ITSPmagazine

Broadcasting Ideas and Connecting Minds at the Intersection of Cybersecurity, Technology and Society. Founded by Sean Martin and Marco Ciappelli in 2015, ITSPmagazine is a multimedia platform exploring how technology, cybersecurity, and society shape our world. For over a decade, we've recognized this convergence as one of the most defining forces of our time—and it's more critical than ever. Our global community encourages intellectual exchange, challenging assumptions and diving deep into the questions that will define our digital future. From emerging cyber threats to societal implications of new technologies, we navigate the complex relationships that matter most. Join us where innovation meets security, and technology meets humanity.

  1. It Fractured, Then Rebuilt Itself: The CISO Role Changed More in Five Years Than Ever Before, Setting the Stage for 2026 | A Musing On the Future of Cybersecurity with Sean Martin and TAPE9 | Read by TAPE9

    1D AGO

    It Fractured, Then Rebuilt Itself: The CISO Role Changed More in Five Years Than Ever Before, Setting the Stage for 2026 | A Musing On the Future of Cybersecurity with Sean Martin and TAPE9 | Read by TAPE9

    Across dozens of conversations centered on the CISO experience, one reality keeps surfacing: the role no longer exists to protect systems in isolation. It exists to protect the business itself. Today’s CISO operates at the intersection of operational risk, executive decision-making, and organizational trust. The responsibility is not just to identify threats, but to help leadership understand which risks matter, when they matter, and why they deserve attention. This shift changes what success looks like. It also changes how pressure is felt. During the early years of this transition, CISOs carry accountability without authority. They are expected to influence outcomes without always having control over budgets, priorities, or timelines. That tension forces a new skill set to the forefront. Technical knowledge is assumed. The differentiator becomes communication, translation, and relationship-building across the business. As organizations mature, the conversation evolves again. Security stops being framed around individual threats and starts being framed as an operational discipline. CISOs focus on prioritization, tradeoffs, and clarity rather than coverage for everything. This requires judgment more than tooling. The role also becomes deeply human. Fear shows up quietly. Fear of pushing too hard. Fear of slowing the business. Fear of being seen as the blocker. CISOs who succeed do not eliminate that fear. They learn how to manage it while building credibility with executive peers. AI enters the picture not as a replacement, but as a force multiplier. Automation supports scale, but judgment remains human. Security programs increasingly deny by default and permit intentionally, which demands a deep understanding of how the business actually works. That understanding cannot be automated. What emerges is a clearer definition of modern security leadership. The CISO is no longer a gatekeeper. This is a risk advisor, a translator, and a strategist who helps the organization focus its limited resources where they matter most. The role has not become easier. It has become more meaningful. Read the full article: TBA ________ This story represents the results of an interactive collaboration between Human Cognition and Artificial Intelligence. Enjoy, think, share with others, and subscribe to "The Future of Cybersecurity" newsletter on LinkedIn: https://itspm.ag/future-of-cybersecurity Sincerely, Sean Martin and TAPE9 ________ Sean Martin is a life-long musician and the host of the Music Evolves Podcast; a career technologist, cybersecurity professional, and host of the Redefining CyberSecurity Podcast; and is also the co-host of the On Location Event Coverage Podcast. These shows are all part of ITSPmagazine—which he co-founded with his good friend Marco Ciappelli, to explore and discuss topics at The Intersection of Technology, Cybersecurity, and Society.™️ Would you like Sean to work with you on a topic/series to help you tell your story? Visit his services page to learn more: https://www.seanmartin.com/services Want to connect with Sean and Marco On Location at an event or conference near you? See where they will be next: https://www.itspmagazine.com/on-location To learn more about Sean, visit his personal website. Keywords: sean martin, marco ciappelli, steve katz, tim brown, jessica robinson, rob allen, rohit ghai, rich seiersen, steven j speer, chris pierson, mark lambert, jim manico, robin bylenga, redefining cybersecurity, cybersecurity podcast, redefining cybersecurity podcast, ciso, risk, leadership, ai, resilience, strategy Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    16 min
  2. Music, Meaning, and the Business of Being Heard: Why Authentic Music Travels Further Than Trends | A Conversation with Chris SD | Music Evolves with Sean Martin

