Can AI Fix It

Catherine Warrilow & Paul Marden
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Can AI solve your visitor attraction or tourism challenge? Could custom-built tools and tech solve headaches you've been battling with for years? Free up team time for more important tasks? Allow you to invest more human time into customer relations and the visitor experience? We're on a mission to find out.  With your hosts Catherine Warrilow and Paul Marden

Episodes

  1. Oct 15

    Jack Harris from Tally Ho Experiences

    Jack Harris, founder of Tally Ho Experiences, runs a seasonal London tour business from the Somerset countryside. Rather than training up temporary staff every peak season, he uses AI as an “elastic workforce” for the back office. That gives him and his assistant the headroom to take on complex, multi-supplier itineraries for the travel trade, without losing the personal touch. Jack explains how getting the knowledge out of his head and into documentation laid the foundations, and how his “Love Note” workflow works. Guides leave a quick voice note after each tour, and an agent turns it into a personal follow-up email to the customer or travel agent within ten minutes. Then it’s over to Catherine Warrilow and Paul Marden. Jack challenged them to set up an open-source agent harness, connect it to a messaging app and their own tools, and get it to draft an email, all in two hours. They take very different routes, with very different levels of stress. Jack picks a winner. In this episode: Why founder-led businesses need to get what’s in their heads written downAI as an elastic back-office workforce for seasonal businessesKeeping customer relationships human when agents draft the emailsWhat an AI “harness” is, explained with a brain in a jar and a horseOpen source vs big-tech AI, and who benefitsThe rise of personal agents, and what they could mean for tourism in 2027Chapters 00:00 Cold open 01:09 Welcome 01:58 Meet Jack Harris 02:51 Stepping out of the business, and documenting what’s in your head 05:23 Rebuilding the back-office stack 07:00 The elastic workforce 09:56 Training an assistant vs training an agent 12:12 Keeping relationships human 14:11 Escaping the tyranny of the desk 16:20 Love Notes: from guide voice note to follow-up email 19:24 What’s a harness? 21:01 The two-hour challenge 22:05 Paul’s build: Hermes, Telegram and HubSpot 26:27 Catherine’s build: Claude as co-pilot, Telegram and Gmail 32:21 Speed, models and billing 35:42 Software glued together vs genuine AI 38:16 Open source and who benefits 39:59 Personal agents and the future of travel 44:14 And the winner is… Guest: Jack Harris, Tally Ho Experiences Hosts: Catherine Warrilow and Paul Marden

  2. Oct 7

    Ivan Diaz from Convious

    What if your ticketing system told you to staff 12 people on Friday instead of 20, and then drafted the member email too? Ivan Diaz from Convious shows us how.

  3. Oct 7

    Jonathan Taylor from Phantom Peak

    AI in business is almost a cliche, it’s discussed on LinkedIn and at conferences. But it’s tough to get started, not only is there a technical leap to make but it’s difficult to learn the tools if you don’t understand what the art of the possible is. In this episode of Can AI fix it we meet Jonathon Taylor, Head of Marketing for the League of Adventure, the owners of Phantom Peak, the award winning immersive experience. Jonathan is part of a dynamic AI first team, who are discovering the many ways that AI can improve guest experience and save time and money - and he’s going to share 3 of those ideas with us.

  4. Oct 7

    Nik Wyness from The Tank Museum

    If you already have an established, authentic brand with great reach on social media, using AI for content production poses a risk. So how can attractions like these make use of tools like Claude and Chat GPT? In today’s episode we meet Nik Wyness, the Head of Marketing and Engagement at the Tank Museum, and we’ll be looking at ways to use AI tools to help monitor and respond to online customer reviews.

  5. Season 1 Trailer

    Trailer A Call to Action

    Catherine Warrilow and Paul Marden talk about how AI at visitor attractions can be transformational for business process, and more than just a bit of image editing or copy writing.

  • 1 Trailer
    4 Episodes

Trailer

About

Can AI solve your visitor attraction or tourism challenge? Could custom-built tools and tech solve headaches you've been battling with for years? Free up team time for more important tasks? Allow you to invest more human time into customer relations and the visitor experience? We're on a mission to find out.  With your hosts Catherine Warrilow and Paul Marden

Information

  • Creator
    Catherine Warrilow & Paul Marden
  • Years Active
    2026
  • Episodes
    5
  • Rating
    Clean
  • Copyright
    © 2026 Catherine Warrilow & Paul Marden
  • Show Website
    Can AI Fix It