Jeans with a Blazer

Melody Beuz

A podcast for creatives that gets real about the messy moments between work and life, along with stories about rebellious brands, founders, and individuals who built an identity by breaking the rules. I talk about how they did it...and not just the highlight reel, but the challenges, setbacks, and behind-the-scenes decisions that changed their course. I also share the cultural moments everyone’s reacting to, and how to turn them into ideas for your big next move. Hosted by award-winning content strategist, founder, and multimedia expert Melody Beuz, Jeans with a Blazer shares all the real talk you wish your group text had. Turn that “what if?” into “watch this” alongside a community that gets you with new episodes every Sunday. 

  1. 3D AGO

    How Poppi Turned a Guilty Pleasure Into a Lifestyle

    Poppi disrupted the soda industry not with a prebiotic beverage that was better for you, but by making the desire to drink soda feel cool. In this episode, I’m breaking down the Poppi story and the fizzy little pre-biotic soda that turned a healthier soda alternative into a cultural phenomenon. I’ll unpack Poppi brand strategy, the genius behind the Poppi rebrand, and how the shift from Mother Beverage to Poppi transformed a niche wellness drink into a bright, bold, billion-dollar brand. This is more than a beverage business case study. It’s a lesson in desire, identity, creator culture, and the power of making something functional feel emotionally irresistible. I talk about Allison Ellsworth Poppi founder journey, the scrappy origin story, the Poppi Shark Tank story, and the turning points that helped explain how Poppi became a billion dollar brand. I’ll also get into the Poppi acquisition, what made Poppi successful, and how Poppi disrupted the soda industry by making soda feel fun, modern, and socially acceptable again. This episode is for creative professionals, marketers, founders, content strategists, side hustlers, and anyone obsessed with why certain brands break through while others disappear into the algorithmic abyss. You’ll walk away with brand lessons for creatives and marketing lessons for creative professionals you can apply to your own work, personal brand, business, or next big idea. Send us Fan Mail 📌 Subscribe to the podcast so you never miss an episode. ⭐ Leave a review—it helps more people find the podcast and keeps these conversations going. 📲 I love hearing from you—follow @JeansWithABlazer for latest episode updates and @melbeuz on Instagram and tag me your biggest takeaways, your latest wins, or what topics you want to hear next. Listen to Jeans with a Blazer on your favorite platforms: Apple PodcastsSpotifyYouTubeConnect with the Show and host: Show: Instagram.com/jeanswithablazerHost: instagram.com/melbeuz/Website & Newsletter: Jeanswithablazer.comEmail: hello@jeanswithablazer.comMusic: “Sugar Groove” by INPLUSMUSIC — Licensed via PremiumBeat (License #6849247, Order #5428551) for Jeans With a Blazer podcast. Used with permission.

    26 min
  2. MAY 10

    Michael Jackson: How to Be a Legendary Creative Genius

    Michael Jackson wasn’t iconic because he was talented. He became the King of Pop because he turned his gifts into a world around a larger-than-life persona that no one could confuse with anyone else. I’m exploring MJ through the lens of creativity, identity, and his genius behind his cultural impact. What made him so magnetic? How did his vision become so recognizable? And what can creatives, creators, artists, and storytellers learn from the way he turned influence, discipline, style, and emotion into a personal brand no one could mistake for anyone else’s? From his theatrics to signature moves like the moonwalk and his undeniable influence. I’ll also unpack practical Michael Jackson lessons for creatives: how to stand out as a creator, how to create memorable content, how to find your creative voice, and how to build a more magnetic personal brand. Send us Fan Mail 📌 Subscribe to the podcast so you never miss an episode. ⭐ Leave a review—it helps more people find the podcast and keeps these conversations going. 📲 I love hearing from you—follow @JeansWithABlazer for latest episode updates and @melbeuz on Instagram and tag me your biggest takeaways, your latest wins, or what topics you want to hear next. Listen to Jeans with a Blazer on your favorite platforms: Apple PodcastsSpotifyYouTubeConnect with the Show and host: Show: Instagram.com/jeanswithablazerHost: instagram.com/melbeuz/Website & Newsletter: Jeanswithablazer.comEmail: hello@jeanswithablazer.comMusic: “Sugar Groove” by INPLUSMUSIC — Licensed via PremiumBeat (License #6849247, Order #5428551) for Jeans With a Blazer podcast. Used with permission.