    1D AGO

    Music, Meaning, and the Business of Being Heard: Why Authentic Music Travels Further Than Trends | A Conversation with Chris SD | Music Evolves with Sean Martin

    Show NotesMusic placement has quietly become one of the most powerful engines shaping how audiences discover new artists. In this episode of Music Evolves, host Sean Martin speaks with Chris SD, music producer and founder focused on connecting independent songwriters with film, television, and media opportunities, about how music moves from personal creation into shared cultural moments. The conversation centers on sync licensing not as a shortcut, but as a parallel creative economy. Chris SD explains that music supervisors, the professionals responsible for sourcing music for screen, are not looking for imitation or trend chasing. They are listening for authenticity. Songs that already exist, written without a brief or a pitch in mind, often resonate more deeply because they carry emotional truth rather than calculated intent. Why Indie Music Wins Screen Time Independent artists play a critical role in modern film and television. Budget realities often make major label catalogs impractical, while independent creators offer flexibility, ownership clarity, and creative alignment. This shifts the opportunity structure. Artists who control their masters and publishing are easier to work with and faster to license, which matters in production schedules driven by speed. Exposure matters as much as payment. A single placement can introduce an artist to millions of viewers in a context that builds emotional association rather than passive listening. That connection often leads to discovery, touring opportunities, and long-term audience growth. Technology as a Tool, Not the Author The episode also addresses the growing conversation around AI in music creation. Chris SD draws a clear distinction between technology as a production aid and technology as a replacement for human authorship. Current legal frameworks and copyright realities prevent fully AI-generated music from being licensed for film and television. More importantly, the emotional nuance required for storytelling still depends on human experience. The message is consistent throughout the discussion. Music that endures is not built on novelty or automation alone. It survives because it reflects something real. Sync licensing rewards that honesty rather than undermines it. For artists navigating visibility, rights, and sustainability, this conversation reframes placement not as selling out, but as participation in a larger storytelling ecosystem. GuestChris SD, Musician, Producer, and Founder of Sync Songwriter | On LinkedIn: https://www.linkedin.com/in/chris-sd/ HostSean Martin, Co-Founder at ITSPmagazine, Studio C60, and Host of Redefining CyberSecurity Podcast & Music Evolves Podcast | Website: https://www.seanmartin.com/ ResourcesAttend The Sync Songwriter Music Supervisor Panel: coming soon... More From Sean MartinMore from Music Evolves: https://www.seanmartin.com/music-evolves-podcast Music Evolves on YouTube: https://www.youtube.com/playlist?list=PLnYu0psdcllTRJ5du7hFDXjiugu-uNPtW Music Evolves: Sonic Frontiers Newsletter | https://www.linkedin.com/newsletters/7290890771828719616/ Line of Sight Newsletter | https://www.linkedin.com/newsletters/7400591548452667392/ ITSPmagazine YouTube Channel: https://www.youtube.com/@itspmagazine Be sure to share and subscribe! Keywordssean martin, chris sd, sync, licensing, music, film, television, independent, supervisors, creativity, art, artist, musician, music evolves, music podcast, music and technology podcast Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    41 min
  3. Five Patterns From 152 Episodes That Reshaped How I Think About Security, Technology, and Work Heading into 2026 | A Musing On the Future of Cybersecurity with Sean Martin and TAPE9 | Read by TAPE9

    3D AGO

    Five Patterns From 152 Episodes That Reshaped How I Think About Security, Technology, and Work Heading into 2026 | A Musing On the Future of Cybersecurity with Sean Martin and TAPE9 | Read by TAPE9

