Koined Insights

Koined Digital Ltd.
  • 3.5 (2)
  • MARKETING
  • UPDATED WEEKLY

A digital community koined towards providing insights to the world of digital marketing, specifically in the social media space, from a Jamaican standpoint. With different guests each week sharing their expertise, we want to help you develop your skills and knowledge base while you navigate the digital landscape.

  1. 09/30/2025

    Why 7Krave Marketplace Is Jamaica’s Answer to Amazon & Shein

    Can Jamaica build its own version of Amazon? Rory White, founder of 7Krave Marketplace, shares how he’s turning food delivery into a national e-commerce movement — built on faith, vision, and Jamaican pride.In this episode of Koined Insights, Rory White unpacks the story of 7Krave — from solving late-night food cravings to building 7Krave Marketplace, Jamaica’s first true local e-commerce platform. He explains how the platform keeps money in Jamaica, empowers sellers, and creates opportunities for young professionals and entrepreneurs.We dive into:- The origin story of 7Krave and its pivot to Marketplace- Why Jamaica loses millions to Amazon & Shein- How 7Krave Marketplace empowers local sellers and buyers- The role of faith and resilience in building a business- Why visibility and reputation matter for entrepreneurs- Rory’s vision to take Jamaican e-commerce globalIf you’re an entrepreneur, professional, or someone passionate about Jamaica’s digital future, this episode is packed with insights on building with vision, purpose, and strategy.Timestamps:0:00 – The 7Krave vision2:00 – From cravings to company: the 7Krave story7:30 – Followers don’t equal sales11:20 – Building on faith, not hype16:10 – Partnerships & resilience in business26:40 – Why 7Krave Marketplace matters29:00 – Competing with Amazon & Shein34:00 – Empowering local sellers online36:00 – Vision: Jamaica first, global nextFollow & Connect:7Krave: https://www.instagram.com/7krave/Shannelle James-Harris | https://www.instagram.com/shannellejharris/?hl=enKoined Insights | https://www.instagram.com/koinedinsightspod/?hl=en#KoinedInsights #7Krave #7KraveMarketplace #Entrepreneurship #Jamaica

    1h 7m

  2. 09/22/2025

    How to Build Partnerships That Actually Work | Koined Insights

    How do you build strong business partnerships, grow as a young professional, and achieve real professional development in your 20s? Rashid Hall shares lessons on sponsorships, entrepreneurship, digital visibility, and brand growth in this episode of Koined Insights.From managing $50M+ sponsorship contracts at UEFA to reshaping brand partnerships and business development in Jamaica, Rashid Hall brings a wealth of experience to young entrepreneurs and professionals. In this conversation, he explains why followers ≠ value when building partnerships, how to position yourself for sponsorship opportunities, and why your reputation and digital visibility are essential for career growth.If you’re between 20–35 and want practical career advice, entrepreneurship insights, branding strategies, and professional growth tips, this episode will show you how to stand out. Rashid also shares his journey of resilience — from leaving Jamaica on a scholarship to leading global contracts — and the importance of becoming top 10 in your field by age 25.We dive into:Why professionalism and accountability separate winners in businessThe truth about followers, popularity, and building partnershipsHow to turn sponsorships into long-term partnershipsWhy digital visibility = survival in today’s marketRashid’s personal journey of sacrifice and resilienceAdvice every 25-year-old professional needs to hearWhether you’re an entrepreneur, young professional, or brand builder, this episode is packed with insights to help you grow and succeed in today’s business world.Timestamps:0:00 – Cold Open: $50M lessons from UEFA2:00 – Rashid Hall’s journey to global brands7:30 – Followers ≠ Value in partnerships12:50 – Sacrifice, scholarships & resilience19:40 – Why reputation is everything21:30 – Visibility = survival in business36:10 – Advice to young professionals (be top 10)38:00 – Sponsorship vs Partnership explainedProduced by Koined Digital Studios — https://instagram.com/koineddigital WORK WITH KOINED DIGITAL:🔗https://portal.dubsado.com/public/form/view/6814c824533bdc003a419d26 FOLLOW: 7Krave: https://www.instagram.com/7krave/Shannelle James-Harris | https://www.instagram.com/shannellejharris/?hl=enKoined Insights | https://www.instagram.com/koinedinsightspod/?hl=enHashtags:#KoinedInsights #RashidHall #BusinessGrowth #Partnerships #ProfessionalDevelopment

