It's Not Just A Tuesday

Andrea Walker-Leidy

Join Andrea Walker-Leidy — a real-life publicist, small business owner, personal stylist, and proud mom — as she uncovers the real magic behind storytelling. Andrea knows it’s not just the flashy, viral moments that matter. It’s the everyday Tuesdays that shape who we are and how we show up.  With her mix of sharp PR instincts, entrepreneurial hustle, and a keen eye for personal style, Andrea connects real-life with the 'stuff we are supposed to know' of life.  From wardrobe to business, she’s here to share incredible stories that are transforming our lives on any given Tuesday. 

  1. APR 15

    How a Napkin Doodle Sparked a National Brand with Guest Christina Kalfaian

    Send us a text What started as a family recipe in a Metro Detroit restaurant has become a growing national brand—and the story behind it is just as rich as the flavor. In this episode, Andrea Walker-Leidy welcomes Christina Kalfaian of Papa’s Kitchen to talk about the incredible journey of turning her family’s iconic pink Greek salad dressing into a household name. From Christina’s father opening his first restaurant at 17, to her own health journey that sparked the vision for bottling their signature dressing, this conversation is full of grit, gratitude, and real-life lessons in entrepreneurship. You’ll hear what it’s like to launch a product during a pandemic, navigate the realities of retail distribution, and raise kids who already know what a write-off is. (Seriously.) If you're building a brand, managing a family business, or dreaming of bringing your own big idea to life—this episode is for you. What You’ll Learn: Why consistent storytelling matters for product-based businessesHow Christina turned adversity into innovationThe behind-the-scenes of getting on store shelves—and staying therePractical tips for juggling business, family, and real-life challengesWhy PR, social media, and storytelling are non-negotiables in today’s market📍 Listen in for real talk, marketing insight, and a whole lot of inspiration. Support the show It's Not Just A Tuesday is a candid look at the beauty of what happens on any given weekday that ultimately determines our lives. We all have a story to share. We all deserve to share our story. And, Andrea Walker-Leidy is on a mission to hear them all! Want to take a deep dive into your own story and personal brand? Connect with Andrea lookonpurpose.com

    24 min
  2. MAR 25

    22: Owning Your Story: Why Your Past Shapes Your Business Success

    Send us a text In this candid and unfiltered episode, Andrea and Laura dive deep into the power of personal stories in business. They tackle the often-debated topic: Should your past define your brand? Laura shares a personal story she's rarely talked about—her journey of resilience after leaving a difficult marriage and starting over. Andrea pushes her to explore why sharing these experiences can be a powerful tool for connection and business growth. The conversation unfolds into a discussion on authenticity, storytelling, and why many entrepreneurs resist sharing their “why.” But that’s not all—Andrea opens up about her own struggles with identity as a mixed-race entrepreneur and how it’s shaped her worldview. The two discuss how personal challenges fuel professional success and why community is at the heart of everything they do. Oh, and in a wildly unexpected turn, Laura reveals her latest obsession… Dungeons & Dragons! What does role-playing have to do with creative inspiration? You’ll have to tune in to find out. What You'll Learn in This Episode: 🔥 Why your past experiences influence your business more than you think  🎯 How to share your story in a way that feels authentic (without oversharing)  🚀 The surprising connection between creativity, resilience, and personal growth  💡 Why community matters—and how to build one that fuels your success  😂 A hilarious debate on whether Dungeons & Dragons is a creative outlet or a total mystery Key Takeaways: ✅ Personal stories create powerful brand connections  ✅ Being intentional about sharing your story isn’t inauthentic—it’s strategic  ✅ Every entrepreneur faces challenges—embrace them, don’t hide them  ✅ Find a creative outlet that has nothing to do with business ✅ If Laura can be a deer named Bambi, you can find joy in something unexpected Resources & Links: 🔗 Connect with Andrea: walkerpublicity.com LinkedIn: https://www.linkedin.com/in/walkerpr/ 🔗 Connect with Laura: lk@bravebydesign.net LinkedIn: https://www.linkedin.com/in/laurakhalil/ 💬 Love this episode? Leave a review and let us know what part resonated with you most! Support the show It's Not Just A Tuesday is a candid look at the beauty of what happens on any given weekday that ultimately determines our lives. We all have a story to share. We all deserve to share our story. And, Andrea Walker-Leidy is on a mission to hear them all! Want to take a deep dive into your own story and personal brand? Connect with Andrea lookonpurpose.com

