Keep Hustling

Aaron Gordon

Keep Hustling with Aaron Gordon (aka @nyriskadvisor) inspires listeners to keep hustling everyday. Guests are pushed to get past their WHY to the HOW. Episodes focus on the personal and professional challenges and successes of guests and the importance of embracing the hustle to overcoming challenges.

  1. Imperfect Action And Hustle with Craig Sotkovsky

    قبل ٥ أيام

    Imperfect Action And Hustle with Craig Sotkovsky

    In this powerful episode of Keep Hustling, Aaron Gordon sits down with Craig Sotkovsky: human behavioralist, entrepreneur, 9/11 volunteer responder, cancer survivor, and father. Craig shares his harrowing experience volunteering at Ground Zero, the profound impact on his health, and his remarkable journey of personal reinvention. He opens up about how pain can either fragment or forge a person, the process of alchemizing trauma into strength, and why recreating your identity is essential for unlocking new levels of growth. Craig delivers hard-hitting lessons on accountability, healing unconscious patterns, and leveraging adversity for true transformation. He also announces plans for a 25th-anniversary cancer awareness RV tour across the U.S. His closing message lands with simple truth: "Nobody laughs or cries in a different language. It just can be nice." This episode is a testament to resilience, evolution, and the relentless spirit to keep hustling no matter what life throws at you. Get To Know Craig Sotkoysky Craig Sotkovsky is an internationally recognized motivational speaker, mindset coach, business mentor, and real estate investor. He helps entrepreneurs and leaders break free from limiting beliefs, rediscover their true purpose, and transform adversity into lasting success. Specializing in helping people reclaim their identity, purpose, and personal power, especially after life has broken them As a 9/11 volunteer responder and lung cancer survivor, Craig has faced some of life's toughest challenges, including childhood trauma, addiction, and a battle with cancer. He has turned those experiences into a powerful message of resilience and reinvention. For more than thirty years, he has guided thousands of people to align their inner truth with real-world achievement, moving from pain to purpose and from survival to significance. A featured speaker at the Les Brown Power Voice Summit, Craig delivers transformative keynotes and coaching programs on mindset mastery, overcoming adversity, authentic leadership, conscious living, and creating financial freedom through real estate investing. His core philosophy is simple yet profound: Your story is not your sentence. It's your strength. Everything you seek is already seeking you. Craig's mission is to remind you of that truth and guide you back to your most empowered self.   Connect with Craig: Website Facebook Youtube Instagram LinkedIn 3 Key Listener Takeaways 1. Harness Pain for Growth: Craig Sotkovsky illustrates how personal pain and adversity can be transformed into strength. By confronting traumas and obstacles head-on, he developed resilience and used life's challenges as catalysts for reinvention, inspiring listeners to find purpose in their own struggles. 2. Reimagine Your Identity: The episode underscores the power of self-reflection and conscious evolution. Craig Sotkovsky explains that true progress begins when you acknowledge that your current identity may no longer serve you, and that growth requires shedding old patterns and embracing a new sense of self. 3. Lead with Imperfect Action: Both Aaron Gordon and Craig Sotkovsky reinforce that progress doesn't require perfection. By developing routines and acting despite fear or uncertainty, listeners are encouraged to prioritize meaningful action over hesitation, turning subconscious drives into deliberate, forward momentum.

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  2. Freeing Your Hustle With Matt Melvin

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    Freeing Your Hustle With Matt Melvin

