Decoding the Horror Empire of Blumhouse

Sidharth Jain
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How did Blumhouse turn tiny budgets into the most profitable horror empire in Hollywood? In this audio edition of Decoding the Horror Empire of Blumhouse: A Producer's Field Guide to Fear, film producer Sidharth Jain breaks down the method, the movies and the money behind Paranormal Activity, Insidious, Get Out and more. An independent analysis. 📚 Buy the books, including all Story Moat books: https://thestorymoat.com/buy-the-books Follow The Story Moat: ▶ YouTube: https://www.youtube.com/@TheStoryMoat ✍ Substack: https://thestoryink.substack.com

Episodes

  1. 5d ago

    The Bargain

    Scale, backend, final cut: what the talent trades. Insidious, a basement full of garbage bags, and the anatomy of the Blumhouse bargain that lets filmmakers work cheap and keep control.

  2. 5d ago

    The Bet

    Paranormal Activity and the invention of the downside. How a software programmer's house in San Diego, a remake that died in a screening room and a release-as-marketing plan built a studio.

  3. 5d ago

    Prologue: The Garbage Bag

    Sometime in 2008 Steven Spielberg took a DVD home for the weekend. Hollywood has told that story ever since. The prologue unpacks the legend of a $15,000 movie and the man carrying the disc.

  4. 5d ago

    Why I Wrote This Book

    In 2009 a film called Paranormal Activity made Sidharth Jain, a producer who had never sat through a horror film, watch one from beginning to end. Why that night set him to work on this book.

  • 4 Episodes

About

How did Blumhouse turn tiny budgets into the most profitable horror empire in Hollywood? In this audio edition of Decoding the Horror Empire of Blumhouse: A Producer's Field Guide to Fear, film producer Sidharth Jain breaks down the method, the movies and the money behind Paranormal Activity, Insidious, Get Out and more. An independent analysis. 📚 Buy the books, including all Story Moat books: https://thestorymoat.com/buy-the-books Follow The Story Moat: ▶ YouTube: https://www.youtube.com/@TheStoryMoat ✍ Substack: https://thestoryink.substack.com

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