    28 min
  3. APR 27

    What My Spontaneous Trip to Stagecoach Taught Me About Letting Go of Control

    What if the most exciting moments of your life are the ones you didn’t plan? I am not a country music fan... and yet, I wound up spontaneously at Stagecoach. There was good music, good vibes, then a crazy turn of events with an emergency evacuation that turned into a powerful reminder of the importance of letting go of control.  If you’ve ever felt stuck in routine, overly focused on productivity, or uncomfortable with uncertainty, this conversation will show you how to be more present, embrace the unknown, why control might be holding you back, and remind you to live in the moment. Whether you’re looking for spontaneous experiences examples, a mindset shift around control, or simply a fresh perspective on how to live a little more freely—this one’s for you. Send us Fan Mail 📌 Subscribe to the podcast so you never miss an episode. ⭐ Leave a review—it helps more people find the podcast and keeps these conversations going. 📲 I love hearing from you—follow @JeansWithABlazer for latest episode updates and @melbeuz on Instagram and tag me your biggest takeaways, your latest wins, or what topics you want to hear next. Listen to Jeans with a Blazer on your favorite platforms: Apple PodcastsSpotifyYouTubeConnect with the Show and host: Show: Instagram.com/jeanswithablazerHost: instagram.com/melbeuz/Website & Newsletter: Jeanswithablazer.comEmail: hello@jeanswithablazer.comMusic: “Sugar Groove” by INPLUSMUSIC — Licensed via PremiumBeat (License #6849247, Order #5428551) for Jeans With a Blazer podcast. Used with permission.

    15 min
  4. APR 19

    The Kylie Jenner Effect: Reinvent Yourself & Own Your Narrative

    What if your biggest insecurity became the foundation of a billion-dollar brand? In this episode, I'm talking about how Kylie Jenner mastered the art of personal branding and reinvention to control public perception, and went from an unknown side character in a reality show to a billion-dollar business mogul.  I break down the Kylie Jenner lip kit story, her rise with Kylie Cosmetics, and the brilliant (and sometimes controversial) business strategy that made her a cultural force. From scarcity marketing to the psychology of influence, you’ll learn lessons from Kylie Jenner’s success that you can apply to your own creative career — especially if you're navigating reinvention, audience building, or standing out in your industry. Send us Fan Mail 📌 Subscribe to the podcast so you never miss an episode. ⭐ Leave a review—it helps more people find the podcast and keeps these conversations going. 📲 I love hearing from you—follow @JeansWithABlazer for latest episode updates and @melbeuz on Instagram and tag me your biggest takeaways, your latest wins, or what topics you want to hear next. Listen to Jeans with a Blazer on your favorite platforms: Apple PodcastsSpotifyYouTubeConnect with the Show and host: Show: Instagram.com/jeanswithablazerHost: instagram.com/melbeuz/Website & Newsletter: Jeanswithablazer.comEmail: hello@jeanswithablazer.comMusic: “Sugar Groove” by INPLUSMUSIC — Licensed via PremiumBeat (License #6849247, Order #5428551) for Jeans With a Blazer podcast. Used with permission.

    35 min
  5. APR 5

    It Takes Time to Build Your Empire

    Psst, you’re not behind, you’re building!  In this episode, I’m breaking down why success takes time, what it actually looks like to build something meaningful, and how to stay grounded when your growth doesn’t feel obvious yet. You’ll learn how to shift into a long term success mindset, stop measuring your life in short bursts, and finally understand how to stay consistent in life without burning out. This isn’t about quick wins or overnight success. It’s about building real momentum, developing powerful success habits, and creating a version of success that actually lasts. Whether you’re working on your career, a side hustle, or becoming the woman you know you’re meant to be—this episode will help you stop spiraling, trust your process, and keep going. Send us Fan Mail 📌 Subscribe to the podcast so you never miss an episode. ⭐ Leave a review—it helps more people find the podcast and keeps these conversations going. 📲 I love hearing from you—follow @JeansWithABlazer for latest episode updates and @melbeuz on Instagram and tag me your biggest takeaways, your latest wins, or what topics you want to hear next. Listen to Jeans with a Blazer on your favorite platforms: Apple PodcastsSpotifyYouTubeConnect with the Show and host: Show: Instagram.com/jeanswithablazerHost: instagram.com/melbeuz/Website & Newsletter: Jeanswithablazer.comEmail: hello@jeanswithablazer.comMusic: “Sugar Groove” by INPLUSMUSIC — Licensed via PremiumBeat (License #6849247, Order #5428551) for Jeans With a Blazer podcast. Used with permission.

    21 min
  6. MAR 9

    ​​Why Millions Watch B. Dylan Hollis Bake 100-Year-Old Recipes and the Secrets Behind Viral Content

    Ever wondered what actually makes content go viral?  Is it luck? Timing? Personality? A great niche? Or is there a deeper formula behind why some creators break through while everyone else gets ignored? B Dylan Hollis became one of the internet’s most fascinating examples of how creators go viral...starting with hilarious videos baking vintage recipes to becoming a best-selling author, with ZERO formal cooking experience. I'm breaking down why B Dylan Hollis went viral and what his rise can teach every creator trying to stand out in today’s brutally crowded creator economy. If you’ve ever wondered: what makes people stop scrollingthe psychology behind viral contentwhy some weird ideas explode onlinehow to turn a niche into a movementwhat actually separates random content from viral content…this episode is for you. Send us Fan Mail 📌 Subscribe to the podcast so you never miss an episode. ⭐ Leave a review—it helps more people find the podcast and keeps these conversations going. 📲 I love hearing from you—follow @JeansWithABlazer for latest episode updates and @melbeuz on Instagram and tag me your biggest takeaways, your latest wins, or what topics you want to hear next. Listen to Jeans with a Blazer on your favorite platforms: Apple PodcastsSpotifyYouTubeConnect with the Show and host: Show: Instagram.com/jeanswithablazerHost: instagram.com/melbeuz/Website & Newsletter: Jeanswithablazer.comEmail: hello@jeanswithablazer.comMusic: “Sugar Groove” by INPLUSMUSIC — Licensed via PremiumBeat (License #6849247, Order #5428551) for Jeans With a Blazer podcast. Used with permission.

