The Agency Insider Show

Navneet Kaushal
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Welcome to The Agency Insider Podcast, hosted by Navneet Kaushal, CEO of PageTraffic. Explore insider tips, strategies, and stories from the digital marketing and agency world. Each episode features conversations with industry leaders, successful entrepreneurs, and innovative thinkers, offering valuable insights and practical advice on SEO, marketing, and business growth. Whether you're an aspiring entrepreneur, seasoned marketer, or agency professional, tune in to elevate your skills and achieve success in the dynamic digital landscape.

  1. 23 小時前

    AI Visibility Secrets: How to Get Your Brand Recommended by ChatGPT, Gemini & AI Models | Nik Ranger

    Unlock the secrets to getting your brand recommended by AI models like ChatGPT, Gemini, and more! In this step-by-step guide, we dive into cutting-edge SEO strategies, revealing how to rank your website number 1, drive more organic traffic, and achieve a #1 ranking in AI-driven search results. Whether you're an SEO beginner or a seasoned expert, this video is packed with actionable insights tailored for the evolving landscape of AI-powered search.Discover how traditional SEO influences AI, the difference between grounded and ungrounded queries, and the power of query fan-out research. Learn practical techniques to improve topical authority, influence AI models, and make your brand the go-to recommendation in search engine rankings. We also discuss how to measure AI visibility and track performance with advanced tools and methodologies.If you're ready to future-proof your strategies, dominate search engines, and stand out in the AI era, this video is your ultimate guide. Stay ahead of the curve and transform the way your brand appears online. Hit play now, and don’t forget to subscribe for more expert insights on SEO and AI!#queryfanout #aivisibility #aiseo #seostrategies #seostrategies#seoandai #aimodels #groundedqueries #seotrends #aivisibilityCHAPTERS:00:00 - Intro02:00 - Civil Engineer to AI Expert Journey05:08 - Excitement About Search Changes08:21 - SEO Industry and AI Discoveries11:03 - Current Impact of AI12:45 - AI Understanding of Queries18:15 - Brand to Entity Concept22:29 - How AI Ranking Works26:38 - Query Fanout Research28:56 - Search Volume Prediction Techniques31:10 - Demand Estimation for Queries35:58 - Tree Walker Analysis Insights42:54 - Influence of Grounded Queries45:04 - Building Effective Content50:27 - Hacking AI Models for Brand Recommendations54:44 - Measuring LLM Traffic and Visibility58:18 - Rapid Fire Q&A1:03:14 - End of the Show

    1 小時 4 分鐘

  2. 10月1日

    AI Overviews Are Killing SEO (But Here's the Loophole)

    Are AI overviews killing SEO? Not entirely—there’s a loophole, and we’re breaking it down in this episode of the *Agency Insider Podcast*! Join host Navneet Kaushal as he interviews Samy Thuillier, a leading SEO consultant and fractional CMO, who shares his expert insights on navigating the evolving SEO landscape . Whether you’re struggling to rank your website #1, drive more organic traffic, or align SEO with broader KPIs like lifetime value and brand equity, this episode is packed with actionable advice.Discover how to adapt your SEO strategies for AI, leverage evergreen principles, and optimize for AI-driven search algorithms like Google’s post-2023 updates. Samy also discusses scaling ecommerce SEO, the power of content-led link building with platforms like Reddit, and how agencies can integrate paid ads with SEO to achieve a #1 ranking. Plus, get a step-by-step guide to using AI tools for smarter outreach, content planning, and programmatic SEO.If you’re ready to stay ahead of the SEO curve and future-proof your strategies, this is the episode you don’t want to miss! Want to transform your SEO game and grow your business? Subscribe now and tune in to the *Agency Insider Podcast* for expert advice and industry secrets!#seoprinciples #seostrategies #seoprinciples #seostrategies #aiinseo #seostrategies #fractionalcmo #linkbuildingtechniques #organictrafficgrowth #ecommerceseotipsCHAPTERS:00:00 - Intro01:30 - Transitioning from SEO Specialist to Fractional CMO04:45 - SEO Executor vs Strategic Marketing Advisor: What's the Mindset Shift?06:56 - How to Manage Multiple Brands Without Burning Out?09:14 - Aligning SEO with Broader KPIs: How to Measure LTV & Brand Equity?13:05 - What are the Impacts of Post-2023 Google Algorithm Changes?15:48 - What is the One Non-Negotiable SEO Principle for 2025?16:48 - Will AI Overviews Kill Long-Tail SEO Strategies?18:42 - How is Reddit a Goldmine for Link Building Opportunities?21:04 - What is the 80/20 Rule of E-commerce SEO?23:58 - On-Page SEO: How to Optimize Category vs Product Pages?26:46 - How to Integrate Paid Ads and SEO Strategy for E-commerce Clients?29:37 - What Tools or Dashboards Provide Real-Time SEO Feedback?31:30 - Is AI-Generated Content Still Viable in 2025 or More Risk Than Reward?33:35 - How Should Agencies Adapt Their Services in the Age of AI and LLMs?37:01 - Do You Use AI Tools for Link Prospecting, Outreach, or Content Planning?38:42 - Quick Fire Round42:15 - Outro

