ How often you should actually retake a personality test ◼ Why everyone calling themselves a coach is a real problem 00:00:00 Intro 00:03:13 Have You Fired an Uncoachable Client? 00:08:55 How One Session Changed Everything 00:12:46 Why Is Leadership So Lonely? 00:19:15 Fact or Fiction: Can Anyone Be Coached? 00:23:06 Are Personality Tests Overrated? 00:31:13 What Should Coaching Get Rid Of? Host: Liz Mbwambo LinkedIn: https://www.linkedin.com/in/lizmbwambo/ Upwynn Marketing: https://www.linkedin.com/company/upwynnmarketing/home/ Guest: Leslie Mizerak LinkedIn: https://www.linkedin.com/in/lesliemizerak/ Get Courageous Coaching: https://getcourageous.com Find us YouTube: https://www.youtube.com/@upwynnmarketing Spotify: https://open.spotify.com/show/5DUWTbrFbbyWDEgq4VbqMz Apple Podcasts: https://podcasts.apple.com/us/podcast/in-other-peoples-business/id6818793731 Want to be our next guest? Email ______________ with your information.

  2. Oct 21

    When an Agency Should Fire Its Own Client

    A prettier logo won't fix the fact that nobody knows why they should choose you! Why rebrands can't fix positioning, why more content rarely means more growth, and why your website may soon market to bots. Plus: reports that answer questions, campaigns that need constant care, and when walking away from a client is right. We discussed: ◼ Why a 37-page report still can't tell you if marketing works ◼ Why three strategic posts beat posting every single day ◼ How a 20-year-old holiday ad saves a brand its budget ◼ The ninety-day handover plan that finished in just four weeks ◼ Why doubling your ad spend won't double your phone calls 00:00:00 Intro 00:03:30 From Teacher to Accidental Marketer 00:07:00 Why Go Back to Agency Life? 00:13:00 A 90-Day Plan Done in 4 Weeks 00:21:00 What Is KPI Infrastructure, Really? 00:25:00 Does Posting Every Day Actually Work? 00:27:30 Can a Rebrand Fix Positioning? 00:32:00 Is SEO Dead or Just Changed? 00:37:00 Should Winning Campaigns Run Forever? 00:40:00 When Should You Fire a Client? 00:43:00 The Volume Fad That Wastes Budgets 00:45:30 Never the Smartest in the Room 00:49:00 Overrated or Underrated? 00:51:00 Kill Random Acts of Marketing ️ Host: Liz Mbwambo LinkedIn: https://www.linkedin.com/in/lizmbwambo/ Upwynn Marketing: https://www.linkedin.com/company/upwynnmarketing/home/ 🎧 Find us YouTube: https://www.youtube.com/@upwynnmarketing Spotify: https://open.spotify.com/show/5DUWTbrFbbyWDEgq4VbqMz Apple Podcasts: https://podcasts.apple.com/us/podcast/in-other-peoples-business/id6818793731

Ratings & Reviews

5
out of 5
2 Ratings

About

Everybody's curious about how other people run their business. We just went ahead and asked. A casual conversation over our favorite drinks. In Other People's Business gets into exactly that: the real stories behind local businesses and leaders. How they started, what's actually working now, and what they wish someone had told them sooner. Laughter or serious conversations. Either way you will walk away with some insights. Want to learn more about our marketing agency? Upwynnmarketing.com