Using the Whole Whale - A Nonprofit Podcast

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Nonprofit News, Tech & Marketing Stories from Whole Whale, a Nationally Recognized Nonprofit Marketing Agency for over a decade. Founded in 2010, Whole Whale is a B-Corp that runs analytics, digital advertising, Google Ad Grants, and SEO for nonprofits.

  1. 11H AGO

    To AI Or Not To AI (news)

    This week the hosts break down three stories circling the same question: who actually consents to AI's rollout into civic life? Malta adopts ChatGPT. OpenAI's "OpenAI for Countries" program will give every Maltese citizen free ChatGPT Plus for a year, plus an AI literacy course. Nick warns of Free Basics-style second-order risks; George sees a paid tier as a better deal than the ad-driven alternative. Both flag the year-long lock-in and the temptation for governments to nudge system prompts. Commencement speakers booed for praising AI. 81% of Gen Z think AI will shrink job opportunities, but NY Fed data shows recent grad underemployment (41.5%) is well below its 2012 peak. The takeaway for nonprofits: this is not the quarter to brag about AI efficiencies in your newsletter. Musk loses to Altman. The jury sided with OpenAI. Worth watching: the OpenAI nonprofit arm is about to be extraordinarily well-funded, and Malta may be a preview of its philanthropy.

    28 min

  2. MAY 15

    Government Data Losses & ChatGPT Ads Are Here, Whether We Like It Or Not (news)

    This episode of Nonprofit News Feed explores two pressing issues affecting the nonprofit sector. Firstly, the loss of federal data sets poses significant challenges for nonprofits that rely on this information for decision-making and funding. Over the past 16 months, crucial data from agencies like USAID, NOAA, and the CDC have been deleted or altered, emphasizing the need for nonprofits to back up essential data to preserve institutional memory. In a forward-looking segment, the discussion shifts to a major anti-poverty nonprofit in San Francisco investing $40.3 million in AI resilience. This move, supported by the Sobrato Foundation, highlights the growing intersection of tech philanthropy and nonprofit initiatives. The importance of strategic, ongoing AI training is stressed to keep pace with rapid technological advancements. The episode also touches on the introduction of advertising within ChatGPT, offering new opportunities for nonprofits to engage with users during their decision-making journeys. This development could enhance nonprofit outreach efforts by integrating messaging into user interactions.

    19 min

  3. MAY 11

    SCOTUS' Voting Rights Rulings Will Have Immediate Impact On The Ground 🗳️ (news)

    Supreme Court Ruling Shakes Up the Voting Rights Landscape and Nonprofits Brace for Change In this week's episode of the Nonprofit News Feed by Whole Whale, the hosts delve into the implications of a recent Supreme Court decision that significantly guts the Voting Rights Act. In Louisiana v. Callais, the 6–3 conservative majority found that a majority-Black congressional district in Louisiana constituted an unconstitutional racial gerrymander. In short, Democrat-held districts representing large Black populations, designed to enfranchise historically marginalized communities (such as those in Memphis), face the threat of elimination in states with conservative legislatures. With states rapidly redistricting, nonprofits involved in civil rights and voter mobilization face the challenge of adapting to new political boundaries and shifting voter demographics. Key Insights: The Supreme Court's decision could lead to the dilution of political power for historically marginalized communities by breaking up established districts. This rapid redistricting process disrupts the groundwork laid by nonprofits for upcoming elections, necessitating quick strategic pivots. Nonprofits must reassess their geographic impact and reforge relationships with new district representatives to continue their advocacy effectively. Other Stories: The episode also touches on the ongoing legal battle involving Elon Musk and OpenAI, highlighting concerns about nonprofit and for-profit intersections. Whole Whale's Nonprofit Wellness Index, offering a snapshot of the sector's health, shows improvement from last year, suggesting a recovery from previous downturns.

    17 min

  4. APR 24

    Nonprofit Newsfeed: Fraud, Mergers, and Sector Shifts (news)

    This week's Nonprofit Newsfeed explores key issues in the nonprofit sector: fraud allegations, significant mergers, and employment challenges. Fraud in Disaster Relief Nonprofits An Oregon nonprofit is under scrutiny for misusing disaster relief funds on casinos and strip clubs, underscoring vulnerabilities in the disaster relief fundraising ecosystem. The conversation highlights the need for better vetting processes, especially as AI tools might inadvertently promote unverified campaigns. Southern Poverty Law Center Indictment The Southern Poverty Law Center faces federal fraud charges for allegedly misusing funds to pay informants from hate groups. This development is viewed as part of broader political attacks on progressive nonprofits, potentially undermining their 501(c)(3) status. Merger of Mental Health Nonprofits The JED Foundation and the American Foundation for Suicide Prevention announced a merger to form the largest nonprofit dedicated to suicide prevention. This strategic move is seen as a positive development, enhancing their impact on mental health issues. Impact of USAID Dissolution A New York Times article highlights struggles faced by former USAID staff after the agency's dissolution. The ripple effects of job losses extend to local NGOs and workers on the ground. While the broader nonprofit sector shows signs of recovery, specialized roles remain scarce, requiring professionals to adapt.