    Across 152 conversations this year, a set of recurring patterns kept surfacing, regardless of whether the discussion focused on application security, software supply chain risk, AI systems, or creative work. The industries varied. The roles varied. The challenges did not. One theme rises above the rest: visibility remains the foundation of everything else, yet organizations continue to accept blind spots as normal. Asset inventories are incomplete. Build systems are poorly understood. Dependencies change faster than teams can track them. The issue is not a lack of tools. It is a willingness to tolerate uncertainty because discovery feels hard or disruptive. Another pattern is equally consistent. Integration matters more than novelty. New features, including AI-driven ones, sound compelling until they fail to connect with what teams already rely on. Security programs fracture when tools operate in isolation. Coverage looks strong on paper while gaps quietly expand in practice. When tools fail to integrate into existing environments, they create complexity instead of reducing risk. Security also continues to struggle with how it shows up in daily work. Programs succeed when security is embedded into workflows, automated where possible, and invisible until it matters. They fail when security acts as a gate that arrives after decisions are already made. Teams either adopt security naturally or route around it entirely. There is no neutral middle ground. Context repeatedly separates effective leadership from noise. Risk only becomes meaningful when it is framed in terms of business operations, delivery speed, and real tradeoffs. Leaders who understand how the business actually functions communicate risk clearly and make better decisions under pressure. Finally, creativity remains undervalued in security conversations. Automation should remove repetitive tasks so people can focus on judgment, problem solving, and design. The same mindset that produces elegant guitars, photographs, or products applies directly to building resilient security programs. These five patterns are not independent ideas. Together, they describe a shift toward security that is visible, integrated, contextual, workflow-driven, and human-centered. Read the full article: https://www.linkedin.com/pulse/five-patterns-from-152-podcast-episodes-2025-changed-i-martin-cissp-st1ge ________ This story represents the results of an interactive collaboration between Human Cognition and Artificial Intelligence. Enjoy, think, share with others, and subscribe to "The Future of Cybersecurity" newsletter on LinkedIn: https://itspm.ag/future-of-cybersecurity Sincerely, Sean Martin and TAPE9 ________ Sean Martin is a life-long musician and the host of the Music Evolves Podcast; a career technologist, cybersecurity professional, and host of the Redefining CyberSecurity Podcast; and is also the co-host of the On Location Event Coverage Podcast. These shows are all part of ITSPmagazine—which he co-founded with his good friend Marco Ciappelli, to explore and discuss topics at The Intersection of Technology, Cybersecurity, and Society.™️ Would you like Sean to work with you on a topic/series to help you tell your story? Visit his services page to learn more: https://www.seanmartin.com/services Want to connect with Sean and Marco On Location at an event or conference near you? See where they will be next: https://www.itspmagazine.com/on-location To learn more about Sean, visit his personal website. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    13 min
  4. Building Visibility, Community, and Momentum for Women in Music | A Conversation with Laura Whitmore, Founder of The Women’s International Music Network | The NAMM Show 2026 Event Coverage | Music Evolves with Sean Martin

    5D AGO

    Building Visibility, Community, and Momentum for Women in Music | A Conversation with Laura Whitmore, Founder of The Women’s International Music Network | The NAMM Show 2026 Event Coverage | Music Evolves with Sean Martin