    33 min
  7. MAR 1

    (From the Vault) Everything I Know, I Learned From Dolly Parton

    This special "From the Vault" episode was originally created as part of a separate video-only series called “Everything I Know, I Learned from _____,” where I explore the lives and careers of icons in pop culture, history, and more who paved their own way by breaking all the "traditional rules" of business. Since you guys really love the stories about individuals I've been sharing on the podcast lately, this one felt close-ish to my usual content and wanted to share with you! Hope you enjoy.  --- What if your next business mentor wore rhinestones, sang country hits, and had a heart bigger than Tennessee? I'm unpacking timeless branding, storytelling, and leadership lessons from the one and only Dolly Parton—a true marketing genius—and OG influencer—hiding in plain sight. I’ll be real with you—I’m not a country music fan. But after a trip to Nashville and a persuasive gift shop sweater, I was reminded just how powerful Dolly’s brand really is. From her sparkling persona to her philanthropic empire, there’s so much more to her legacy than catchy songs and big hair. So let’s study what we can learn from her. Whether you’re building a business, rewriting your career path, or just love a good origin story, this one’s for you. Send us Fan Mail 📌 Subscribe to the podcast so you never miss an episode. ⭐ Leave a review—it helps more people find the podcast and keeps these conversations going. 📲 I love hearing from you—follow @JeansWithABlazer for latest episode updates and @melbeuz on Instagram and tag me your biggest takeaways, your latest wins, or what topics you want to hear next. Listen to Jeans with a Blazer on your favorite platforms: Apple PodcastsSpotifyYouTubeConnect with the Show and host: Show: Instagram.com/jeanswithablazerHost: instagram.com/melbeuz/Website & Newsletter: Jeanswithablazer.comEmail: hello@jeanswithablazer.comMusic: “Sugar Groove” by INPLUSMUSIC — Licensed via PremiumBeat (License #6849247, Order #5428551) for Jeans With a Blazer podcast. Used with permission.

    15 min
  8. FEB 15

    The Rise of the Multi-Hyphenate: Why You Can be More Than One Thing

    You’re not “too much.” You’re not “all over the place.” You’re not scattered or behind. You’re just a multi-hyphenate, and yea, you can do it all. If your personality is basically “I want to do everything”… welcome. You’re home. Because the pressure to pick a lane is real, and it’s also outdated (and BORING!). I'm talking about why you don’t need to choose between your talents to be taken seriously, and how embracing a multi hyphenate life can actually make you more confident, more creative, and more resilient. I'll also share the real benefits of a portfolio career (also called a slash career) and my own journey bridging two worlds: working as a creative professional in business and being a yoga teacher. What Else? ✨ Clarity without narrowing: why you don’t need to pick one career path to have focus  ✨ Confidence + identity: how to anchor your career identity and personal identity when you have many interests  ✨ A smarter way to grow: how to create a career with multiple roles  ✨ Myth-busting: the truth behind “jack of all trades master of none” (and the real jack of all trades master of none meaning) Send us Fan Mail 📌 Subscribe to the podcast so you never miss an episode. ⭐ Leave a review—it helps more people find the podcast and keeps these conversations going. 📲 I love hearing from you—follow @JeansWithABlazer for latest episode updates and @melbeuz on Instagram and tag me your biggest takeaways, your latest wins, or what topics you want to hear next. Listen to Jeans with a Blazer on your favorite platforms: Apple PodcastsSpotifyYouTubeConnect with the Show and host: Show: Instagram.com/jeanswithablazerHost: instagram.com/melbeuz/Website & Newsletter: Jeanswithablazer.comEmail: hello@jeanswithablazer.comMusic: “Sugar Groove” by INPLUSMUSIC — Licensed via PremiumBeat (License #6849247, Order #5428551) for Jeans With a Blazer podcast. Used with permission.

    27 min

Trailer

5
out of 5
5 Ratings

About

A podcast for creatives that gets real about the messy moments between work and life, along with stories about rebellious brands, founders, and individuals who built an identity by breaking the rules. I talk about how they did it...and not just the highlight reel, but the challenges, setbacks, and behind-the-scenes decisions that changed their course. I also share the cultural moments everyone’s reacting to, and how to turn them into ideas for your big next move. Hosted by award-winning content strategist, founder, and multimedia expert Melody Beuz, Jeans with a Blazer shares all the real talk you wish your group text had. Turn that “what if?” into “watch this” alongside a community that gets you with new episodes every Sunday. 

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