    45 min

  3. 09/03/2025

    The Truth About Health, Leadership & Resilience with Dr. Tufton

    What does it take to stay calm while leading through a national crisis? Jamaica’s Minister of Health, Dr. Christopher Tufton, opens up about wellness, stress, leadership, and his personal journey.In this episode of Koined Insights Season 3, Dr. Tufton goes beyond politics to share the man behind the title. From his humble beginnings in Manchester to becoming Jamaica’s Minister of Health, he unpacks lessons on resilience, lifestyle, criticism, and leadership.We dive into:Why 95% of amputations in Jamaica are caused by lifestyle diseasesHow he stayed calm leading the country through COVID-19 without a playbookThe “donkey to market” rule for handling criticismWhy self-care and wellness are more important than hustle cultureHis hope for Jamaica’s futureWhether you’re a young professional, entrepreneur, or leader, this episode is filled with wisdom on health, purpose, and resilience.Chapters:0:00 – 2:00 | Intro2:00 – 7:00 | Who is Christopher Tufton?7:00 – 15:00 | Wellness vs Hustle Culture15:00 – 25:00 | Health = Wealth25:00 – 38:00 | Stress, Self-Care & COVID Lessons38:00 – 48:00 | Handling Criticism & Leadership Principles48:00 – 55:00 | Personal Life & Vulnerability55:00 – 1:00:00 | Advice to Young Jamaicans1:00:00 – 1:02:00 | Closing & Hope for JamaicaProduced by Koined Digital Studios — https://instagram.com/koineddigital WORK WITH KOINED DIGITAL:🔗https://portal.dubsado.com/public/form/view/6814c824533bdc003a419d26 FOLLOW:Dr. Christopher Tufton | https://www.instagram.com/christufton/Shannelle | https://www.instagram.com/shannellejharris/?hl=enKoined Insights | https://www.instagram.com/koinedinsightspod/?hl=en#KoinedInsights #DrTufton #Jamaica #Leadership #Wellness

    1h 2m

  4. 08/11/2025

    The Hard Lessons We Learned in Our First Year of Business (In Jamaica)

    What does it really take to build a creative agency in Jamaica that competes on an international level?In this episode of Koined Insights, founders Omari & Shannelle pull back the curtain on the highs, lows, and lessons learned building Koined Digital. From the first spark of a vision to working with industry giants, they share real talk on:Why storytelling matters more than just “making it pop”The mindset shifts that took them from freelancers to business ownersThe difference between editing and purpose-driven storytellingThe role of community in building a brand that lastsClient wins that reinforced their whyIf you’re a creative entrepreneur, marketer, or business owner ready to take your content and business to the next level, this conversation is packed with actionable insights and Caribbean realness.📌 Watch this if you’ve ever thought:“I can skip branding and just focus on sales”“My product is so good, it’ll sell itself”“Editing is enough to tell a story”🎥 Subscribe for more episodes with industry leaders, bold creatives, and game-changing entrepreneurs.👍 Like, comment, and share to help more creators discover these conversations.___SPONSORED BY:iPrint Group — Print. Design. Elevate.🔗 https://iprintgroupjamaica.com/📍 22C Old Hope Road, Kingston 5ROK Hotel Kingston — Where Culture Meets Comfort🔗 https://www.hilton.com/en/hotels/kinocup-rok-hotel-kingston/ 📍 2-4 Ocean Boulevard, Kingston____WORK WITH KOINED DIGITAL:🔗 https://portal.dubsado.com/public/form/view/6814c824533bdc003a419d26 _____FOLLOW: Shannelle | https://www.instagram.com/shannellejharris/Omari | https://www.instagram.com/omarijharris/ Koined Insights | https://www.instagram.com/koinedinsightspod/

    31 min

  5. 08/04/2025

    How to Shift Your Mindset; What Changed My Business ft. PJ Wright

    Are you building a business that’s burning you out instead of setting you free?In this powerful episode, PJ Wright — serial entrepreneur and creative leader — reveals the hidden mindset shifts that turned his failures into fuel and helped him rebuild a business he could actually sustain.Whether you're a freelancer, founder, or full-time creative, this conversation will challenge how you define success, identity, freedom, and growth. PJ holds nothing back — from walking away from a toxic hustle cycle to getting honest about needing help, and learning how to build with intention, not just ambition.🎯 What You’ll Learn in This Episode:• The dangerous myths we believe about hustle and success• Why burnout happens to high achievers• How to stop working in your business and start working on it• What it really means to ask for help — and mean it• Building something sustainable without losing yourself___SPONSORED BY:iPrint Group — Print. Design. Elevate.🔗 https://iprintgroupjamaica.com/📍 22C Old Hope Road, Kingston 5ROK Hotel Kingston — Where Culture Meets Comfort🔗 https://www.hilton.com/en/hotels/kinocup-rok-hotel-kingston/ 📍 2-4 Ocean Boulevard, Kingston____WORK WITH KOINED DIGITAL:🔗 https://portal.dubsado.com/public/form/view/6814c824533bdc003a419d26 _____FOLLOW: PJ Wright | https://www.instagram.com/pjwrightimage/Omari | https://www.instagram.com/omarijharris/ Koined Insights | https://www.instagram.com/koinedinsightspod/