    Show NotesMusic careers are often discussed through the lens of performance, technology, or commercial success. Less visible is the connective tissue that sustains those careers: community, advocacy, and long-term support systems. In this episode of Music Evolves: Sonic Frontiers, the conversation centers on how structured networks and intentional recognition shape opportunity across the music industry. Laura Whitmore, Founder of The Women’s International Music Network and Senior Vice President of Marketing at Positive Grid, shares how the organization was created to address a simple but persistent issue: women working across music often operate in parallel, rarely connected despite facing similar challenges. The network focuses on bridging that gap by creating shared spaces for visibility, mentorship, and collaboration across roles including artists, executives, engineers, marketers, and legal professionals. A central anchor of that effort is the She Rocks Awards, now in its fourteenth year. The awards, taking place during The NAMM Show 2026, highlight women contributing across all layers of the industry, not only those on stage. The emphasis is on storytelling and presence, giving space for honorees to speak openly about career paths, obstacles, and resilience. That visibility has a ripple effect, normalizing leadership diversity and encouraging others to see themselves as part of the industry’s future. The discussion also addresses how technology fits into this ecosystem. From AI-assisted music tools to digital platforms that broaden access, innovation plays a role when it amplifies creativity rather than replacing it. The focus remains on preserving human expression while using technology to remove friction and expand reach. Another recurring theme is generational continuity. Younger creators and professionals bring new perspectives on consumption, creation, and community. Engaging them early, listening closely, and building inclusive pathways ensures the industry remains relevant and sustainable. This episode frames music not only as art or business, but as a shared cultural system. Networks like this one reinforce that progress does not happen automatically. It is built through intentional connection, recognition, and sustained effort. GuestLaura Whitmore, Founder of The Women’s International Music Network and Senior Vice President of Marketing at Positive Grid | On LinkedIn: https://www.linkedin.com/in/laurabwhitmore/ HostSean Martin, Co-Founder at ITSPmagazine, Studio C60, and Host of Redefining CyberSecurity Podcast & Music Evolves Podcast | Website: https://www.seanmartin.com/ ResourcesThe Women's International Music Network: https://thewimn.com/ 2026 She Rocks Awards: https://sherocksawards.com/ The NAMM Show 2026 is taking place from January 20-24, 2026 | Anaheim Convention Center • Southern California — Coverage provided by ITSPmagazine — Follow our coverage: https://www.itspmagazine.com/cybersecurity-technology-society-events/the-namm-show-2026 The NAMM Show 2026: https://www.namm.org/thenammshow/attend Music Evolves: Sonic Frontiers Newsletter | https://www.linkedin.com/newsletters/7290890771828719616/ Keywordssean martin, laura whitmore, women’s international music network, she rocks awards, positive grid, namm, music advocacy, music marketing, women in music, music leadership, music, creativity, art, artist, musician, music evolves, music podcast, music and technology podcast More From Sean MartinMore from Music Evolves: https://www.seanmartin.com/music-evolves-podcast Music Evolves on YouTube: https://www.youtube.com/playlist?list=PLnYu0psdcllTRJ5du7hFDXjiugu-uNPtW Music Evolves: Sonic Frontiers Newsletter | https://www.linkedin.com/newsletters/7290890771828719616/ On Location with Sean and Marco: https://www.itspmagazine.com/on-location ITSPmagazine YouTube Channel: https://www.youtube.com/@itspmagazine Be sure to share and subscribe! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    34 min
  5. When AI Guesses and Security Pays: Choosing the Right Model for the Right Security Decision | A Brand Story Highlight Conversation with Michael Roytman, CTO of Empirical Security

    5D AGO

    When AI Guesses and Security Pays: Choosing the Right Model for the Right Security Decision | A Brand Story Highlight Conversation with Michael Roytman, CTO of Empirical Security

    In this Brand Highlight, we talk with Michael Roytman, CTO of Empirical Security, about a problem many security teams quietly struggle with: using general purpose AI tools for decisions that demand precision, forecasting, and accountability. Michael explains why large language models are often misapplied in security programs. LLMs excel at summarization, classification, and pattern extraction, but they are not designed to predict future outcomes like exploitation likelihood or operational risk. Treating them as universal problem solvers creates confidence gaps, not clarity. At Empirical, the focus is on preventative security through purpose built modeling. That means probabilistic forecasting, enterprise specific risk models, and continuous retraining using real telemetry from security operations. Instead of relying on a single model or generic scoring system, Empirical applies ensembles of models tuned to specific tasks, from vulnerability exploitation probability to identifying malicious code patterns. Michael also highlights why retraining matters as much as training. Threat conditions, environments, and attacker behavior change constantly. Models that are not continuously updated lose relevance quickly. Building that feedback loop across hundreds of customers is as much an engineering and operations challenge as it is a data science one. The conversation reinforces a simple but often ignored idea: better security outcomes come from using the right tools for the right questions, not from chasing whatever AI technique happens to be popular. This episode offers a grounded perspective for leaders trying to separate signal from noise in AI driven security decision making. Note: This story contains promotional content. Learn more. GUEST Michael Roytman, CTO of Empirical Security | On LinkedIn: https://www.linkedin.com/in/michael-roytman/ RESOURCES Learn more about Empirical Security: https://www.empiricalsecurity.com/ LinkedIn Post: https://www.linkedin.com/posts/bellis_a-lot-of-people-are-talking-about-generative-activity-7394418706388402178-uZjB/ Are you interested in telling your story? ▶︎ Full Length Brand Story: https://www.studioc60.com/content-creation#full ▶︎ Brand Spotlight Story: https://www.studioc60.com/content-creation#spotlight ▶︎ Brand Highlight Story: https://www.studioc60.com/content-creation#highlight Keywords: sean martin, michael roytman, ed beis, empirical security, cybersecurity, ai, machinelearning, vulnerability, risk, forecasting, brand story, brand marketing, marketing podcast, brand story podcast, brand spotlight Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    8 min
  6. Where Has Santa Claus Gone? | A Short Christmas Story Written By Marco e Lucia Ciappelli (English Version) | Stories Sotto Le Stelle Podcast | Short Stories For Children And The Young At Heart