    38 min
  3. MAR 11

    21: Scaling, Storytelling & Owning Your Business Like a Boss

    Send us a text Season two of It's Not Just A Tuesday is kicking off with "The series you didn't know you needed..." with Andrea Walker-Leidy and Laura Khalil. If you’ve ever struggled with finding your footing as a woman in the corporate world, scaling your business, finding your brand’s unique voice, or wondering how storytelling can actually help you grow, this episode is for you! Andrea and Laura get real, raw, and hilarious about authenticity, entrepreneurship, visibility, and why storytelling is your business’s secret weapon. Overview: You know those conversations that leave you feeling energized and ready to take on the world? That’s exactly what you’re getting in this episode. Andrea and Laura dive into the real talk behind business growth, from hiring the right people to leveraging PR (without feeling slimy) to telling stories that make people pay attention. If you’re looking for honest, practical advice with a side of laughs, you’re in the right place. Episode Highlights: ✅ The shift from “I” to “We” in business – and why it matters for credibility ✅ Why hiring the right team is an accelerant for growth (and what to watch out for) ✅ PR vs. marketing: How to get your business noticed without feeling like you’re “selling” ✅ Why authentic storytelling is the key to media attention & brand loyalty ✅ The power of community & relationships in building a sustainable business ✅ Business isn’t personal—except when it totally is (and how to manage that) ✅ The “first pancake” theory: Why your first attempt at anything will be messy—and why that’s a good thing Why You Should Listen This episode is packed with no-BS insights on running and growing a business, especially if you’re feeling stuck, overwhelmed, or like you're constantly chasing visibility. Andrea and Laura break down the real, unfiltered truths of entrepreneurship, PR, and marketing in a way that’s both strategic and entertaining. Whether you’re scaling, pivoting, or just trying to figure out your next step, you’ll walk away with actionable strategies you can use today. Connect with Laura Khalil: Website: laura-khalil.com/ Support the show It's Not Just A Tuesday is a candid look at the beauty of what happens on any given weekday that ultimately determines our lives. We all have a story to share. We all deserve to share our story. And, Andrea Walker-Leidy is on a mission to hear them all! Want to take a deep dive into your own story and personal brand? Connect with Andrea lookonpurpose.com

    1h 24m
  4. 12/17/2024

    20: Maggie's Wigs 4 Kids of Michigan: Changing Lives 1 Child at a Time with Guest Maggie Varney

    Send us a text In this heartfelt episode of It's Not Just a Tuesday, host Andrea Walker-Leidy chats with the inspiring Maggie Varney, founder and CEO of Maggie's Wigs 4 Kids of Michigan. Maggie shares her incredible 21-year journey of providing free wigs and emotional support to children in need. From personal stories of resilience to the innovative programs her organization offers, this episode highlights the power of connection, community, and compassion. Key Notes The MissionInspiration Behind the WorkExpanding the ImpactAdvocacyA Touching StoryCommunity ConnectionResources Mentioned Maggie’s Wigs 4 Kids of Michigan: https://www.wigs4kids.org/Donate Hair or Funds: Learn how you can contribute from anywhere in the world. https://www.wigs4kids.org/donate-hair.htmlHow to Connect Maggie’s Wigs 4 Kids of Michigan Website: wigs4kids.orgPhone: (586) 772-6656Social Media: Follow them on Facebook: https://www.facebook.com/MaggiesWigs4KidsofMichigan Instagram: https://www.instagram.com/maggieswigs4kids/LinkedIn: https://www.instagram.com/maggieswigs4kids/Andrea Walker-Leidy Instagram : https://www.instagram.com/walkerpublicity/ LinkedIn: https://www.linkedin.com/in/walkerpr/💡 Inspired? Share this episode with your network, leave a review, and consider supporting Maggie’s mission. Together, we can bring hope and healing to even more families. Support the show It's Not Just A Tuesday is a candid look at the beauty of what happens on any given weekday that ultimately determines our lives. We all have a story to share. We all deserve to share our story. And, Andrea Walker-Leidy is on a mission to hear them all! Want to take a deep dive into your own story and personal brand? Connect with Andrea lookonpurpose.com

