195 episodes

The eCommerce Marketing Podcast walks you through everything that goes into ecommerce marketing -- from inbound marketing to paid advertising to conversions. Learn the strategies top marketing experts use to grow their businesses.

eCommerce Marketing Podcas‪t‬ Arlen Robinson

    • Marketing
    • 5.0 • 26 Ratings

The eCommerce Marketing Podcast walks you through everything that goes into ecommerce marketing -- from inbound marketing to paid advertising to conversions. Learn the strategies top marketing experts use to grow their businesses.

    Improving Conversion Rates by Optimizing Website Load Speed - with Araks Nalbandyan

    Improving Conversion Rates by Optimizing Website Load Speed - with Araks Nalbandyan

    Marketing Strategies Revealed in this Episode:
    Why website load speed so important when doing conversion rate optimization The first things that an ecommerce website needs to address to improve page load speed Conversion rate improvement stats when a sites speed is improved The tools and resources that are required to improve page load speed and conversion rates

    • 23 min
    How to Build an Online Community to Drive Ecommerce Sales - with Jay Jones

    How to Build an Online Community to Drive Ecommerce Sales - with Jay Jones

    Marketing Strategies Revealed in this Episode:
    How to begin building a platform for your ecommerce business Specific marketing strategies to use to grow your platform The tools and resources needed to grow your ecommerce business platform Ecommerce businesses that have created successful platforms and the strategies they used.

    • 30 min
    How to Build a Business and Brand from Scratch - with John Sherwin

    How to Build a Business and Brand from Scratch - with John Sherwin

    Marketing Strategies Revealed in this Episode:
    How to build an effective framework for startup businesses The risks that need to be considered and how to avoid and/or mitigate them The tools and resources needed to build a brand and business The proper ways to measure the success of your business and brand building

    • 24 min
    Video Content Strategies for Ecommerce Brands - with Matt Pierce

    Video Content Strategies for Ecommerce Brands - with Matt Pierce

    Marketing Strategies Revealed in this Episode:
    Where an ecommerce business should begin when looking to implement a video content marketing strategy How you use these marketing strategy to grow and scale e-commerce business The tools needed to successfully execute these video marketing strategies? Some well known brands that are successful with their video content marketing campaigns

    • 28 min
    Digital Strategy during Pandemic - with Randi Mohr

    Digital Strategy during Pandemic - with Randi Mohr

    Marketing Strategies Revealed in this Episode:
    What makes a digital strategy data-driven and customer-focused How do marketers today crisis-proof their marketing plans What is a framework of crisis-proof digital strategy How to measure the efficacy of these crisis proof marketing strategies

    • 21 min
    eCommerce Promo Code Protection - with Matt Gillis

    eCommerce Promo Code Protection - with Matt Gillis

    Marketing Strategies Revealed in this Episode:
    What are promo codes and how are the negatively abused in today's ecommerce sales How to you protect your profit margins from unauthorized use of coupons The analytics that should be monitored to ensure that your promo code campaign remains "healthy" Businesses that have implemented promo code protection mitigating steps to protect their margins

    • 27 min

Customer Reviews

5.0 out of 5
26 Ratings

26 Ratings

mikebegg ,

Really enjoy the show

Arlen puts together a great podcast with very thoughtful and insightful questions! Really enjoy it!

hanabello ,

Take a listen for definite success!

Get down to the nitty-gritty of developing your e-commerce business and listen to this podcast to efficiently and easily do just that! Arlen is straight-to-the-point and excellent at offering strategies and lessons that are very applicable to both the online market and your daily life, and expounding on them to be able to effectively train your marketing skills. This is a go-to podcast which makes its listeners ask the right questions to derive to the right solutions – highly recommend listening and subscribing!

Davidkgetstherefast ,

Lots of good info here

Arlen is a great host and asks the right questions. I’m learning a lot about how to grow my business smarter!

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