Launch Loud

Brittany Roberts: Social Media Content Strategist and Online Business Launch Coach

Where online coaches and course creators come to create six-figure launches fuelled by social media content that sells and iconic personal brands that create year-round demand.

  1. 24 août

    Five Instagram Content and Sales Strategies that won’t survive into 2027 (Ep 93)

    There are five things that felt 100% essential on Instagram for coaches and course creators just a few years ago… That I predict will be forgotten by next year. Not because they all don't work but because they're not worth what they cost you in time or effort anymore. Tune in to find out: Why native ‘from your phone’ content is starting to outperform the polished Canva versionHow relying on one sales funnel or buyer journey limits your resultsThe truth about yap-style talking head videos and why they rarely justify the hours they take to script, film and editMy true feelings about podcast soundbite Reels and why you need to cut them from your weekly to-do listWhy professional branding shoots shouldn't be your only source of content (and what you need to start gathering instead)Full permission slip to pull back from any of these content strategies you’ve already noticed aren’t working for you! ------- Want more? 1. Subscribe! Make sure you hit that follow/subscribe button right now to get new episodes automatically every week. 2. The difference between launching to 3 people and having 50 people banging down the door to join your offer? It’s a red-hot pre-launch. Get my free pre-launch content planner here: https://thesocialbritify.com/pre-launch-planner  3. Ready to create OBSESSION-Level Demand for your group offer before you’ve even dropped the link? Apply to work with Brittany inside the Instagram Launch Lab: https://thesocial

  2. 17 août

    Six Figure Offer Suites: Simple offer stacks that scale (with more creative freedom & business flexibility) (Ep 92)

    I'm a creative at heart, too - I see the ‘fun’ in creating new offers and shaking up your business (especially when everyone in your niche is doing so). But here's the truth... A simple, scalable offer suite anchored by one signature offer is the fastest path to more sales, more visibility and more freedom. In this episode of Launch Loud, I'm unpacking why scaling shouldn’t mean adding more complexity and why the coaches and course creators seeing consistent, sustainable growth are the ones who nail one signature offer instead of constantly building something new. I'm breaking down two real six-figure offer stack examples (one for a group coaching business, one for a self-paced course), the four reasons a simple offer suite beats a complicated one and why your marketing plan keeps setting your business back at zero. If you've been wondering whether you need another offer to grow, or you're already juggling too many and want to simplify, this one's for you. DM me OFFER SUITE on Instagram to get access to my 6-Figure Offer Stacks Guide.  ------- Want more? 1. Subscribe! Make sure you hit that follow/subscribe button right now to get new episodes automatically every week. 2. Apply to work with Brittany inside the Instagram Launch Lab: https://thesocialbritify.com/instagram-launch-lab Follow Brittany on Instagram at https://www.instagram.com/thesocialbritify

  3. 10 août

    Four Missteps Coaches & Course Creators Make in Q4 (costing you sales, leads & growth) (Ep 91)

    You’ve been killing it this year, but if you’re only planning on launching your offer once more this quarter… you need to hear this episode.  Because here's the truth... The online business owners that have their best results of the year in Q4 aren't doing more - they're just not leaving any gaps in their marketing strategy that slows momentum (which is the key to thriving in the online space year on year). In this episode of Launch Loud, I'm unpacking the four missteps I see coaches and course creators make and why they quietly cost growth, leads and sales even when the front end of the business looks like it's working. I'm breaking down what happens when you close cart with no post-launch system in place, why skipping Black Friday (or just discounting) undercuts your whole year and why clocking off too soon in December is making every New Year harder. If you're heading into a launch this September or October, or you're already weighing up what to do about Black Friday, this is the episode to listen to before you plan another thing. ------- Want more? 1. Subscribe! Make sure you hit that follow/subscribe button right now to get new episodes automatically every week. 2. Ready to turn your Q4 into a stacked, layered sales quarter instead of one big push? Register for my free Make More in Q4 workshop, live 12th August with a 72 hour replay: https://thesocialbritify.com/workshop 3. Ready to create OBSESSION-Level Demand for your group offer before you've even dropped the link? Apply to work with Brittany inside the Instagram Launch Lab: https://thesocialbritify.com/instagram-launch-lab Follow Brittany on Instagram at https://www.instagram.com/thesocialbritify/

  4. 3 août

    The Two Types of Content Your Pre-Launch Needs (most coaches only do ONE) (Ep 90)

    While I completely understand how your content ends up at the bottom of the launch to-do list, far too many coaches and course creators are getting to open cart, looking at a very quiet inbox and blaming the timing, their pricing, the algorithm or the fact that it was Summer break. Because here's the truth... Your pre-launch content has two jobs (but most coaches are only doing one of them). In this episode of Launch Loud, I'm unpacking the two types of content every pre-launch needs and why doing one of them brilliantly will still leave you chasing your own tail through open cart. I'm breaking down the two types of coaches I see this happen to over and over (you'll know within about ten seconds which one is you), what demand actually means and why it is not the same as your audience wanting a solution, the lead archetypes you need to be speaking to long before you drop the link and the simple content audit I want you to run today. Plus why a two week pre-launch was never going to be enough, no matter how good the content in it is. ------- Want more? 1. Subscribe! Make sure you hit that follow/subscribe button right now to get new episodes automatically every week. 2. Register here for the Make More in Q4 Workshop: https://thesocialbritify.com/workshop  3. Ready to create OBSESSION-Level Demand for your group offer before you’ve even dropped the link? Apply to work with Brittany inside the Instagram Launch Lab: https://thesocialbritify.com/instagram-launch-lab Follow Brittany on Instagram at https://www.instagram.com/thesocialbritify/

  5. 27 juil.

    I was a lead inside 3 completely different live launch funnels… Here’s what they ALL did right (Ep 89)

    What happens when a content and launch strategist creeps on three completely different live launches... as a lead? She tells you ALL about it. Over the past few weeks, I've been inside three launches that couldn't have looked more different. Different industries. Different audiences. Different price points. One was about yapping. One was an AI membership. One was a slow cooker meal prep mini-course. But despite all of those differences, they all relied on three things to drive demand, buzz and sales. I'm breaking down the common threads I noticed across all three launches and, more importantly, how you can apply them to your own launch, no matter what you're selling. Tune in to hear more about: Why email still drives the entire launch (and why you're probably not sending enough)The real purpose of subject lines beyond getting opensHow urgency and scarcity reduce buyer hesitation (without feeling manipulative)Why early momentum is one of the biggest predictors of a successful launchThe role organic content plays before, during and after cart opensI'm breaking down the common threads I noticed across all three launches and, more importantly, how you can apply them to your own launch, no matter what you're selling. ------- Want more? 1. Subscribe! Make sure you hit that follow/subscribe button right now to get new episodes automatically every week. 2. Register for my free workshop to get the exact plan to turn your socials into a sign-up machine: https://thesocialbritify.com/workshop  3. Ready to create OBSESSION-Level Demand for your group offer before you’ve even dropped the link? Apply to work with Brittany inside the Instagram Launch Lab: https://thesocialbritify.com/instagram-launch-lab Follow Brittany on Instagram at https://www.instagram.com/thesocialbritify/

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À propos

Where online coaches and course creators come to create six-figure launches fuelled by social media content that sells and iconic personal brands that create year-round demand.