    12/17/2025

    Where Has Santa Claus Gone? | A Short Christmas Story Written By Marco e Lucia Ciappelli (English Version) | Stories Sotto Le Stelle Podcast | Short Stories For Children And The Young At Heart

    Where has Santa Claus gone? Once upon a time there was Santa Claus's Village — but Santa Claus wasn't there. He had been missing for days and days… actually for months. Who would prepare and deliver gifts to the children as they did every year? That part of the North Pole which was usually very busy had become strangely silent — not an Elf could be seen around, no sounds of bells, the sleighs were covered in snow and all the reindeer dozed about confused. If you looked into his house you couldn't see a trace of life. The fireplace cold, the rocking chair covered in cobwebs, an empty cup on the wooden table and a candle stub burnt out long ago. Many were the rumours that had spread about Santa Claus's absence. Some said he was on another planet in a far, far away galaxy, some on the Moon, some on the vast oceans — and someone even said he had opened a bakery in Buenos Aires. The mystery was thick. Nobody could make sense of it and everything was silent and still. Meanwhile, many miles away, in the Southern Seas, a group of seagulls who spent their days fluttering above the bay spotted a small sailing boat in the distance. There was only one sailor on board who was hoisting the main sail up the creaking mast. The eldest seagull couldn't believe his eyes. He did a couple of acrobatics in the air, pulled out his spyglass, looked more carefully and said: "But I know him! That sailor comes from distant lands!" Turning to the other seagulls he told them: "One day, during one of my long journeys, I lost my way and found myself on the frozen rooftops of a village at the North Pole. I landed right on the house of that long-bearded man you see on the boat. He heard me calling for help, came to fetch me, fed me and told me about his work. I think this meeting has something magical about it. Our next adventure is about to begin." Gliding down, they headed towards the boat and all landed on the bow. The seagull and the sailor greeted each other like old friends. Shortly after, a group of dolphins arrived near the sailing boat, curious. They swam in circles around the boat, jumping out of the water. The youngest dolphin noticed something strange. "Look! Wood shavings are coming out of the hold and floating! And you can see little lights below deck." The long-bearded sailor smiled. "Come," he said in a warm voice, "I'll show you what I've done all these months." He opened the hatch to the hold and inside, by the light of two swaying lanterns, you could see a floating workshop full of wonders. With a sharp plane he had worked pieces of wood recovered from the sea, transforming them into toys — and he had done the same with shells, coconuts, cork stoppers, glass bottles, starfish and golden threads that had arrived from who knows where. "I travelled to learn new ways of bringing joy," the sailor explained. "But there's so much work to do and Christmas is coming. Would you help me finish?" And so they all set to work together. The dolphins brought special shells from the bottom of the sea. The seagulls gathered coloured feathers. The objects transformed into gifts were placed in large canvas sacks. The days passed quickly. On the first of December the captain, wearing his red warm hat with his pipe in his mouth, looked at the starry sky and said: "It's time to leave." The dolphins lifted the sailing boat until it rose above the waves. The sails filled with wind and it took flight, whilst the flock of seagulls guided it through the clouds following dreams. Together they continued the journey heading north, flying through the endless blue. Night fell quickly and in the sky full of stars one shone brighter than all the others. It was the North Star which with its light accompanied the sailing boat's descent to earth. By magic, as it approached the village, the sailing boat transformed into a sleigh loaded with gifts. The presents built in the hold arrived in the workshop to be delivered together with all the other parcels. When it landed on the roof of his house, a tinkling of bells was heard in the distance. The Elves looked out of their doors and shouted: "It's him! It's him! It's Santa Claus! He's back!" The red-nosed reindeer woke up suddenly and began polishing the sleighs, decorating them with bows and coloured pine cones. Life in the village awakened all at once. The tree branches shook as if they were being tickled. A group of penguins, who had arrived at the North Pole to lend a hand, sliding on the ice sheets at great speed, ended up inside snowdrifts and came out like bouncing balls. “You are so funny! We'll hang you on the Christmas tree as decorations!" the village animals shouted. But the penguins, freeing themselves from the snow, ran towards Santa Claus's house to help with the preparations. In the village absolutely everyone got moving. The reindeer rushed to the Post Office and filled the sacks with letters, then carried them to the workshop. The Elves with the help of the penguins were ready for work. That morning, when the bells rang out in celebration, foxes, squirrels, hares and bears came running from every corner of the forest to celebrate Santa Claus's return. There was so much to do for the joy of all the children in the world. The air smelt of fir trees and homemade biscuits. The Christmas trees sparkled with icicles like stars. The animals chased each other happily with their noses turned upwards. The preparations began in earnest. Throughout the month of December they worked together — saws that sang, hammers that played, coloured paper that flew. Santa Claus told stories of his journey whilst he hammered and sanded. And when the 24th of December arrived, everything was ready. The presents were loaded onto the sleigh and Santa Claus set off on his most important journey. The seagulls flew away towards new horizons, leaving their footprints on the snowy rooftops. Since that Christmas it is said that Santa Claus never left the North Pole again. "What if it was only a tale? Is it true, or not? The final decision is yours!"   — Written by Lucia & Marco Ciappelli For the Italian version and many more stories to read and listen to: https://www.storiesottolestelle.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    10 min
  7. AI Adoption Without Readiness: When AI Ambition Collides With Data Reality | A TrustedTech Brand Story Conversation with Julian Hamood, Founder and Chief Visionary Officer at TrustedTech