    In this powerful episode of Keep Hustling, Aaron Gordon sits down with Matt Melvin to explore his transformative journey from incarceration to personal growth and spiritual awakening. Matt Melvin opens up about the realities of federal prison, the pain of lifelong bullying, and how facing his deepest struggles, including an adult autism diagnosis, fueled his self-forgiveness and faith. Through adversity, Matt Melvin found purpose, crediting his prison experience for helping him build discipline, develop inner peace, and shape a new outlook on life. The episode highlights the power of perspective, the importance of forgiving others, and the value of working on yourself. Matt Melvin leaves listeners with his favorite quote: "Keep your feet on the ground and keep reaching for the stars." Tune in for real talk on resilience, faith, and relentless hustle   Get To Know Matt Melvin Matthew Melvin is an author, public speaker, and passionate prison reform advocate based in Shelburne, Vermont. In his compelling memoir, Bullied Behind Bars: A Gay Christian Trump Supporter Goes to Prison, Matthew shares his deeply personal journey, from a lonely childhood marked by social isolation and a later autism diagnosis, to the challenges of navigating life as a gay Christian, and ultimately his experience in the federal prison system. Incarcerated in 2017 for non-violent offenses stemming from financial desperation and employment barriers after a prior conviction, Matthew endured bullying and sexual assault while behind bars. Rather than letting these experiences define him through bitterness, Matthew emerged with a renewed commitment to personal responsibility, resilience, and systemic change. His story sheds light on the harsh realities and failures of the U.S. justice system, particularly for neurodiverse individuals, LGBTQ+ people, and those trapped in cycles of poverty and recidivism. With over 9 million people jailed annually in the United States, Matthew's mission is to ensure that others do not suffer the same unnecessary hardships he faced. As a survivor, gay Christian, autistic adult, and Trump supporter, Matthew brings a unique and courageous voice to conversations about criminal justice reform, mental health in corrections, bullying in prison, redemption, and accountability. Through his writing and speaking engagements, he inspires audiences to confront difficult truths while championing hope, second chances, and meaningful reform. Matthew's first book, Bullied Behind Bars, is available on Amazon. He is available for speaking engagements, interviews, panel discussions, and collaborative advocacy work.   Connect with Matt: Instgram Facebook @BarsBullied Buy Bullied Behind Bars 3 Key Listener Takeaways 1. Hustle Through Adversity: Matt Melvin transforms personal setbacks, including prison time and a late autism diagnosis, into powerful opportunities for growth. His story shows that facing life's toughest challenges head-on can fuel long-term success and self-improvement. 2. The Freedom of Forgiveness: Letting go of resentment, regardless of whether others apologize, is essential for true personal peace. Matt Melvin emphasizes that internal forgiveness is a critical tool for moving forward and not letting the past live "rent free" in your mind. 3. Discipline as a Catalyst for Faith and Growth: Intense routines, established even in solitary confinement, can become the foundation for spiritual and personal transformation. Matt Melvin's commitment to daily habits like prayer, study, and self-reflection illustrates how discipline paves the way for lasting change.   Show Overview 00:00 Reflecting on intentions and missteps   06:02 Reflecting on pain and growth   06:46 Finding faith through hardship   10:59 Life-changing car accident   13:05 Discipline, faith, and structure   18:07 Learning about faith in prison

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  3. The Private Money Hustle with Jay Connor

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    The Private Money Hustle with Jay Connor

