Communication is key-especially between physicians and their patients. How can you be sure you are effectively educating your patients about elective and premium products, diagnostics, and procedures? Listen as Informed Consent gains exclusive insight into how top physicians approach these challenging topics.
Communicating With Patients About Advanced Ocular Surface Disease
Eric Brooker, OD, FAAO, and Lisa Feulner, MD, PhD, join Marguerite McDonald, MD, FACS, to discuss their approaches to the education and treatment of patients with advanced ocular surface disease.
Increasing the Adoption Rate for Premium IOLs
John Sheppard, MD, MMSc, and Jennifer Loh, MD, join Marguerite McDonald, MD, FACS, to discuss obstacles to increasing premium IOL volume and how to overcome them.
Considerations When Correcting Astigmatism
William Wiley, MD; Kourtney Houser, MD; and Blake Williamson, MD, join Marguerite McDonald, MD, FACS, to discuss the value of toric IOLs, when to use these lenses versus an incisional approach, and how to educate patients about astigmatic correction.
Educating Your Referral Network About Advanced Technology
Neda Shamie, MD, and Mark Kontos, MD, join Marguerite McDonald, MD, FACS, to discuss how to build a strong referral network and update these ODs on the advanced technology that your practice is offering.
The Benefits of Premium-Channel IOLs
William Wiley, MD; Brandon Ayres, MD; and John Berdahl, MD, join Marguerite McDonald, MD, FACS, to share how they explain the benefits of premium-channel IOLs to patients.
The Value of Laser Cataract Surgery and Toric IOLs
Kendall Donaldson, MD, MS; Preeya Gupta, MD; and Marguerite McDonald, MD, FACS, tackle how to explain the value of laser cataract surgery and toric IOLs to patients who have astigmatism.
I manage the marketing for a practice in Indiana and this is a great resource! Very useful information that I can apply to my practice
Just recently discovered this podcast and couldn’t be more intrigued! It’s so incredible going into Optometry School and learning how much one woman affected the trajectory of Ophthalmology. Blown away by the knowledge and highly recommend this podcast.