    15 min

  5. APR 20

    AI Implementation Strategies for Nonprofit Leaders | Whole Whale + Fundraise Up

    AI Implementation Strategies for Nonprofit Leaders (Live Panel in Brooklyn, NY) Recorded live April 16, 2026 at Fundraise Up’s Brooklyn offices, this panel moderated by Megan Anhault (Whole Whale) brings together Amy Greenwood (Urban Assembly), Rodrigo Camarena (Scale Justice / JustDC Lab), George (Whole Whale / CauseWriter AI), and Joshua Peskay(Meet The Moment) to discuss what’s working—and quietly failing—in nonprofit AI adoption. They cover rapid AI capability growth, practical change management steps (licenses, sharing use cases, surveys), and real applications like automating format conversions, summarizing research, building tools quickly, and deploying a worker-rights legal information chatbot via web/WhatsApp/voice. The conversation also highlights risks: outdated chatbot content, trust and “work slop,” data privacy from free tools, the need for AI policies and accountability, ethical tradeoffs in high-stakes domains, and how AI is reshaping hiring and durable skills. 00:00 Live Panel Kickoff 01:14 Moderator Welcome and Goals 03:01 Meet the Panelists 04:14 Hype Cycle Reality Check 07:57 Building Modular AI Products 10:00 What’s Working in Practice 12:57 AI for Access to Justice 16:32 Rapid App Building with AI 20:50 Nonprofit AI Missteps 26:35 Hidden Risks and BYO AI 30:22 Bias and AI as Advisor 33:23 Leading Internal Adoption 37:12 Fighting Work Slop 40:50 Culture and Source of Truth 43:24 Calling Out AI Work 44:54 Accountability And QA 46:33 Ethics Concerns Poll 47:28 Ethical AI In Practice 50:11 Moloch And Trolley Dilemmas 53:50 Access Versus Accuracy 56:10 How The Audience Uses AI 56:48 Surprising Personal Use Cases 01:01:31 Improving Legal Tool Reliability 01:04:46 Helping Leaders Trust AI 01:08:26 Hiring In The AI Era 01:14:47 What To Try This Week 01:21:15 Closing And Thanks

    1h 22m

  6. APR 20

    AI's Impact on Nonprofits and Advertising: Unpacking the Double Standard (news)

    In this episode of the Nonprofit Newsfeed, Whole Whale delves into the complexities surrounding AI's role in the nonprofit sector and advertising. George and Nick share insights into job displacement fears and the uneven impact of AI across the workforce, particularly affecting technology professionals. Main Topics: AI and Job Displacement: Discussion on how AI tools are widely adopted but raise concerns about job security, even among tech-savvy audiences. Advertising Double Standards: An investigation into Meta's revenue from "high-risk" ads, revealing a double standard that affects nonprofits trying to reach sensitive audiences. Nonprofit and Technology Challenges: A look at the hurdles nonprofits face when advertising on platforms like Meta, especially when targeting vulnerable populations. Critical Insights and Quotes: Meta's internal documents show $16.5 billion in revenue from ads classified as high-risk, leading to discussions on the ethical implications for nonprofits. George highlights, "If you have under 2000 students and an endowment under $100 million, you face significant challenges in today’s academic environment."

    22 min

  7. APR 3

    Big Tech Found ⚖️ Liable ⚖️ for Mental Health Harm In Groundbreaking Verdict 🧑‍⚖️ (news)

    This week's episode of Nonprofit Newsfeed the hosts delve into significant legal developments affecting major tech companies and their broader implications for nonprofits. They discuss two landmark lawsuits involving Meta and YouTube, focusing on their platforms' addictive features and false safety claims. These cases, settled in California and New Mexico, respectively, highlight a shift towards holding tech giants accountable through civil litigation, despite the relatively small damages awarded. Key Insights: Tech Accountability: A California jury found Meta and YouTube liable for creating addictive platform features harmful to young users' mental health, awarding $6 million in damages. In New Mexico, Meta faced a $375 million penalty for violating state consumer protection laws by making false safety claims. Impact on Nonprofits: These legal precedents underscore the changing reputational and regulatory landscape surrounding tech platforms. Nonprofits operating on these platforms must remain aware of these shifts and consider diversifying their engagement strategies to avoid potential risks. Legal Advocacy: The episode emphasizes the role of legal advocacy as a tool for holding tech companies accountable, drawing parallels to the tobacco industry's historical legal challenges. This approach may inspire similar future lawsuits targeting social media's impact on youth.

    17 min

  8. MAR 19

    Google Workspace For Nonprofits Shows The Real Potential Of AI-Unified Systems 🤖💼 (news)

    Exploring Google's AI Innovations and the Philanthropy Pledge Dilemma This week's episode of the Nonprofit News Feed the hosts delve into two significant developments impacting the nonprofit sector. First, they discuss Google's latest AI offerings for nonprofits, highlighting the integration of the Gemini model across Google Workspace tools. This development promises to enhance productivity by seamlessly connecting applications like Gmail, Drive, Calendar, Docs, and Sheets. Although Gemini may not yet rival other chatbots, its integration into existing Google tools provides a unified, secure platform for nonprofits to explore AI capabilities without additional cybersecurity risks. The second major topic is the recent critique of the Giving Pledge, which was featured on the New York Times' business front page. The pledge, initiated by Bill Gates and Warren Buffet in 2010, aimed to encourage billionaires to commit a significant portion of their wealth to philanthropy. However, new signups have dwindled, and there's skepticism about the actual follow-through on these pledges. The episode explores how cultural shifts and critiques from figures like Peter Thiel might influence billionaire philanthropy, questioning the effectiveness and sincerity of such pledges.

    21 min
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5
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Nonprofit News, Tech & Marketing Stories from Whole Whale, a Nationally Recognized Nonprofit Marketing Agency for over a decade. Founded in 2010, Whole Whale is a B-Corp that runs analytics, digital advertising, Google Ad Grants, and SEO for nonprofits.

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