    50 min

  6. 07/28/2025

    How to Grow Your Brand Without Getting Sued ft. Sean Castle

    What if the one thing holding back your business or creative career… was the law you didn’t know?In this eye-opening episode, Sean Castle — attorney-at-law and strategist — breaks down the legal blindspots that keep Jamaican entrepreneurs, creatives, and even corporate brands from growing sustainably.From protecting your brand and intellectual property to structuring partnerships the right way, Sean shares the must-know legal truths behind scaling with confidence — and avoiding the mistakes that can cost you everything.Whether you’re an agency owner, a content creator, or an entrepreneur building something from the ground up, this episode is packed with practical legal advice, business growth gems, and mindset shifts that will transform how you think about protection and positioning.🧠 Learn how to:Protect your intellectual property from day oneStructure collaborations and partnerships without regretAvoid legal traps most creatives fall intoGrow your business with clarity, confidence, and legal wisdomThis is the law — without the jargon.This is strategy — with your future in mind.___SPONSORED BY:iPrint Group — Print. Design. Elevate.🔗 https://iprintgroupjamaica.com/📍 22C Old Hope Road, Kingston 5ROK Hotel Kingston — Where Culture Meets Comfort🔗 https://www.hilton.com/en/hotels/kinocup-rok-hotel-kingston/ 📍 2-4 Ocean Boulevard, Kingston____WORK WITH KOINED DIGITAL:🔗 https://portal.dubsado.com/public/form/view/6814c824533bdc003a419d26 _____FOLLOW: Sean | https://www.instagram.com/seanchriscastle/Shannelle | https://www.instagram.com/shannellejharris/Koined Insights | https://www.instagram.com/koinedinsightspod/

    1h 3m

  7. 07/21/2025

    Build a Sustainable Creative Career ft. Yannick Reid

    In this raw and insightful episode, Yannick Reid — one of Jamaica’s top creative directors and visual storytellers — gets honest about burnout, boundaries, pricing your work, and what it actually takes to build a sustainable creative career. Best known as Protoje’s creative director and a frequent collaborator with Jamaica’s most iconic brands and artists, Yannick brings a deep, thoughtful lens to the business of creativity. Whether you're a content creator, agency owner, or someone trying to build a meaningful brand, this conversation hits deep. Yannick breaks down how he changed his rates, why therapy saved his business, and what most creatives get wrong about value. The conversation that every creative — and client — needs to hear. SPONSORED BY:iPrint Group — Print. Design. Elevate.🔗 https://iprintgroupjamaica.com/📍 22C Old Hope Road, Kingston 5 ROK Hotel Kingston — Where Culture Meets Comfort🔗 https://www.hilton.com/en/hotels/kinocup-rok-hotel-kingston/ 📍 2-4 Ocean Boulevard, Kingston WORK WITH KOINED DIGITAL:🔗 https://portal.dubsado.com/public/form/view/6814c824533bdc003a419d26 FOLLOW: Yannick | https://www.instagram.com/thetherapistsol/ Omari | https://www.instagram.com/omarijharris/ Koined Insights | https://www.instagram.com/koinedinsightspod/

    1h 16m

  8. 07/14/2025

    The Mindset Keeping You Poor ft. Dr. Leahcim Semaj

    What if the key to your next level isn’t just working harder — but thinking differently?In this power-packed episode of Koined Insights, renowned psychologist and business strategist Dr. Leahcim Semaj breaks down how mindset, emotional intelligence, and cultural healing intersect with real-world business success.From why your product isn’t selling (hint: it’s not what you think) to the industries that will boom over the next 5 years, Dr. Semaj shares practical insights and deep truths to help you build a life and business that actually works.Whether you’re an entrepreneur, creative, 9–5 professional or thought leader — this episode is a masterclass in getting unstuck, reclaiming identity, and thriving on purpose.___Produced by Koined Digital Studios — https://instagram.com/koineddigital SPONSORED BY:iPrint Group — Print. Design. Elevate.🔗 https://iprintgroupjamaica.com/ 📍 22C Old Hope Road, Kingston 5ROK Hotel Kingston — Where Culture Meets Comfort🔗https://www.hilton.com/en/hotels/kinocup-rok-hotel-kingston/hotel-info/📍 2-4 Ocean Boulevard, KingstonWORK WITH KOINED DIGITAL:🔗https://portal.dubsado.com/public/form/view/6814c824533bdc003a419d26 FOLLOW:Dr. Leachim Semaj | https://www.instagram.com/leahcimsemaj/?hl=en Shannelle | https://www.instagram.com/shannellejharris/?hl=enKoined Insights | https://www.instagram.com/koinedinsightspod/?hl=en

    1h 23m
See All (23)

Ratings & Reviews

3.5
out of 5
2 Ratings

About

A digital community koined towards providing insights to the world of digital marketing, specifically in the social media space, from a Jamaican standpoint. With different guests each week sharing their expertise, we want to help you develop your skills and knowledge base while you navigate the digital landscape.

Information

  • Creator
    Koined Digital Ltd.
  • Years Active
    2024 - 2025
  • Episodes
    23
  • Rating
    Explicit
  • Copyright
    © Koined Digital Ltd.
  • Show Website
    Koined Insights