    12/17/2025

    AI Adoption Without Readiness: When AI Ambition Collides With Data Reality | A TrustedTech Brand Story Conversation with Julian Hamood, Founder and Chief Visionary Officer at TrustedTech

    As organizations race to adopt AI, many discover an uncomfortable truth: ambition often outpaces readiness. In this episode of the ITSPmagazine Brand Story Podcast, host Sean Martin speaks with Julian Hamood, Founder and Chief Visionary Officer at TrustedTech, about what it really takes to operationalize AI without amplifying risk, chaos, or misinformation. Julian shares that most organizations are eager to activate tools like AI agents and copilots, yet few have addressed the underlying condition of their environments. Unstructured data sprawl, fragmented cloud architectures, and legacy systems create blind spots that AI does not fix. Instead, AI accelerates whatever already exists, good or bad. A central theme of the conversation is readiness. Julian explains that AI success depends on disciplined data classification, permission hygiene, and governance before automation begins. Without that groundwork, organizations risk exposing sensitive financial, HR, or executive data to unintended audiences simply because an AI system can surface it. The discussion also explores the operational reality beneath the surface. Most environments are a patchwork of Azure, AWS, on-prem infrastructure, SaaS platforms, and custom applications, often shaped by multiple IT leaders over time. When AI is layered onto this complexity without architectural clarity, inaccurate outputs and flawed business decisions quickly follow. Sean and Julian also examine how AI initiatives often emerge from unexpected places. Legal teams, business units, and individual contributors now build their own AI workflows using low-code and no-code tools, frequently outside formal IT oversight. At the same time, founders and CFOs push for rapid AI adoption while resisting the investment required to clean and secure the foundation. The episode highlights why AI programs are never one-and-done projects. Ongoing maintenance, data validation, and security oversight are essential as inputs change and systems evolve. Julian emphasizes that organizations must treat AI as a permanent capability on the roadmap, not a short-term experiment. Ultimately, the conversation frames AI not as a shortcut, but as a force multiplier. When paired with disciplined architecture and trusted guidance, AI enables scale, speed, and confidence. Without that discipline, it simply magnifies existing problems. Note: This story contains promotional content. Learn more. GUEST Julian Hamood, Founder and Chief Visionary Officer at TrustedTech | On LinkedIn: https://www.linkedin.com/in/julian-hamood/ Are you interested in telling your story? ▶︎ Full Length Brand Story: https://www.studioc60.com/content-creation#full ▶︎ Spotlight Brand Story: https://www.studioc60.com/content-creation#spotlight ▶︎ Highlight Brand Story: https://www.studioc60.com/content-creation#highlight Keywords: sean martin, julian hamood, trusted tech, ai readiness, data governance, ai security, enterprise ai, brand story, brand marketing, marketing podcast, brand story podcast, brand spotlight Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    34 min
  8. Music, People, and the Energy That Moves an Industry | The NAMM Show 2026 Event Coverage with John Mlynczak, President and CEO at NAMM | On Location with Sean Martin and Marco Ciappelli