    In this episode, Aaron Gordon welcomes Jay Conner, a private money expert, who shares how the 2009 banking crisis forced him to seek alternative funding for his real estate deals. Jay explains his pivot from traditional bank loans to private money and how educating ordinary people about lending enabled him to raise over $2 million in just 90 days. The conversation covers common misconceptions about bank dependence, the critical role of trust and deal management, and why private money isn't the right fit for everyone. Jay and Aaron discuss the resilience required to keep hustling—embracing failure as learning, finding multiple solutions, and taking 100% responsibility for outcomes. Jay's closing advice: "Successes are scheduled," urging listeners to use their calendars to turn goals into reality. This episode inspires by showing how adversity can spark breakthrough innovation and opportunity.   Get To Know Jay Connor Jay Conner, known as The Private Money Authority, is a nationally recognized real estate investor, author, speaker, and coach who funds high-profit deals without relying on banks, hard money, or his own capital or credit. Since 2003, Jay and his wife Carol Joy have rehabbed over 450 single-family homes in Eastern North Carolina. He specializes in creative, win-win transactions—helping motivated sellers facing foreclosures, estates, or life transitions—while delivering strong returns to private lenders. In 2009, when banks abruptly cut off his financing during the financial crisis, Jay raised over $2 million in private capital within his first 90 days. He has since perfected a repeatable system that has funded millions more in deals, allowing him to make fast cash offers and generate consistent seven-figure annual profits with average deal profits of $64,000–$67,000. Jay is the author of *Where to Get the Money Now*. He hosts the popular podcast *Real Estate Investing with Jay Conner* (also known as *Raising Private Money*), where he shares actionable strategies and interviews industry leaders. Through his Private Money Academy membership and live coaching, Jay teaches investors how to ethically attract private capital without direct solicitation. He operates his business in under 10 hours per week while maintaining integrity, solving seller problems, and creating mutually beneficial relationships with lenders. Based in North Carolina, Jay continues to empower thousands through his content, coaching, and community—proving that real estate success is accessible and bank-independent. Connect with Jay:  Website Raising Private Money with Jay Connor LinkedIn 3 Key Listener Takeaways 1. Redefining Funding  Jay Conner illustrates the power of shifting away from traditional banking and embracing private money for real estate investment. His journey from relying solely on bank loans to building a network of private lenders highlights how unconventional approaches can unlock new opportunities and scalability, even during financial crises. 2. The Power of Mindset  The discussion between Aaron Gordon and Jay Conner underscores that how you respond to setbacks is everything. Embracing a victor mentality, taking 100% responsibility for outcomes and seeing failures as lessons, not only builds resilience but fuels long-term success in any field. 3. Preparation Breeds Confidence  Jay Conner stresses the importance of lining up resources before chasing deals. By securing financing in advance, investors gain control and flexibility, enabling them to act decisively and confidently when the right opportunities arise, rather than scrambling at the last minute.   Show Overview 00:00 – Realizing a new approach to finance   05:26 – Discovering private money options   08:25 – Finding funding during the financial crisis   12:49 – Meeting Jack Canfield   16:16 – Trust and private money lending   19:45 – Defining failure in real estate   22:11 – Resilience and the "keep hustling" mindset   25:06 – Using private lenders for deals   27:30 – Supporting the podcast and connecting

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  4. Hustle Without Burnout with Amy Hager

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    Hustle Without Burnout with Amy Hager

    In this lively episode of Keep Hustling, host Aaron Gordon chats with Amy Hager, founder of the Joyful Business Revolution. Amy Hager shares her unique journey from childhood go-kart racer in Iowa to radio DJ and now entrepreneur, highlighting the hustler's spirit that shaped her career. The conversation dives deep into redefining "hustle", focusing on finding joy, building community, and personal alignment in life and business. Both Aaron Gordon and Amy Hager offer practical tips for overcoming burnout, setting meaningful goals, and celebrating wins, big or small. This episode is a must-listen for anyone seeking joy and fulfillment, whether you're an entrepreneur or working within an organization. Plus, Amy Hager closes with her favorite quote: "A rising tide lifts all boats," emphasizing the power of collective success. Get To Know Amy Hager Amy Hager, CAE, IOM, is an Organic Marketing and Messaging Mentor who helps mission-driven entrepreneurs, associations, chambers, coaches, and consultants turn purpose into profit. With a rare ability to connect high-level strategy with practical, revenue-generating implementation, Amy guides organizations away from scattered "busy work" and toward focused, community-centered engagement that delivers measurable impact. A passionate storyteller, speaker, and word smith, Amy has been crafting effective marketing and sales strategies for businesses and nonprofits across the country since 2005. Her expertise spans hospitality and tourism, membership organizations, technology, construction, and professional services. Whether working with small lodging properties, retail owners, community publications, or state and national associations, she excels at building alliances, deepening member engagement, and driving sustainable growth. Certified as a Certified Association Executive (CAE) and recognized by the U.S. Chamber Foundation's Institute for Organizational Management (IOM), Amy brings deep industry insight from her years as a member, volunteer, and staff leader in associations and chambers. She currently leads sales strategy, partnerships, and community for Joyful Business Revolution™, infusing every engagement with clarity, relationship, and results. When she's not speaking at conferences, coaching clients, or developing powerful strategies, you'll find Amy exploring the world through travel, wine, cider, and food—or creating new recipes in the kitchen surrounded by family and friends. Amy Hager Solutions LinkedIn Joyful Business Revolution   3 Key Listener Takeaways 1. Redefine Hustle with Joy: Amy Hager and Aaron Gordon challenge the negative connotations of "hustle culture" by emphasizing that true hustle isn't about burnout or relentless busyness, but about persistent, passionate pursuit of meaningful goals. Their discussion reframes hustling as aligning business and career choices with personal joy and resilience, rather than simply grinding for the sake of it. 2. Celebrate Progress, Not Just Numbers: Both speakers stress the importance of celebrating all wins, not just the quantifiable or monetary ones. Whether it's helping a single client, experimenting with new routines, or surviving a tough day, recognizing and rewarding small victories builds momentum, positivity, and a mindset that sustains long-term growth. 3. Choose Your Community and Environment: The episode highlights the value of surrounding yourself with a supportive, uplifting community—both as an entrepreneur and as an employee. Amy Hager encourages listeners to build networks that inspire forward-thinking and growth, advocating for self-awareness and proactive decision-making in crafting an environment that nurtures both professional success and personal fulfillment.
 Show Overview 00:00 Gratitude for Military Families 05:27 Teen Center Fundraiser Challenge 08:47 Never Quit, Keep Hustling 11:47 Mentorship, Joy, and Inspiration 14:51 Find Joy, Define Goals, Celebrate 18:10 Choose Joy, Question Routine 22:04 Celebrate Strengths, Shift Mindset 23:41 Choose Joy, Own Your Choices 26:51 Stay Curious, Hungry, Hustling