    42 分鐘

  3. 9月23日

    Stop Wasting Money on AI Content: Do This Instead with Eric Enge

    Stop wasting money on AI content that doesn’t deliver results! Learn the smarter way to leverage AI for SEO and rank your website number 1 . In this must-watch episode of the Agency Insider Show, host Navneet Kaushal sits down with SEO veteran Eric Enge to unveil a step-by-step guide for mastering SEO strategies and driving more organic traffic in the age of AI. Are you making the biggest mistakes with generative AI? How can you optimize for LLMs and achieve a #1 ranking on Google and AI-driven search platforms? What role do embeddings and query fan-outs play in boosting search engine rankings? This video answers these critical questions while providing actionable insights for agencies, business owners, and marketers looking to stay ahead of the curve.Discover how to shift your mindset, structure winning strategies, and create AI-powered content that converts. Whether you’re a beginner or an experienced SEO practitioner, this guide will help you future-proof your content, improve visibility, and outpace your competition.Ready to transform your SEO game and drive real results? Hit play now and take the first step toward dominating search! Keep building, keep learning, and keep leading.#aivideo #aivideogenerator #aiautomation #ainews #machinelearning#googleanalytics #seofullcourse #digitalmarketing #seo #searchengineoptimizationCHAPTERS:00:00 - Intro01:44 - What is Your Entrepreneur Story?06:38 - What is the Biggest Change in Strategy?07:45 - How is the AI Revolution Impacting SEO?12:41 - How Can You Optimize for LLMs?14:55 - What are Embeddings in SEO?17:34 - How Does Google Use Embeddings for Relevance?21:01 - What is Personalization in Content?23:28 - How Can You Use Embeddings to Determine Relevance?24:37 - Are We Experiencing a Fundamental Shift in Content Discovery?29:13 - What is Query Fan Out?32:12 - What is Generative Engine Optimization (GEO)?36:00 - What Should Agencies Do Right Now?40:49 - What is the Content Generation Process?45:11 - How Can You Restructure Existing Content?48:42 - What Did Case Study 1 Reveal?52:28 - What Did Case Study 2 Show?54:50 - How to Build Citations for LLM?01:01:27 - How Will AI Change Search in the Next 2 Years?01:03:21 - Will LLMs Impact Local SEO?01:06:13 - What are the Top 3 AI Tools Every SEO Agency Should Use?01:07:44 - What Capabilities Should Agencies Build to Stay Competitive?01:08:15 - How Would You Structure an Agency Differently Today?01:09:22 - What Projects are You Working on at Pilot Holdings?01:10:20 - What are Your Last Thoughts?01:10:39 - OUTRO

