248 episodes

For more information visit kinseymachos.com

The Category Queen Show Kinsey Machos

    • Business
    • 5.0 • 39 Ratings

For more information visit kinseymachos.com

    Unleashing Your Creative Genius: Beyond the Blocks and Into Brilliance

    Unleashing Your Creative Genius: Beyond the Blocks and Into Brilliance

    Have you ever felt like your creativity is working against you rather than for you? 
    The truth is, as visionaries and entrepreneurs, creativity is our superpower. However, I find that instead of using it as a driving force, many women use it against themselves. Often, it can come in the form of a deeply rooted belief that can block the full brilliance from coming through. But sometimes, it’s a general unawareness or confusion that keeps women disconnected from their most authentic voice.  
    Either way, this episode will have you thinking about yourself differently because I believe the world needs your creative brilliance and my mission is to help you unlock it so you can access more creativity, confidence, and certainty (even if you don’t think you have it in you). 
    Whether you’ve been in a creative rut or identify as someone who lacks creativity, this conversation will move you into a new dimension of ideas, impact, and inspiration. 
    Key Takeaways:
    Unlock the core elements of creativity, what it really is, and how to bring more of it into your life. How to breakthrough your creative limitations so you can access an infinite amount of ideas, amplify your voice, and stay authentic to who you were created to be. The power of creative practice — techniques and habits that will get you in flow so you can get more done in less time.
    Resources Referenced:
    The Flow Effect creative workshop waitlistEpisode 143: From Chaos To Calm: 5 Techniques I Use To Regulate My Nervous System
    If you’re ready to take your coaching business to the next level with a framework that will get you fully booked with top-tier clients, join us inside The Category Queen School Today: https://kinseymachos.com/thecqschool
    Apple Podcast | Spotify 
    Connect With Kinsey Machos: 
    Website | Instagram | LinkedIn | Facebook 
    About the Host
    Kinsey Machos is the host and founder of The Category Queen, a podcast and community for coaches, consultants, and course creators. 
    She left her six-figure corporate salary to pursue her passion for helping women unlock their unique brilliance and achieve success in their businesses. 
    Kinsey's mission is to help entrepreneurs gain recognition, reach more people, and make more money while balancing success with motherhood and marriage.

    • 26 min
    From Chaos To Calm: 5 Techniques I Use To Regulate My Nervous System

    From Chaos To Calm: 5 Techniques I Use To Regulate My Nervous System

    At some point, strategies and tactics will only get you so far. To experience new levels of success, marked by freedom and liberation, it's important to tune into your nervous system—understand it, nurture it, and leverage it to reach your goals.
    In this episode, I share my journey from burnout and stress to a state of joy and peace.
    To be honest, my greatest achievements haven't come from mastering the perfect strategy, but from my ability to regulate my emotions, make better decisions, and nurture my mind and spirit to align with the future I envision.
    Tune in to learn what this process looks like, how I'm becoming an undeniable version of myself, and how you can start bringing more happiness and success into your life today
    Key Takeaways:
    Discover the serenity in mindfulness and its unmatched clarity in our professional and personal lives.Learn how simple practices like breathwork can become your anchor in the stormiest of seas.Embrace grounding as a source of unwavering strength, reconnecting you to the essence of who you are.
    Resources Referenced:
    The Flow Effect creative workshop waitlistBreaking The Habit of Being Yourself: How to Lose Your Mind and Create a New One by Dr. Joe Dispenza
    If you’re ready to take your coaching business to the next level with a framework that will get you fully booked with top-tier clients, join us inside The Category Queen School Today: https://kinseymachos.com/thecqschool
    Apple Podcast | Spotify 
    Connect With Kinsey Machos: 
    Website | Instagram | LinkedIn | Facebook 
    About the Host
    Kinsey Machos is the host and founder of The Category Queen, a podcast and community for coaches, consultants, and course creators. 
    She left her six-figure corporate salary to pursue her passion for helping women unlock their unique brilliance and achieve success in their businesses. 
    Kinsey's mission is to help entrepreneurs gain recognition, reach more people, and make more money while balancing success with motherhood and marriage.