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  5. Franchise Your Hustle with Adam Goldman

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    Franchise Your Hustle with Adam Goldman

    In this episode, host Aaron Gordon sits down with franchise advisor Adam Goldman to demystify the world of franchising. Adam shares his journey from owning and scaling a cleaning franchise to becoming a franchise coach who helps others find their perfect business match.  They break down common myths: like the belief that franchises are limited to fast food or that you need to be a multimillionaire to get started and highlight the surprising variety of franchise opportunities in unexpected industries. The conversation explores how franchising can provide structure, support, and a proven pathway to entrepreneurship for those who don't want to build a business from scratch. The episode wraps up with motivational insights and the powerful reminder that there's no one-size-fits-all definition of hustle, franchising might just be yours. Get To Know Adam Goldman Adam Goldman is a leading franchise consultant, serial entrepreneur, investor, franchisee, and Master Franchisor with more than 20 years of experience building and scaling successful businesses across two continents.  As the founder of FranchiseCoach.net, Adam guides corporate executives and high-achieving professionals out of traditional employment and into fulfilling franchise ownership while keeping their day jobs. Over the past nine years, he has helped hundreds of people discover the right franchise through a personalized matching process focused on their values, skills, lifestyle goals, and territory availability. Adam's expertise comes from real-world success. He has founded three companies, including an IT firm in Poland and a real estate investment company in Texas. Most recently, he scaled the Vanguard Cleaning Systems area developer territory in Houston into a multi-million-dollar business with over 30 franchisees and 300 customers before a successful exit. A best-selling author, Adam wrote "The Franchisee Lifestyle", a practical guide that shows how franchising can serve as a powerful exit strategy from Corporate America while supporting an integrated life of vision, relationships, health, and business. A devoted husband and father of three, Adam lives in Houston, Texas, and continues to help professionals achieve financial freedom and personal fulfillment through smart franchise ownership. Connect with Adam on Instagram at @franchisecoach_adam or visit FranchiseCoach.net. LinkedIn Instagram Youtube Facebook   3 Key Listener Takeaways 1. Find Your Entrepreneurial Fit Adam Goldman debunks the myth that entrepreneurship is only about inventing something new. Instead, he highlights franchising as a powerful and often-overlooked pathway for those who want business ownership without starting from scratch. By leveraging proven systems, prospective owners can focus on growth rather than reinventing the wheel. 2. The Power of Proven Systems Success in franchising often comes down to following established models. Adam emphasizes that the most successful franchisees are those who find a brand that resonates with them and fully commit to the franchise's processes. This "boring is beautiful" mindset underscores the value of consistency, structure, and support in achieving financial freedom and scalability. 3. Rethink What Success Looks Like Instead of chasing only glamorous industries, the episode celebrates "money in the muck", finding lucrative opportunities in unsexy but essential services like waste removal or compliance inspections. Aaron Gordon and Adam Goldman encourage listeners to broaden their definition of hustle, asserting that stability, recurring revenue, and local market mastery can be equally, if not more, rewarding. Show Overview   00:00  Sports Unite and Inspire   05:25  Franchise vs. Starting New   07:01  Franchise Creativity and Individuality?   11:48  Debunking Franchising Myths   15:45  Advice for Serial Entrepreneurs   19:35  Unconventional Hustle, Big Rewards   21:50  Recurring Revenue, Unseen Hustle   23:28  Franchising: A Path to Entrepreneurship