    1 小時 11 分鐘

  4. 9月16日

    From Homeless to $100M SEO Empire: Harry Sanders' Blueprint

    What does it take to go from being homeless to building a $100M SEO empire? In this episode, Harry Sanders, founder of StudioHawk, shares his incredible journey and proven blueprint for success. Discover how he turned adversity into opportunity, scaled an international SEO agency, and leveraged innovative strategies to rank websites #1 and drive more organic traffic. Curious about the future of SEO in an AI-driven world? Wondering how to scale your agency, keep clients happy, and achieve a #1 ranking even as search engine algorithms evolve? Harry answers it all—revealing the secrets behind StudioHawk's rise as one of the largest specialist SEO agencies, the role of AI in reshaping SEO strategies, and how to stay ahead of the curve in 2024 and beyond.Whether you're an aspiring entrepreneur, an experienced agency owner, or someone looking to boost their website’s visibility, this step-by-step guide provides actionable insights to rank your website number 1, improve your search engine rankings, and build a sustainable digital presence. Ready to transform your business and stay ahead of SEO trends? Hit play now and start your journey to achieving success in the ever-changing world of SEO!#aivideo #googlesearchconsole #machinelearning #digitalmarketing #aitoolsforcontentcreation#makemoneyonline #howtomakemoneyonline #leadgeneration #digitalproducts #digitalmarketingCHAPTERS:00:00 - What is the Purpose of This Episode?01:40 - What Lies Behind the Headlines of SEO?05:20 - How to Overcome Moments of Doubt in Your SEO Journey?08:12 - What Makes a Specialist SEO Agency Stand Out?09:38 - How Can You Recharge and Stay Creative in SEO?11:28 - What Are the Key Steps in Scaling an SEO Agency?13:18 - How Do You Keep Clients Happy and Satisfied?16:35 - How to Maintain Culture While Scaling Your Agency?17:43 - What is the Toughest Challenge in Growth for Agencies?20:23 - When Did You Realize You Were in the Big Leagues of SEO?22:02 - How Do You Keep Innovation Alive in Your Agency?23:35 - What Systems and Rituals Help Focus Your Team on Improvement?27:22 - When Did You Recognize the Need for a Training Department?29:30 - What is Your Onboarding Process for New Hires?33:05 - How Do You Identify and Support Raw Talent in SEO?36:35 - How is AI Transforming SEO Practices?43:36 - Should Agencies Invest in Building Proprietary AI Tools?45:14 - How Will AI Change SEO Reporting in the Future?47:34 - How Can Agencies Future-Proof Themselves in SEO?48:18 - What Are the Biggest Misconceptions Clients Have About SEO in 2025?49:06 - Why is Storytelling and PR Important for SEO Success?50:44 - How to Ensure SEO Delivers Real Business Impact?51:36 - What is the Future of SEO Agencies?53:03 - What Should Agency Founders Start Doing Today?56:38 - Where Can You Learn and Get Inspired in SEO?57:47 - Why Should You Niche Down in Your SEO Services?59:06 - What Are the Key Takeaways from This Episode?

    59 分鐘

  5. 9月9日

    Inside ChatGPT's Algorithm: Why Some Sites Get Cited 32.9% More with Josh Blyskal

    Discover the secrets behind ChatGPT's algorithm and learn why some websites get cited 32.9% more in answer engines. In this video, we explore how to rank your website number 1 and adapt your AI SEO strategies to thrive in the evolving world of AI-driven search. Why do listicles dominate AI citations? How can brands optimize for intents rather than traditional keywords? What does it take to drive more organic traffic and achieve a #1 ranking on platforms like ChatGPT, Google AI, and Perplexity? Join host Navneet Kaushal and AEO expert John Blyskal as they break down actionable steps, including schema markup, semantic chunking, and leveraging commercial landing pages for maximum visibility. Whether you're a beginner or an advanced marketer, this step-by-step guide is packed with proven strategies to enhance your search engine rankings and future-proof your content.

