Know Thy User

RivalMind
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Welcome to KnowThyUser, real talk on digital marketing, company culture, and business.

  1. 12/20/2022

    When Does Marketing Begin and End with Isaac Flex | Know Thy User

    On this week's episode, Isaac Flex, Director of Member Development at Technology and Manufacturing Association, talks about marketing for an association.  The big question Isaac tackles is when does marketing begin and end, or does it even have an end?

    33 min

  2. 12/13/2022

    Giving Your Audience The Answers They Need with Matt Vent | Know Thy User

    On this week's episode, marketing director for Crossway Publishing, Matt Vent joins host, Josiah Flex to talk about content marketing for publishers.  Matt stresses the importance knowing your audience, and being generous with content to build trust with customers.

    32 min

  3. 12/06/2022

    Consumer Behavior with Beth Grabowski | Know Thy User

    On this week's episode, marketing professor, Beth Grabowski shares her expertise on consumer behavior.  Beth shares about how we as consumers have to use system 1 and system 2 decision making, and that marketers can use this psychology to plan marketing campaigns.

    30 min

  4. 11/30/2022

    Building Customer Loyalty with Amy Parker | Know Thy User

    On this week's episode, marketing veteran, Amy Parker joins host, Harley, to discuss marketing in retail. Amy has worked with brands including Sears, Michaels, Toys R Us, Jo-Ann, and Fresh Thyme Market.  She shares her experience and her advice on how to build customer loyalty.

    33 min

  5. 11/23/2022

    Marketing For Real Estate and Lenders with Larry Bettag | Know Thy User

    On this week's episode, Larry Bettag Vice President of Production at Cherry Creek Mortgage, licensed attorney, podcaster, and author joins host, Josiah, to discuss marketing in the real estate and mortgage industry.  Larry shares about his years of experience and how relationship building is the key to customer satisfaction and gaining new customers. Know Thy User is a weekly marketing podcast by RivalMind - a digital marketing agency.  Watch on YouTube or listen wherever you get your podcasts. SUBSCRIBE TO THE CHANNEL► https://www.youtube.com/channel/UCV2i_InoLn6UsvwlLV4O6Rw FOLLOW US ON: Linkedin: https://www.linkedin.com/company/rivalmind Instagram: https://www.instagram.com/rivalmind_ Facebook: https://www.facebook.com/rivalmind

    32 min

  6. 11/16/2022

    The Power of Content Marketing for Financial Services with Stephanie Gandsey | Know Thy User

    On this week's episode, Stephanie Gandsey, marketing director of DHJJ Certified Public Accountants and Business Advisors, joins host, Harley, to discuss marketing efforts in the financial services world.  Stephanie shares about her efforts to build up the content marketing strategy at DHJJ and the challenges of getting CPAs on board.

    32 min
  7. Is SEO All I Need for My Digital Marketing Strategy? | FAQ Episode 9

    06/16/2021

    Is SEO All I Need for My Digital Marketing Strategy? | FAQ Episode 9

    We often receive the question: "Is SEO all I need for a holistic digital marketing strategy?" Chris and Harley help answer this common inquiry by discussing the various marketing channels that fall under the umbrella of "digital marketing" and explaining how each tool could be used to foster growth in a holistic internet marketing strategy.   More about RivalMind SEO: https://www.rivalmind.com/seo   WATCH: https://youtu.be/6s-qXeg5ugI   Follow us on: Linkedin: https://www.linkedin.com/company/rivalmind Instagram: https://www.instagram.com/knowthyuser Twitter: https://twitter.com/KnowThyUser Facebook: https://www.facebook.com/rivalmind

    17 min
  8. 5 Questions to Consider Before Investing In SEO In 2021 | FAQ Episode 8

    06/09/2021

    5 Questions to Consider Before Investing In SEO In 2021 | FAQ Episode 8

    What should you consider before investing marketing dollars in SEO? Matt and Harley discuss five critical questions to ponder before diving into search engine optimization.   More about RivalMind SEO: https://www.rivalmind.com/seo   WATCH: https://youtu.be/-Tu1_II4LGc   Follow us on: Linkedin: https://www.linkedin.com/company/rivalmind Instagram: https://www.instagram.com/knowthyuser Twitter: https://twitter.com/KnowThyUser Facebook: https://www.facebook.com/rivalmind

    13 min
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About

Welcome to KnowThyUser, real talk on digital marketing, company culture, and business.

Information

  • Creator
    RivalMind
  • Years Active
    2021 - 2022
  • Episodes
    15
  • Rating
    Clean
  • Copyright
    © RivalMind
  • Show Website
    Know Thy User