IN-PERSON tells the stories behind the world's most daring events and the people who make them happen. Featuring conversations with leaders in event marketing, experiential, and event management.
The Rise of Event Experience ft. Eran Ben-Shushan and Megan Murphy
Eran (guest speaker), Megan Murphy (guest speaker) and Devin (host) discuss the Event Experience category and its origins in the evolving expectations and challenges of event organizers.
Kim Darling, HubSpot: Unexpected Inspiration, Sponsorships, and Business Cases in a Hybrid World
Kim Darling (Vice President & Executive Producer, INBOUND) shares how HubSpot is thinking about the hybrid future, from sponsors and budgets to inspiration, all with an audience-first lens.
Kim leads the global event team at INBOUND, one of the most well-respected B2B events in the industry. Since 2014, Kim has grown the Global Events team from 2 to 20+ people and grown INBOUND registrants from 7,500 to 26,000+ and many more virtual attendees in 2020.
Richard Black, Superfly: Experiential Marketing in an Ever-Changing Industry
Richard Black (President, General Manager, Superfly) shares how experiential marketing continues to evolve and the importance of investing in immersive brand experiences.
Rex Serrao, Salesforce: Turning Insights into Action and Guiding the Attendee Journey
Rex Serrao (Senior Director of Marketing Technology, Salesforce) discusses turning event insights into action, digital-first experiences, and guiding the attendee journey.
Keyana Kashfi, Spotify: High-End Virtual Event Production and the Power of Audio
Keyana Kashfi (Global Director, Experiential & Content Production, Spotify) takes us behind the scenes of Spotify’s Stream On event to discuss the power of audio and producing a unique virtual experience.
Sean Doyle, Pinterest: Sean Doyle, Pinterest: Designing Inclusive Experiences and Driving Culture Through Internal Events
Sean Doyle (Experiential Marketing Lead, Pinterest) gives us an exclusive into Pinterest Presents and Knit Con and discussed the importance of inclusivity and company culture.
As the Experiential Marketing Lead at Pinterest in Europe, Sean creates live events and experiential marketing campaigns that engage their community of advertisers and creators.
Insightful and gets into the depth of event world
This is where I go to learn more about hosted events and how the tech and experiences around them are done well. Good stuff.
Valuable insights for everyone, not just event planners!
You may see the title of this podcast and think “well that’s pretty niche, I’m not a corporate event planner so this isn’t for me” and while it is targeted towards the audience, events are so dynamic that really anyone in a corporate environment can benefit from a listen.
The creativity and problem solving required to be an event planner really shines through in this podcast and Brandon is a great facilitator/moderator/interviewer.