    1 小時

  6. 9月2日

    The Local Search AI Crocodile Effect (And What It Means for Agencies) with Andrew Holland

    Explore "The Local Search AI Crocodile Effect (And What It Means for Agencies)" in this must-watch episode! Are your local search strategies ready ? Discover how AI is reshaping local SEO, the surprising insights behind the "crocodile effect," and what it means for agencies tackling search engine rankings today. Learn step-by-step tips to rank your website number 1 and drive more organic traffic with actionable SEO strategies for both small businesses and enterprises. From AI-powered tools and advanced local SEO tactics to Reddit marketing and building community engagement, this deep dive with expert Andrew Shortland reveals how to achieve measurable results and navigate the evolving search landscape. Whether you're an agency owner or a business looking to optimize your local presence, this guide is packed with proven strategies to stay ahead.Ready to transform your local SEO game? Watch now and unlock the keys to achieving a #1 ranking in search results!#ai #marketingagainstthegrain #digitalmarketing #machinelearning #reddit #ai #artificialintelligence #localseo #seo CHAPTERS:00:00 - What sparked Andrew's journey in the industry?01:19 - How did Andrew start his career at NBC?03:00 - What led to Andrew's first big contract?06:10 - How did Andrew pivot after getting fired?11:11 - What strategies helped Local SEO Guide scale?13:16 - Why do agencies struggle to retain clients?15:17 - How can agencies expand beyond local SEO services?17:25 - What internal productivity tools are essential for success?20:01 - What are advanced tactics for optimizing Google My Business?27:30 - What challenges do multi-location businesses face?32:44 - How can you effectively verify Service Area Businesses (SABs)?35:31 - What role do citations play in local SEO?37:24 - How do backlinks influence your CID?38:10 - How is local SEO evolving in the AI era?46:00 - What impact does Reddit have on local SEO strategies?58:20 - How does Facebook affect local SEO efforts?58:52 - How do you discuss ROI with clients?1:00:53 - How should service offers be structured for clients?1:06:11 - What challenges do agencies face when reselling local SEO?1:11:10 - What are effective link building strategies for local businesses?1:13:41 - What key advice should agencies remember for local business services?1:14:41 - What are the key takeaways from this episode?

    1 小時 15 分鐘

  7. 8月26日

    Can SEO Still Thrive in the AI Era? Find Out How!

    Is SEO still relevant in the AI era? Can you rank your website #1 in search engine results with the rise of AI? In this video, we dive into winning SEO strategies for 2025 and beyond, unveiling how businesses can thrive in a world where AI models like ChatGPT and LLMs shape content discovery. Learn the secrets to driving more organic traffic, achieving a #1 ranking, and adapting your SEO game to multi-channel platforms.Join Navneet Kaushal and Jairo from Organic Hackers as they explore step-by-step guides to boost your search engine rankings, uncover the importance of LLM search optimization, and share insights into leveraging structured data, fresh content, and brand authority. Whether you're a beginner or an advanced marketer, these actionable tips will help you future-proof your SEO strategy and dominate organic traffic.Want to unlock your website's true potential? Watch now and discover how to transform your SEO approach for 2025 and keep your business ahead of the curve. Don't forget to like, subscribe, and share your thoughts in the comments below!#affiliatemarketing #leadgeneration #makemoneyonline #hubspot #aiCHAPTERS:00:00 - Intro01:29 - How did you transition from engineering to SEO and AI for global brands?03:45 - What is the impact of AI models on brand achievements today?06:47 - What excites you most about the future of search technology?11:20 - What is LLM Search Optimization and why is it crucial for businesses?14:26 - What are the key ranking factors for LLMs?17:29 - How can content be restructured for optimal LLM performance?21:05 - What is the role of structured data and schema markup in LLMs?24:28 - Which content formats excel in AI search results?27:35 - How can you generate innovative content ideas?29:50 - What strategies can influence GPT-3's outputs?35:00 - How can you achieve ranking in just 24 hours?38:03 - In what ways does LinkedIn influence Google rankings?43:35 - What is the EAT hack and how can LinkedIn enhance your SEO?45:21 - How is technical SEO evolving in the AI era?49:00 - What are Core Web Vitals and why do they matter?50:54 - How does technical SEO for LLMs differ from traditional search engines?54:00 - Why is structured data important for SEO?57:05 - Is 99.9% of SEO content just commodity?1:00:10 - What are your rapid-fire answers to SEO questions?1:03:04 - What are your final thoughts at the end of the podcast?

