9 episodes
Insightful Inspiration Sylvestre and Co.
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On Insightful Inspiration, Isabelle Landreville chats with the mosaic of brilliant individuals that help shape the insights industry.
Join us and subscribe to listen to our guests’ insightful inspiration and hear what drives them and how they get inspired to be successful in the insights industry.
Insightful Inspiration is brought to you by Sylvestre & Co., an award-winning agile qualitative research agency with global reach for five decades.
Learn more: https://www.sylvestreco.com/about-us
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8: Agile Insights in Action: How Do They Work? - A chat with Sidi Lemine
On Episode 8 of "Insightful Inspiration," we learn about agile insights and lean into AI.Sidi Lemine, CEO of Jade Kite, joins Isabelle Landreville to cover the topic and how it can be useful for qualitative researchers.
Insightful Inspiration is brought to you by Sylvestre & Co.: https://www.sylvestreco.com/ -
7: Unsung Heroines: Women's Contributions to the Research Industry - a chat with Kristin Luck
Welcome back to Episode 7 of Insightful Inspiration. Let’s talk about the state of women in research. What are the current struggles and successes? How have things changed in the last 17 years?
Host Isabelle Landreville is joined by Kristin Luck to find out. Kristin has had multiple private-equity-backed exits, is an advisor to market research firms, and is the founder of Women in Research (WIRe)
She’s also the founder of ScaleHouse and co-founder of growth marketing firm Growgetter.
Join us.
Insightful Inspiration is brought to you by Sylvestre & Co.: https://www.sylvestreco.com/ -
6: Connecting with consumers by understanding the narrative economy
Consumers live narratives and the more companies can understand those narratives and be a part of them, the better. But how do they do that? Let's find out on Episode 6 of "Insightful Inspiration."Isabelle Landreville is joined by Kristian A. Alomá, Ph.D., author of “Start with the Story” and founder and CEO at Threadline. He’s a branding and experience design consultant and describes his work as a couple’s therapist between clients and their customers. He helps them determine what they like about each other and how to strengthen their relationship. Join us to learn about the narrative economy!
Insightful Inspiration is brought to you by Sylvestre & Co.: https://www.sylvestreco.com/ -
5: How to be client-first in market research in a sustainable way - a chat with Joseph Chen
Welcome back to Episode 5 of Insightful Inspiration. Being client-first is necessary to really help customers be successful, but how can that be done in a sustainable way to drive results continuously?
Let's find out in this conversation between Isabelle Landreville and Joseph Chen.
Joseph is the Founder and CEO of Leo & Dragon, a research management and insight consultancy focused on enabling confidence for clients to experiment with fresh approaches that lead to strategic and actionable insights. Join us.
Insightful Inspiration is brought to you by Sylvestre & Co.: https://www.sylvestreco.com/ -
4: Québec Cultural Insights: Le Québec des 25-35 ans!
On this episode of “Insightful Inspiration,” host Isabelle Landreville explores a topic close to her heart - Quebec culture and history. In this French-language conversation, Isabelle chats with Philippe Lamarre, founder of Urbania. They share a fresh perspective on Quebec's distinct yet evolving culture. Episode 4 is a fun and fascinating listen.
Insightful Inspiration is brought to you by Sylvestre & Co.: https://www.sylvestreco.com/ -
3: Cultural Fluency: How biculturalism helps with consumer understanding
Welcome back to Episode 3 of Insightful Inspiration. One of the topics that has been top of mind is how biculturalism helps us understand people better. Isabelle Landreville is joined by Marta Villanueva, chief insights officer at NuThinking, who is perfect to provide us with insightful inspiration on the topic.
Connect with Marta: https://www.linkedin.com/in/martavillanueva/
Connect with Sylvestre & Co.: https://www.sylvestreco.com/