Imperfectly Impactful with Cat Roten

Catherine Roten
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A podcast for the visionaries & leaders who know that impact isn’t born from perfection. It’s forged through presence, purpose, and the courage to lead from within. Each week, Cat Roten brings heart-led reflections, soulful strategy, and real conversations that blend intuition with action. She shares the messy, magical journey of growing a business and building self-trust in ourselves. This is a space for entrepreneurs, creators, and leaders redefining success on their own terms, where imperfection becomes the path to expansion, and sovereignty becomes the standard.

  1. APR 10

    The Truth About Visibility, Pivots, and Finally Being Seen with Jessica Burgio

    You don’t need another strategy. You need to move. In this episode, I’m sitting down with Jessica Burgio and we’re getting real about visibility, pivots, and why so many people stay stuck even when they know they want more. We talk about: Why pivots aren’t messy, they’re actually how you find alignment The real reason you feel stuck (hint: it’s not a lack of ideas) Why visibility isn’t just posting, it’s how you show up everywhere The long game of putting yourself out there (even when it feels slow) How small, consistent actions create massive momentum over time If you’ve been waiting to feel ready, confident, or “clear enough”… this is your reminder that none of that comes first. You don’t find clarity before action,  you find it because of it.   Connect with Jess: Checkout her podcast, The Jessica Burgio Show Apply for her mastermind, House of Influence Connect with her in IG: @jessicaburgio  Resources: Connect on Instagram – @cat.roten Prefer Video?- Checkout our Youtube channel IME Application- applications our open! We start May 11th

    50 min

  2. APR 3

    The Missing Piece Between Your Goals and Actually Getting Them Done

    At an event, I was walking a group through how to prioritize after an event, narrowing it down to just three things, and wow… the resistance was real. And honestly? I get it. Because what I didn’t fully say (but just assumed people knew) is this: Those “three priorities”? They’re not just three things. They’re 5, 10, sometimes 20+ micro steps underneath each one. And in this episode, I’m breaking down not just how to choose your priorities, but how to actually move on them in a way that feels doable, sustainable, and real. Because you don’t need more goals. You need smaller steps. What You’ll Hear in This Episode The biggest mistake people make after events (and in 90-day planning) What “micro steps” really look like in real life A simple way to map out your next moves without overcomplicating it Resources: Want access to the NEW free resource to help you post-event? Join our weekly newsletter to gain access to it first! Connect on Instagram – @cat.roten Prefer Video?- Checkout our Youtube channel IME Application- Let’s mastermind & prioritize what matters most! The Immersion La Crosse, May 3-7th, 2026

    12 min

  3. MAR 27

    From Operator to CEO: The Hiring Strategy That Came from a Major Life Update

    In this episode, I’m sharing a big personal update, and how it’s completely reshaping the way I run my business. This big updated has forced me to step back and seriously rethink how my business operates. Instead of continuing to run everything myself, I’ve had to ask a bigger question: How do I build a business that allows me to be present for my family while still growing the company? That question led to some major realizations about where my time and energy were actually going. In this episode, I walk through the shifts I’m making inside the business, from narrowing my focus to the parts that scale, to hiring the right people who can step in and help carry the work forward. Instead of trying to do everything myself, I’m building a structure that allows the company to grow while I step more fully into the CEO and visionary role. This episode is really about what happens when life forces you to zoom out. Sometimes it takes a big personal shift to realize that the business you’ve built needs to evolve too.   Resources: Connect on Instagram – @cat.roten Interested in weekly updates? Join our weekly newsletter! Prefer Video?- Checkout our Youtube channel IME Waitlist The Immersion La Crosse, May 3-7th, 2026

    17 min

  4. MAR 24

    You Left the Event Inspired… Now What?

    We hear it all the time before attending events: set your intentions. What do you want to learn? Who do you want to meet? What outcomes are you hoping for? But in my experience, the real transformation doesn’t happen during the event, it happens after. In this episode, I’m sharing the process I personally use to take everything I learned at an event and actually turn it into action. Because let’s be honest: most of us leave events with pages of notes, dozens of ideas, and then… life and business take back over. Suddenly those insights sit in a notebook and never get implemented. As I’m preparing to head to the Soulward Summit in Nashville, where I’ll be facilitating this exact process with a group of women, I wanted to walk you through the simple framework I use to integrate what you learn instead of feeling overwhelmed by it. I talk about: Why giving yourself space after an event is critical for integration The simple filtering method I use to decide what’s a no, a maybe, or a hell yes Why trying to implement everything is the fastest way to implement nothing Because the truth is, not everything you learn at an event is meant for you, and it’s definitely not meant for you all at once. This episode will help you leave your next event with clarity, a plan, and the confidence to implement the ideas that truly align with your goals right now. And if you’re an event host or facilitator, I also share how this integration process can be built into events so attendees don’t just feel inspired, they actually leave with a plan to take action. (Aka hire me to facilitate!) Resources: Connect on Instagram – @cat.roten Interested in weekly updates? Join our weekly newsletter! Prefer Video?- Checkout our Youtube channel IME Waitlist The Immersion La Crosse, May 3-7th, 2026