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  6. Living Tiny Hustle with Eric Hawkins

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    Living Tiny Hustle with Eric Hawkins

    In this episode of Keep Hustling, host Aaron Gordon sits down with Eric Hawkins, who left behind a 3,000-square-foot home for a tiny living lifestyle and never looked back. They unpack the pivotal moments behind Eric's decision, the transformative impact it had on his finances, relationships, and sense of freedom, and how simplicity can actually fuel a stronger hustle. Eric shares insights from his journey, including the importance of focusing on a single motivating image and staying flexible when life pivots. The episode is packed with real talk about overcoming societal expectations, redefining success, and leading a life of purpose. Plus, Eric reveals how his tiny hotel is inspiring others to experience downsized living. Eric Hawkins closes with his favorite quote: "Either lead, follow, or get the hell out of the way."  If you've ever wondered whether living small could unlock bigger dreams, this conversation will inspire you to keep hustling and create your own path.   Get To Know Eric Hawkins Eric Hawkins is the owner of Cape Charles Tiny Livin, a tiny house hotel. But that's not where his story starts. Eric walked away from a 3,000-square-foot traditional home to live tiny — a decision that reshaped his life, his finances, and his understanding of freedom. What began as a lifestyle shift turned into a business, and eventually into a tiny house village that has been featured in Virginia Living Magazine, The Tamron Hall Show, and CBN. Today, Eric teaches others how to build income and options through tiny living — not by buying raw land or jumping in blind, but by learning how to think strategically and revive overlooked properties. He's the author of Unstuck and Unstoppable and the creator of a masterclass that helps people move from stuck and overwhelmed to clear and confident. Eric speaks openly about fear, faith, freedom, and the practical steps it takes to design a life that actually fits — not just one that looks good on paper.   https://www.instagram.com/mrerichawkins/ https://www.facebook.com/mrerichawkins/ https://www.tiktok.com/@cape.charles.tiny?_t=ZP-90KVaKa5Ev0&_r=1 https://www.capecharlestinylivin.com/ 3 Key Listener Takeaways 1. Define Your Own Hustle: Eric Hawkins emphasizes the importance of having a clear personal vision. Rather than hustling for what society expects, focus on the one image or goal that genuinely excites you and let it guide your daily decisions to maximize fulfillment.
 2. Pivot Without Fear: The episode highlights that your "needle" (or goal) can and should evolve over time. Eric Hawkins's story of walking away from a 3,000 sq ft home to embrace tiny living shows that being flexible, not defined by possessions, and open to change leads to greater happiness and clarity.
 3. Exposure Builds Confidence: Eric Hawkins encourages listeners to gain exposure and try new experiences, whether that's RV living or scaling back. Stepping outside your comfort zone, regardless of others' opinions, can move you from feeling stuck to being confident and clear about what you truly want.   Show Overview 00:00 Micro Living Enthusiasm Explored 06:11 Embracing Adventure Beyond Norms 10:08 Creating Memories, Living Fully 12:01 Define, Focus, Visualize Your Goal 13:53 Keep Hustling: Fulfillment Over Burnout 19:07 Embrace Change and Evolve 21:51 From Abandoned Court to Tiny Hotel 24:42 Choosing Life on Your Terms