    12/16/2025

    Music, People, and the Energy That Moves an Industry | The NAMM Show 2026 Event Coverage with John Mlynczak, President and CEO at NAMM | On Location with Sean Martin and Marco Ciappelli

    As NAMM approaches its 125th year, the conversation around The NAMM Show 2026 centers less on products alone and more on the people, relationships, and creative energy that sustain the music industry. In this episode, John Mlynczak, President and CEO of NAMM, joins Sean Martin and Marco Ciappelli to frame the upcoming show as a moment shaped by resilience, adaptation, and shared purpose. Mlynczak positions NAMM’s history as a long record of responding to disruption. Musical genres shift. Technologies rise and fall. Companies appear and disappear. Music itself remains. That continuity shapes how NAMM views its role today, particularly amid global trade pressures and ongoing debates around AI in music creation. These pressures are not framed as endpoints, but as forces the industry has encountered many times before, each eventually reshaped into opportunity. A major theme is the renewed emphasis on human connection. While innovation remains central, differentiation increasingly comes through artists, creators, and authentic storytelling. Product launches are no longer just technical showcases. They are expressions of identity, collaboration, and trust between musicians and the tools they choose. According to Mlynczak, this shift is driving a larger presence of artists and creators at The NAMM Show 2026, reinforcing the idea that brands are ultimately represented by people, not specifications. Education also plays a defining role. With more than 200 sessions planned, alongside new half-day and full-day summits, The NAMM Show 2026 expands its commitment to learning across experience levels and professional communities. Retailers, educators, engineers, marketers, and performers each have distinct paths through the show, designed intentionally rather than left to chance. Data-driven planning allows NAMM to understand how attendees engage, enabling more tailored experiences now and in the years ahead. Underlying it all is energy. Not hype, but momentum built through in-person connection. The NAMM Show is described as a space where competitors share ideas, musicians find inspiration, and creativity compounds simply by being present. For those who attend, The NAMM Show 2026 serves as a springboard into the year ahead, shaped by music’s enduring ability to connect, adapt, and move people forward. The NAMM Show 2026 is taking place from January 20-24, 2026 | Anaheim Convention Center • Southern California — Coverage provided by ITSPmagazine — Follow our coverage: https://www.itspmagazine.com/cybersecurity-technology-society-events/the-namm-show-2026 GUEST: Guest: John Mlynczak, President and CEO of NAMM | View Website | Visit NAMM HOSTS: Sean Martin, Co-Founder, ITSPmagazine and Studio C60 | Website: https://www.seanmartin.com Marco Ciappelli, Co-Founder, ITSPmagazine and Studio C60 | Website: https://www.marcociappelli.com NAMM Organization: https://www.namm.org/ The NAMM Show 2026: https://www.namm.org/thenammshow/attend Catch more stories from NAMM Show 2026 coverage: https://www.itspmagazine.com/cybersecurity-technology-society-events/the-namm-show-2026 Music Evolves: Sonic Frontiers Newsletter | https://www.linkedin.com/newsletters/7290890771828719616/ More from Marco Ciappelli on Redefining Society and Technology Podcast: https://redefiningsocietyandtechnologypodcast.com/ Want to share an Event Briefing as part of our event coverage? Learn More 👉 https://www.studioc60.com/performance#briefing Want Sean and Marco to be part of your event or conference? Let Us Know 👉 https://www.studioc60.com/performance#ideas KEYWORDS: sean martin, marco ciappelli, john mlynczak, the namm show, the namm show 2026, namm 2026, music industry, music technology, music education, artist collaborations, event coverage, on location, conference Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    35 min
5
out of 5
30 Ratings

About

Broadcasting Ideas and Connecting Minds at the Intersection of Cybersecurity, Technology and Society. Founded by Sean Martin and Marco Ciappelli in 2015, ITSPmagazine is a multimedia platform exploring how technology, cybersecurity, and society shape our world. For over a decade, we've recognized this convergence as one of the most defining forces of our time—and it's more critical than ever. Our global community encourages intellectual exchange, challenging assumptions and diving deep into the questions that will define our digital future. From emerging cyber threats to societal implications of new technologies, we navigate the complex relationships that matter most. Join us where innovation meets security, and technology meets humanity.

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