    12 min

  5. MAR 13

    Rest, Reconnect, Reinvest: How This Drastically Impacts You & Your Business

    This week, I’m sharing in real time what came up for me after taking a much-needed few days away from meetings and client work. That space reminded me of three big things: I need to actually schedule rest, I need to keep reconnecting to my purpose, and in this season, the right investment looks a little different. I’m talking about what it looked like to step back, what I noticed coming back into work, and why I know it’s time to hire in a way that feels aligned, sustainable, and supportive. In this episode, I talk about: Why rest needs to go on your calendar How I reconnect to my purpose when work starts feeling heavy Importance of reconnecting to your purpose not only when it’s hard Why I’m reinvesting in people and support in this season of business My hope this episode reminds you to slow down, reconnect with what matters most, and get the support you need in the season you are in.   Resources: Connect on Instagram – @cat.roten Interested in weekly updates? Join our weekly newsletter! Prefer Video?- Checkout our Youtube channel IME Waitlist The Immersion La Crosse, May 3-7th, 2026

    17 min

  6. MAR 6

    Overcommitted or Expanding? How to Actually Tell the Difference

    I’m walking you through a season where I have had to ask myself:  Am I stretching my capacity… or have I overcommitted? Because there’s a difference. Stretching feels uncomfortable, but aligned. Overcommitting feels heavy and draining. In this conversation, I share: What stretching my capacity looked like in real life The signs I ignored when I crossed into overcommitment The moment I realized my calendar was running me The boundaries I’m putting in place right now If your schedule is full but your energy isn’t… this is for you. Resources: Connect on Instagram – @cat.roten Interested in weekly updates? Join our weekly newsletter! Prefer Video?- Checkout our Youtube channel Soulward Summit- Join us March 22nd & 23rd in Nashville! IME Waitlist The Immersion La Crosse, May 3-7th, 2026

    18 min

  7. FEB 27

    From Integrator to Visionary: Reflections from Soul x Strategy

    This episode is a reflection on Soul x Strategy - a two-day experience blending subconscious work with real marketing strategy, and what it surfaced for me in this season of simplicity. Inside this conversation: Why being in the room (without running the room) stretched me The hiring fear I had to finally name What happens when you’re flooded with ideas and realize not all of them are yours The identity shift from “doer” to actual business owner This intensive reminded me that I’m not meant to keep doing all the things. I’m meant to lead. To mentor. To build depth, not volume. And that shift? It’s still unfolding. So here’s the reflection I’ll leave you with: When you walk into a room full of strategy and possibility… Do you know what’s actually yours to carry? Soulward Summit IME Waitlist The Immersion La Crosse, May 3-7th, 2026

    18 min

  8. FEB 13

    Branding, Innovation, & Personal Planning with Amanda Key

    I’m sitting down with my dear friend Amanda Key, someone I met a little over two years ago at our very first Powerhouse Women event. We showed up not knowing anyone, sat next to each other, and have been walking alongside one another ever since. Amanda shares about her decade-long career in product development and innovation, and how she’s learned to blend data, intuition, and storytelling to create products people genuinely connect with. But we also go beyond career and into what this past year has looked like for her on a personal level. We explore: Why listening comes before creating Using data and intuition together Building a personal “rally cry” or guiding word Letting go of constant productivity and redefining success The quiet confidence that grows when you honor who you are Amanda’s honesty and heart shine through this entire conversation, and I know so many of you will see pieces of yourselves in her story. Connect with Amanda: Instagram- @amandakeyog Resources: Connect on Instagram – @cat.roten Interested in weekly updates? Join our weekly newsletter! Prefer Video?- Checkout our Youtube channel

    32 min
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About

A podcast for the visionaries & leaders who know that impact isn’t born from perfection. It’s forged through presence, purpose, and the courage to lead from within. Each week, Cat Roten brings heart-led reflections, soulful strategy, and real conversations that blend intuition with action. She shares the messy, magical journey of growing a business and building self-trust in ourselves. This is a space for entrepreneurs, creators, and leaders redefining success on their own terms, where imperfection becomes the path to expansion, and sovereignty becomes the standard.

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