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  7. Creative Calling Hustle with Dr. André Walton

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    Creative Calling Hustle with Dr. André Walton

    In this episode of Keep Hustling, host Aaron Gordon sits down with Dr. André Walton, a multi-patented inventor, entrepreneur, and creativity coach. Dr. Walton shares how his upbringing fueled his creative drive, leading to innovations used by icons like Elton John and Frank Sinatra. The conversation explores the importance of creativity, how modern life often stifles our natural curiosity, and the value of emotional resilience. Dr. Walton unpacks how rewiring neural pathways and embracing creative thinking can help individuals banish burnout and restore well-being. He also discusses his journey from business success to designing a unique home in Portugal, emphasizing the importance of staying true to one's passions. The episode closes with inspiration for listeners to pursue their own creative paths and a motivating quote from JFK: "Conformity is the jailer of freedom and the enemy of growth." Get To Know André Walton Dr. André Walton is a successful entrepreneur having taken two of his inventions to become global leaders in their field. He is also a social psychologist and life and business coach with a PhD focused on organizational creativity. He has spent over two decades researching how individuals and communities can harness creativity and resilience to overcome burnout and lead to positive change through creating environments conducive to creative thinking. Andre is a TEDx Speaker, International Best-Selling author (of Creative Thinking: A coach's perspective) and televised speaker with extensive multicultural experience, having lived and worked in 7 different countries. André's concept of Spherical Thinking™ relates to the imbalance between the creative thinking that we all had as young children and the more analytical cognitive style that we developed as adults (explained in greater detail in his TEDx talk). This imbalance exacerbates conditions such as anxiety and burnout, for which creative thinking provides a swift resolution. By reframing stress as a catalyst for growth by rewiring neural pathways also increases resilience, emotional intelligence and happiness! Another of Andre's contributions to this field is the Group Affiliation Model of Creativity which focuses on the conflict between being creative and our innate desire for group membership. It explains why brainstorming doesn't work and why team building is not aligned with the goal of innovation. As Visiting Professor of Creativity and Entrepreneurship at Newport Business School, he created executive programs and workshops for leading organizations including The Smithsonian, Virgin Group, Lloyds Bank, and the Welsh Government. His unconventional journey includes building concrete boats in Greece, teaching scuba diving, and developing a boutique resort and Michelin-star-nominated restaurant in Portugal. Through keynotes, workshops, podcasts and mentoring, Dr. Andre empowers audiences to embrace creative thinking, guard against burnout, and cultivate environments that foster both innovation and emotional resilience. LinkedIn Facebook Plan4Change Hire Dr. André Walton This is a freebie for our audience: https://plan4change.coach/free-resource 3 Key Listener Takeaways 1. Creativity as a Lifelong Catalyst: André Walton shares how creativity, nurtured both by upbringing and circumstance, became the backbone of his career—from inventing breakthrough products used by legends like Frank Sinatra and Elton John, to designing his own home in Portugal. His journey highlights the power of creative thinking as not just a career tool, but a guiding principle for personal fulfillment and success.
 2. The Importance of Adapting Your Hustle: Both André Walton and Aaron Gordon discuss how true success means being willing to pivot—even when you're "at the top." André Walton's choice to leave thriving businesses to pursue new creative projects demonstrates the importance of defining (and redefining) your hustle to stay true to your passions, rather than simply following financial or societal expectations.
 3. Building Emotional Resilience Through Creative Thinking: André Walton introduces listeners to the concept of rewiring neural pathways by balancing analytical and creative thinking. He explains that emotional resilience—our ability to handle stress, burnout, and anxiety—can be strengthened by intentionally stepping back from problems, looking at them creatively, and thus restoring well-being. This mindset shift is crucial for leaders and anyone pursuing personal or professional growth.   Show Overview 00:00 Inventing a Revolutionary Drum Microphone   05:04 Unspoken Influence Shapes Motivation   09:42 From Stardom to Southern Portugal   12:28 Prioritizing Creativity Over Success   15:37 Opportunities in the Digital Age   19:07 Stress Limits Creative Thinking   22:13 Embrace Creativity, Chase Your Dreams   24:09 Creativity Drives Human Evolution   27:17 Support & Connect with Us