    • 57 min
    Exiting Corporate, Elevating Yourself As CEO, & Transformative Breathwork Techniques With Chelsea Oyler

    Exiting Corporate, Elevating Yourself As CEO, & Transformative Breathwork Techniques With Chelsea Oyler

    Walking away from corporate before you think you’re ready and taking your business to new heights with Chelsea Oyler.
    Chelsea shares her personal story of transitioning from a high-level corporate job to starting her own business and the challenges she faced along the way. She emphasizes the importance of designing a business that aligns with your desired lifestyle and offers practical strategies for effectively avoiding burnout and scaling your business.
    This conversation will take you on a journey, so tune in and enjoy!
    Key Takeaways:
    How to identify what might be keeping you from stepping into your next level of growth as a business owner. The mindset shifts required to transition from a coach or consultant to a true CEO.The matrix you can use to make hiring decisions so you can align with your zone of genius and free up your time to focus on strategic growth. The Breathwork technique will help you overcome deep-seated beliefs or blocks and accelerate your personal and professional growth.
    Resources Referenced:
    The Flow Effect creative workshop waitlistChelsea Oyler's website: elevatedleadershipco.comEpisode 63: Sign Your First $5k Client with Chelsea OylerTeam Growth Code Freebie
    Apple Podcast | Spotify 
    Connect With Kinsey Machos: 
    Website | Instagram | LinkedIn | Facebook 
    If you want to stand out online and get clients, join our free masterclass, Newsfeed Masterclass: www.kinseymachos.com/newsfeed
    If you’re ready to take your coaching business to the next level with a framework that will get you fully booked with top-tier clients, join us inside The Category Queen School Today: https://kinseymachos.com/thecqschool
    About the Host
    Kinsey Machos is the host and founder of The Category Queen, a podcast and community for coaches, consultants, and course creators. 
    She left her six-figure corporate salary to pursue her passion for helping women unlock their unique brilliance and achieve success in their businesses. 
    Kinsey's mission is to help entrepreneurs gain recognition, reach more people, and make more money while balancing success with motherhood and marriage.

    • 56 min
    Becoming A Category-of-One #5: Accelerate Your Sales

    Becoming A Category-of-One #5: Accelerate Your Sales

    Ready to turn your expertise into a revenue-generating machine? In this final episode of The Category of One series, I talk about the last pillar to creating a profitable, in-demand coaching business, which is also the most important — sales. 
    I unpack the biggest mistakes coaches make when sharing their offers, the beliefs holding you back from generating more revenue, and the connection between value and selling. 
    Ultimately, your business will transform when you change your relationship with selling. Tune in to this episode to begin that journey now. 
    Key Takeaways:
    The key shifts you can make in your beliefs about selling so you can share our offers with more heart and soul. How to simplify the sales process by focusing less on complicated marketing and sales systems and more on the authenticity of the results you can provide.  The most important element to sales and how to instantly improve your conversions. Sell something people actually want: understanding customer pain points and aligning the offer with their desires is key to increasing sales and creating a successful business.
    Resources Referenced:
    Episode 137: Becoming A Category of One Series: #1 Don’t Dominate, Play In Your Own League
    Episode 138: Becoming A Category-of-One #2: How To Think Like A Thought Leader
    Episode 139: Becoming A Category-of-One: #3 Elevate Your Message
    Episode 140: Becoming A Category-of-One #4: The Key To Amplifying Your Impact
    Apple Podcast | Spotify 
    Connect With Kinsey Machos: 
    Website | Instagram | LinkedIn | Facebook 
    If you want to stand out online and get clients, join our free masterclass, Newsfeed Masterclass: www.kinseymachos.com/newsfeed
    If you’re ready to take your coaching business to the next level with a framework that will get you fully booked with top-tier clients, join us inside The Category Queen School Today: https://kinseymachos.com/thecqschool
    About the Host
    Kinsey Machos is the host and founder of The Category Queen, a podcast and community for coaches, consultants, and course creators. 
    She left her six-figure corporate salary to pursue her passion for helping women unlock their unique brilliance and achieve success in their businesses. 
    Kinsey's mission is to help entrepreneurs gain recognition, reach more people, and make more money while balancing success with motherhood and marriage.

