Edge

Quartr
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Long-form editorial stories on companies and pivotal moments in business history.

Episodes

  1. 4d ago

    Winner, Winner: The Chicken McNugget Story

    In March 1980, McDonald’s put a new item on the menu at 15 restaurants in Knoxville. Within weeks, Chicken McNuggets made up 20% of sales at those stores. The success looked instant, but the story behind it spans three decades. It starts in 1948 with a contest to breed a meatier chicken. Today the McNugget brings in nearly $15 billion a year in system-wide sales. Read the full issue, with charts and archival images. Written by Philip Svensson Narrated by Jacob Titus Chapters  (00:00) Winner, winner  (00:38) The Chicken of Tomorrow  (03:07) McDonald’s and Ray Kroc  (05:56) Building the blueprint  (09:18) The ground beneath the arches  (11:04) Too many chickens  (13:21) A menu built on beef  (15:05) Beyond the burger  (17:45) The McNugget SWAT team  (20:12) Everyone’s lovin’ it  (22:19) Nuggets in all weather  (24:23) From chicken to Chicken McNugget  (26:22) They’re here!  (28:41) Innovation that endures  (31:18) Still golden Edge publishes long-form stories on companies and pivotal moments in business history. Read every issue and sign up at quartr.com/edge. Published by Quartr, AI infrastructure for company research. Learn more at quartr.com. © 2026 Quartr

    Winner, Winner: The Chicken McNugget Story
  • 1 Episode

Ratings & Reviews

5
out of 5
2 Ratings

About

Long-form editorial stories on companies and pivotal moments in business history.

Information

  • Creator
    Quartr
  • Years Active
    2026
  • Episodes
    1
  • Rating
    Clean
  • Copyright
    © 2026 Quartr
  • Show Website
    Edge

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