    1 小時 4 分鐘

  8. 8月19日

    Why Brand Mentions Beat Links + The Death of Keyword Content, Andrew Holland Reveals All

    Get Your Free SEO Audit and 30 mins consultation at https://www.pagetraffic.com/request-quote.phpAre you ready to revolutionize your AI SEO strategy? 🚀 In this episode, Andrew Holland, SEO mastermind and author of *The Value of SEO*, shares why **brand mentions beat links** and how the shift away from keyword-stuffed content is reshaping search engine rankings. Learn how to leverage AI, GEO (Generative Engine Optimization), and cutting-edge **SEO strategies ** to drive more organic traffic and achieve a #1 ranking.From his incredible journey as a former police detective to becoming a leading voice in SEO, Andrew reveals the game-changing importance of building a strong digital presence, creating innovative content, and showcasing brand expertise. Discover how focusing on attributes like E-E-A-T (Experience, Expertise, Authority, Trust) and embracing AI-driven tools can help you rank your website number 1, even in a rapidly evolving digital landscape.💡 Questions explored in this episode:- Why are **brand mentions** the secret to SEO success?- How can you adapt to the death of traditional keyword content?- What strategies can future-proof your SEO efforts in the age of AI?- How should agencies and brands rethink their approach to organic traffic and rankings?Whether you're a beginner or a seasoned pro, this deep dive into the future of SEO will leave you inspired and equipped with actionable steps to dominate search engine rankings in 2024 and beyond.🔥 Ready to take your SEO to the next level? Watch now and start driving more organic traffic today! Don’t forget to like, comment, and subscribe for more expert insights.#seo #chatgpt #ai #googlesearchgenerativeexperience #machinelearning #leadgeneration #digitalmarketing #socialmediamarketing #emailmarketing #marketinganalyticsCHAPTERS:00:00 - Intro01:55 - How did your police background prepare you for SEO?09:02 - How did you grow your agency?11:36 - What was the most transformative learning in the last 3 years?12:40 - What really moves the SEO needle?16:30 - What is the true value of SEO?21:55 - How to explain SEO to non-technical stakeholders?24:25 - How to adapt SEO strategies for AI?29:40 - Brand mentions vs traditional link building: What's the difference?32:15 - How should agencies restructure their service offerings?34:26 - What are practical steps for agencies to prepare for the shift?39:24 - Will AI personalization make small brands more competitive?41:48 - What is EAT in the AI Era?44:20 - What is the EAD Audit Process?47:04 - Why do brands underplay their achievements?50:17 - Digital PR vs Traditional Link Building: Which is better?56:24 - What are Authorship Profiles?58:17 - How important is Personal Branding in SEO?59:55 - Attributes vs Rankings: What's more important?1:02:08 - What skill should new SEOs master first?1:04:00 - Rapid fire questions: What do you need to know?1:05:14 - Where will SEO be in the next 5 years?

    1 小時 7 分鐘
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簡介

Welcome to The Agency Insider Podcast, hosted by Navneet Kaushal, CEO of PageTraffic. Explore insider tips, strategies, and stories from the digital marketing and agency world. Each episode features conversations with industry leaders, successful entrepreneurs, and innovative thinkers, offering valuable insights and practical advice on SEO, marketing, and business growth. Whether you're an aspiring entrepreneur, seasoned marketer, or agency professional, tune in to elevate your skills and achieve success in the dynamic digital landscape.

資訊

  • 創作者
    Navneet Kaushal
  • 活躍年代
    2024年 - 2025年
  • 集數
    71
  • 年齡分級
    兒少適宜
  • 版權
    © Navneet Kaushal
  • 節目網站
    The Agency Insider Show