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  8. Rewriting Your Hustle Story with Carrie West

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    Rewriting Your Hustle Story with Carrie West

    In this episode of Keep Hustling, Aaron Gordon welcomes Carrie West, a narrative coach and author, to explore how personal stories shape our lives and career paths. Carrie West shares her journey from humble beginnings to discovering the power of rewriting her own story, a concept she now helps others embrace. The conversation delves into the importance of awareness, breaking patterns, and updating your "life narrative" to reflect potential and fulfillment. They discuss handling challenges as plot twists, the value of being both protagonist and director in your own story, and why "anything can change" is a quote to live by. The episode is filled with practical wisdom for anyone seeking to pivot, overcome adversity, and craft a purposeful future, reminding listeners to always keep hustling. Get To Know Carrie KC West Carrie KC West is an award-winning international bestselling author, sought-after speaker, and transformational story coach who founded the Storytellers Academy (now often referred to as Storytellers Studio) to help people take back the pen on their own lives. She works with capable, high-achieving people who look successful on the outside but feel quietly stuck or limited inside, whether around money, relationships, health, leadership, or how they're aging. Drawing from her years in the entertainment world, Carrie shows clients that the real issue isn't broken habits or a weak mindset. It's an outdated story they're still living from without realizing it. Her approach is straightforward and forward-looking: spot the hidden narrative that's been calling the shots, listen to what your body already knows, and start consciously writing the next chapter. No endless positive affirmations or hustle required—just authorship. When the story shifts, the choices that used to feel impossible suddenly start making sense, and change ripples across your whole life without force. She's the author of Money Rewritten, where she flips the usual money advice on its head: "You don't have a money problem. You have a money story." The book and her signature Money Rewritten 5-Day Challenge give people practical tools to move from financial stress and self-sabotage to clarity and real freedom. Her upcoming/related work includes Life Rewritten (a #1 international bestseller released around March 2025) and other "Rewritten" explorations like love, health, and legacy. At the heart of everything Carrie does is one clear truth: You're not broken. The story might be. And the moment you claim authorship, everything begins to change. The pen, as she likes to say, is already in your hand. Change Your Story, Change Your Life 3 Key Listener Takeaways Rewrite Your Story: Carrie West underscores the power each person has to update their life narrative. By recognizing that many of our beliefs and patterns are shaped by inherited stories, listeners are reminded they can consciously choose the themes and outcomes of their own journey, leading to greater fulfillment and purpose. Respond to Adversity: Both Aaron Gordon and Carrie West share that life's challenges are inevitable, but how we respond is what defines us. Rather than striving for perfection, embracing crises and using micro-moments of change enable growth and resilience, reinforcing the idea that setbacks are opportunities to rewrite and direct our unique story. Own Your Role: The episode highlights that every individual is both the protagonist and the director of their life story. By focusing on what you can control and letting go of the urge to "fix the rest of the world," listeners are encouraged to take ownership of their actions and intentionality, shaping their best role within the collective narrative. Carrie West's favorite motivational quote: "Anything can change." Show Overview 00:00   Keep Hustling Podcast Intro 05:51   Hustle, Story, and Self-Awareness 06:47   Rewriting Life's Chapters 12:47   Calm Minds Over Reactive Brains 14:55   Individual Stories Amid Infinite Others 18:59   Redefining My Personal Story 20:51   Why I Changed My Name 23:20   Stay Connected with Keep Hustling

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Keep Hustling with Aaron Gordon (aka @nyriskadvisor) inspires listeners to keep hustling everyday. Guests are pushed to get past their WHY to the HOW. Episodes focus on the personal and professional challenges and successes of guests and the importance of embracing the hustle to overcoming challenges.

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