    • 33 min
    Becoming A Category-of-One #4: The Key To Amplifying Your Impact

    Becoming A Category-of-One #4: The Key To Amplifying Your Impact

    Let’s go back to basics and talk about what it really means to create an impact-driven coaching business. With the added noise on social media and the influx of experts coming into the online marketing space, the majority of the industry has become out of touch with the basic fundamentals of impact; demonstrating how you help people and giving those people an opportunity to hire you. 
    Tune into this conversation to simplify your marketing approach so you can make it easy for your best-match clients to find you. When you remove the extra layers between you and them, you create more opportunities to help the people you’re been called to serve. 
    Key Takeaways:
    The definition of impact and how this can create new motivation for you and your life. How to gain more recognition using the most basic relationship-building principles. The importance of consistently demonstrating how you can help others through valuable content and compelling communication.The “fastest path to clients” and how to install it into your coaching business.
    Resources Referenced:
    Episode 137: Becoming A Category of One Series: #1 Don’t Dominate, Play In Your Own League
    Episode 138: Becoming A Category-of-One #2: How To Think Like A Thought Leader
    Episode 139: Becoming A Category-of-One: #3 Elevate Your Message
    Apple Podcast | Spotify 
    Connect With Kinsey Machos: 
    Website | Instagram | LinkedIn | Facebook 
    If you want to stand out online and get clients, join our free masterclass, Newsfeed Masterclass: www.kinseymachos.com/newsfeed
    If you’re ready to take your coaching business to the next level with a framework that will get you fully booked with top-tier clients, join us inside The Category Queen School Today: https://kinseymachos.com/thecqschool
    About the Host
    Kinsey Machos is the host and founder of The Category Queen, a podcast and community for coaches, consultants, and course creators. 
    She left her six-figure corporate salary to pursue her passion for helping women unlock their unique brilliance and achieve success in their businesses. 
    Kinsey's mission is to help entrepreneurs gain recognition, reach more people, and make more money while balancing success with motherhood and marriage.

    • 21 min
    Becoming A Category-of-One: #3 Elevate Your Message

    Becoming A Category-of-One: #3 Elevate Your Message

    What’s the secret to a marketing message that sticks and resonates with a premium audience? 
    I answer that question in this episode with a step-by-step roadmap to consistently standing out online and aligning your offering with an audience that’s willing to pay you for your expertise. 
    Learn how to redefine your niche, communicate the unmatched value of your brilliance, and position yourself as the dream choice for your best-match clients.  
    Key Takeaways: 
    How to identify your best-match premium client so you can market to an audience full of premium clients. The key to packaging, pricing, and positioning of your offer to elevate your online presence and increase your conversions. How to clearly articulate the value of your offer in your messaging so you can consistently demonstrate your expertise without feeling like you’re bragging. 
    Resources Referenced:
    Episode 137: Becoming A Category of One Series: #1 Don’t Dominate, Play In Your Own League
    Episode 138: Becoming A Category-of-One #2: How To Think Like A Thought Leader
    Episode 52: MVP: Speaking To The Top 1% of Your Market
    Apple Podcast | Spotify 
    Connect With Kinsey Machos: 
    Website | Instagram | LinkedIn | Facebook 
    If you want to stand out online and get clients, join our free masterclass, Newsfeed Masterclass: www.kinseymachos.com/newsfeed
    If you’re ready to take your coaching business to the next level with a framework that will get you fully booked with top-tier clients, join us inside The Category Queen School Today: https://kinseymachos.com/thecqschool
    About the Host
    Kinsey Machos is the host and founder of The Category Queen, a podcast and community for coaches, consultants, and course creators. 
    She left her six-figure corporate salary to pursue her passion for helping women unlock their unique brilliance and achieve success in their businesses. 
    Kinsey's mission is to help entrepreneurs gain recognition, reach more people, and make more money while balancing success with motherhood and marriage.

    • 26 min

Customer Reviews

5.0 out of 5
39 Ratings

39 Ratings

Marketing8448 ,

Love this podcast!!!

Love Kinsey’s straightforward approach and the way she explains things.

Concussion Collective ,

Absolutely love

I absolutely love this podcast. So real, and so actionable. One of my go-to’s for both inspiration and strategy. Thanks, Kinsey!!

tammydawn20 ,

Time well invested

This podcast is so beneficial. These two ladies speak directly to the listener. Not only do they speak to my experience they give valuable tools to use and to implement and to show up and living through the experience that I actually want.

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