Lead With Heart

Samara Bortz
  • 5.0 (1)
  • MARKETING
  • UPDATED WEEKLY

Hosted by Samara Bortz, Lead With Heart is a podcast for thoughtful entrepreneurs who are building thriving creative businesses without hustle and burnout. We will dig into actionable strategies for marketing, sales, mindset, intentional offer design, spirituality, balancing motherhood with entrepreneurship, and tapping into creative magic. Lead With Heart is a must-listen for anyone who wants to establish, grow, and scale their dream feel-good business. samarabortz.substack.com

  1. You've Been Fixing Everything But Your Offer

    12H AGO

    You've Been Fixing Everything But Your Offer

    You’re posting, showing up, talking about your work — and it still feels heavy. Most people assume the fix is external: better messaging, more visibility, a bigger audience. But there’s something I always look at first, and it’s almost always the thing people skip. It’s the offer. In this episode, I’m sharing my own two-week website era story and a client story that shows what shifts when your offer ecosystem is actually connected to you – not just what makes strategic sense, but what fits your energy, your lifestyle, and how you want to operate. What You’ll Learn Why “I just need more eyes on my content” is not the complete story How selling an offer you’re not fully behind translates to your audience — even when you don’t realize it What it really means for your offer to fit you The reflection question to sit with before you change a single piece of your marketing plan Resources Mentioned The Shifts — Samara’s private five-day FREE private podcast audio series. Get access here! Work Together 2 coaching intensive spots for March. Claim one! Samara’s filling 6-month coaching containers for July and August kickoffs. Join before the end of March for big savings! DM to chat or apply here. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

    18 min
  2. Podcast Guesting as a Feel-Good Marketing Strategy with Candace Dudley

    MAR 5

    Podcast Guesting as a Feel-Good Marketing Strategy with Candace Dudley

    In this episode, I’m sitting down with podcast guesting coach Candace Dudley to talk about a marketing approach that actually feels sustainable — sharing your work on other people’s podcasts. Candace did 50 guest interviews in 2025 and she’s sharing exactly how to find the right shows, pitch yourself, and turn those conversations into lasting growth. What You’ll Learn How to know if podcast guesting is the right visibility strategy for you (and when to wait) The two things every pitch needs: proof you’ve done your homework + niche speaking topics framed as episode titles Why DMs and voice notes get way more responses than email pitches How to align your speaking topics, freebie, and paid offer so the whole thing actually converts Real podcast recommendations for three different types of business owners Resources Mentioned: Candace’s website Her free podcast matchmaking community The Podcasting Mentor podcast Work With Samara Ready to figure out what marketing strategies actually work for you? Book a coaching and mentorship intensive — price increases April 1st. If this episode resonated, it would mean so much if you shared it with a friend and left a quick rating or review—it helps the show reach more creative business owners who want to build feel-good, profitable businesses with heart.♥️ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

    38 min
  3. How to Make Long-Form Content Creation Easy

    FEB 19

    How to Make Long-Form Content Creation Easy

    Intimidated or overwhelmed by starting a podcast or committing to a weekly newsletter? In this masterclass-style episode, I’m breaking down my exact four-step process for creating podcasts, emails, and Substacks each week—without it eating up my entire schedule or draining my creative energy. What You’ll Learn My four-step content creation process: ideate, write, schedule, execute—and why splitting them up is the secret to actually enjoying it How morning pages (or voice memos, or end-of-day brain dumps) become a goldmine of content ideas you can pull from anytime Why trying to go from idea to published in one sitting is the fastest route to burnout—and what to do instead How to cross-promote between your long-form channels so your content works more strategically for you Resources Mentioned: Substack post on protecting your “idea well” DM me on Instagram to chat about coaching Work Together Ready to build a marketing strategy that actually feels sustainable? Start with a 1:1 intensive or inquire about six-month private coaching containers where we create the strategy, content flow, and business model that fits your season of life. If this episode resonated, it would mean so much if you shared it with a friend and left a rating or review—it helps the show reach more creative business owners who want to build feel-good, profitable businesses with heart.♥️ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

    30 min
  4. When Coaching Isn't the Answer (And When It Is)

    FEB 12

    When Coaching Isn't the Answer (And When It Is)

    My copywriter co-founder asked me a question that made me pause: when is coaching NOT the right fit? In this episode, I’m sharing both sides of the coin—why I believe support is always worthwhile AND the two scenarios where hiring a coach might not move the needle most. What You’ll Learn Why you don’t need to hit a certain income level or stage to benefit from coaching The two scenarios where coaching isn’t the solution (hint: one involves your overflowing plate, the other involves hiring specialists) My mini checklist for deciding if now is the right time to invest in support Resources Mentioned: In Tandem Studios (big promo on all website projects booked before March 1, 2026!) DM me on Instagram to chat about coaching Work Together Ready for support to grow your heart-led creative business with more ease? Start with a 1:1 intensive: three days working through one specific bottleneck. Or, inquire about six-month private coaching containers. If this episode resonated, it would mean so much if you shared it with a friend and left a quick rating or review—it helps the show reach more creative business owners who want to build feel-good, profitable businesses with heart.♥️ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