    41 min
  5. 12/03/2024

    19: Finding Common Ground in a World of Differences with Host Andrea Walker Leidy

    Send us a text In this heartfelt solo episode, Andrea Walker-Leidy reflects on the tumultuous journey of 2024, sharing her thoughts on connection, communication, and the importance of finding common ground amidst diversity. Through personal stories and insights, Andrea reminds us of the power of empathy and storytelling to bridge divides and lift one another up. Key Highlights: The Power of Connection Lessons from a Nine-Year-Old The Role of Communication in Divided Times Seeing the Bigger Picture Resources Mentioned: Andrea’s podcast episode featuring an inspiring story of a nonprofit Maggie's Wigs for Kids working with children through wig donations. You can listen to the episode here: https://youtu.be/YnR3CDbdHJQHow to Connect: Follow Andrea on Social Media: Instagram : https://www.instagram.com/walkerpublicity/ LinkedIn: https://www.linkedin.com/in/walkerpr/ Share Your Story: If you’d like to be featured on the podcast or know someone with an inspiring story, reach out to Andrea via email or social media. Support the show It's Not Just A Tuesday is a candid look at the beauty of what happens on any given weekday that ultimately determines our lives. We all have a story to share. We all deserve to share our story. And, Andrea Walker-Leidy is on a mission to hear them all! Want to take a deep dive into your own story and personal brand? Connect with Andrea lookonpurpose.com

    22 min
  6. 11/26/2024

    18:Turning Mourning into Acts of Kindness with Guest Michael Spehn

    Send us a text In this heartfelt episode of It’s Not Just a Tuesday, Andrea Walker-Leidy welcomes Michael Spehn to share his extraordinary journey through loss, faith, and resilience. From losing loved ones to founding the New Day Foundation for Families, Michael reflects on the power of generosity, faith, and the echoes of small kindnesses in transforming grief into purpose. Through his story of love, family, and service, Michael reminds us that life’s challenges can be an opportunity for growth, connection, and deeper meaning. Key Takeaways: Generosity as HealingFaith and ResilienceLove Expands, Not DividesThe Echo of Small KindnessesHow to Connect with Michael Spehn: Website: www.michael-spehn.comSocial Media:Facebook: facebook.com/michael.spehnInstagram: @michaelspehnLinkedIn: linkedin.com/in/michaelspehnBook: The Color of Rain – Available on Amazon and other major retailers.Resources Mentioned: The New Day Foundation for Families – Learn more about supporting families navigating cancer diagnoses. www.foundationforfamilies.org/The Color of Rain – Michael and Gina’s bestselling memoir about loss, love, and blending families.Support the show It's Not Just A Tuesday is a candid look at the beauty of what happens on any given weekday that ultimately determines our lives. We all have a story to share. We all deserve to share our story. And, Andrea Walker-Leidy is on a mission to hear them all! Want to take a deep dive into your own story and personal brand? Connect with Andrea lookonpurpose.com

    48 min

Trailer

5
out of 5
7 Ratings

About

Join Andrea Walker-Leidy — a real-life publicist, small business owner, personal stylist, and proud mom — as she uncovers the real magic behind storytelling. Andrea knows it’s not just the flashy, viral moments that matter. It’s the everyday Tuesdays that shape who we are and how we show up.  With her mix of sharp PR instincts, entrepreneurial hustle, and a keen eye for personal style, Andrea connects real-life with the 'stuff we are supposed to know' of life.  From wardrobe to business, she’s here to share incredible stories that are transforming our lives on any given Tuesday.