    17 min
  5. How to Rebuild Marketing Momentum After a Break

    FEB 5

    How to Rebuild Marketing Momentum After a Break

    Feeling stuck getting back into your marketing groove after a break? You’re not alone! In this episode, I’m sharing the exact advice I gave a client who asked how to rebuild momentum after the holidays—plus the three approaches that help me (and my clients) move through content resistance and back into selling. What You’ll Learn Why a staggered return beats jumping back into unsustainable rhythms (and how I structured my own post-holiday reentry) The two things that deplete your “idea well”—and what to do about them How to use resistance as a clue for bigger-picture shifts in your offers, business model, and beliefs Resources Mentioned: Subscribe to my Substack DM me on Instagram to chat about private coaching or book an intensive Work Together Ready for support to increase your bookings, income, and impact? Start with a Heart Hour intensive—one deep-dive call plus three days of async Telegram coaching—or inquire about longer-term private mentorship. If this episode resonated, it would mean so much if you shared it with a friend and left a quick rating or review—it helps the show reach more creative business owners who want to build feel-good, profitable businesses with heart.♥️ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

    31 min
  6. Slow Growth, Bold Pivots, and Legacy Work with Chelsea Riffe

    12/04/2025

    Slow Growth, Bold Pivots, and Legacy Work with Chelsea Riffe

    Today’s conversation with Chelsea Riffe is one of those episodes I already know I’ll come back to. We talk about her early years in sports reporting and corporate sales, the power dynamics that pushed her out of those industries, and how all of her different life and work experiences have shaped the business she runs today: one built on autonomy, spaciousness, and creative control. We also get into slow growth, legacy, indie media, podcast pitching, and what it means to build a body of work that outlives your metrics. And then, my favourite part: a real-time riff where Chelsea helps me connect three seemingly random parts of my life (choir conducting, web design, and oracle cards) into a single throughline. It turned into a whole conversation about attunement, intuition, and the quiet intelligence behind creative leadership. If you’re craving permission to build your business in a way that honours your actual values, this episode is for you. About Chelsea Riffe:Chelsea Riffe is a world traveler and the host of the hit podcast In My Non-Expert Opinion, a Top 1% pod known for bringing transparency around biz, creativity, and travel. She’s also a dedicated Visibility Strategist, helping women take down the patriarchy by taking up space through collabs and guest podcasting. For all the spiritual peeps - she’s an Aquarius Sun, Virgo Moon, Virgo Rising and 6/2 Reflector in Human Design - a VIBE.You can catch Chelsea on a flight, working at a local cafe, or running her podcast weekly! Links: 🦋 Join the January cohort of TEC: https://samarabortz.com/group-business-coaching♥️ Book your Heart Hour (1:1 Intensive) – save $111 for the rest of 2025! https://samarabortz.com/heart-hour💫 Chelsea’s SUPERNOVA Mastermind, starts Feb 2026 🎤 Chelsea’s Pitch Perfect - next round is Spring 2026 Contact Chelsea: Instagram Podcast Website Substack This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

    1h 37m
  7. The Magic of Side-Gig Energy

    11/20/2025

    The Magic of Side-Gig Energy

    What happens when you stop putting pressure on your business to “perform” and let it be a side gig again… at least energetically? In this episode, I’m sharing how side-gig energy can help you rebuild safety around charging aligned prices, reconnect to your why, and bring back that scrappy, passionate version of you who started this whole thing in the first place. I’m covering: Why you don’t have to quit your day job or double your rates to be “serious” about your business. How money is a byproduct of doing deeply connected, meaningful work instead of the only goal. The importance of returning to the original spark (the reason you started) to unlock new momentum and ideas. Links: ♥️ Book your Heart Hour (1:1 Intensive) – save $111 for the rest of 2025! https://samarabortz.com/heart-hour 🦋 Join the January cohort of TEC: https://samarabortz.com/group-business-coaching If this episode resonated, it would mean so much if you shared it with a friend and left a quick rating or review—it helps the show reach more creative business owners who want to build feel-good, profitable businesses with heart.♥️ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

    23 min
  8. When Rest IS the Work

    11/06/2025

    When Rest IS the Work

    In this episode, I share why I took an intentional break from marketing, and how my business kept flowing anyway. If you’ve been busy, burnt out, or feeling blah about your work, this one’s for you. You’ll learn: Why a grounded pause won’t tank your client pipeline when your foundations are strong How headspace matters more than “finding time” for marketing tasks What happens creatively (and financially) when you actually decompress Links: ♥️ Book your Heart Hour (1:1 Intensive): https://samarabortz.com/heart-hour 💗 Subscribe to The Pulse: https://samarabortz.myflodesk.com/the-pulse 🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching ✨ Private Mentorship: https://samarabortz.com/private-mentorship 💕 Instagram: https://www.instagram.com/samara.bortz This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samarabortz.substack.com

    21 min
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About

Hosted by Samara Bortz, Lead With Heart is a podcast for thoughtful entrepreneurs who are building thriving creative businesses without hustle and burnout. We will dig into actionable strategies for marketing, sales, mindset, intentional offer design, spirituality, balancing motherhood with entrepreneurship, and tapping into creative magic. Lead With Heart is a must-listen for anyone who wants to establish, grow, and scale their dream feel-good business. samarabortz.substack.com

Information

  • Creator
    Samara Bortz
  • Years Active
    2024 - 2026
  • Episodes
    32
  • Rating
    Clean
  • Copyright
    © Samara Bortz
  • Show Website
    Lead With Heart