Lead with Purpose

Ron Boire

Lead with Purpose is a long-form series featuring leaders who are building something that matters. Founders, CEOs, board members, and thinkers sit down with Ron Boire, former CEO of Barnes & Noble, Sears Canada, and Brookstone, for unscripted, unedited conversations about how leaders define their purpose, navigate crisis, and make the hard calls that shape their companies, their teams, and their lives: from strategic transformation and the future of work to the human side of leading through technological change. No soundbites. No scripts. Just real dialogue between people who have sat in the chair.

Episodes

  1. Bryce Hoffman:  Ford, Mulally, Red Teaming and the Discipline of Assuming You're Wrong [006]

    5d ago

    Bryce Hoffman: Ford, Mulally, Red Teaming and the Discipline of Assuming You're Wrong [006]

    About Bryce Hoffman Bryce Hoffman is a former journalist turned business strategist and author. After 20 years covering Silicon Valley, California politics, and the American automobile industry for the Detroit News, he wrote American Icon, the definitive account of Alan Mulally's turnaround of Ford Motor Company. The book became a best seller and launched his second career as an advisor and trainer to corporations, governments, and militaries around the world. He is the founder of Red Team Thinking and co-founder of an AI decision support startup. He divides his time between California and Muscat, Oman. What We Cover Ron and Bryce trace Bryce's remarkable journey from Marxist campus revolutionary to Y2K reporter to Ford insider to military strategy advisor. They dig deep into what made Alan Mulally's leadership at Ford so distinctive, why asking the right questions matters more than having the right answers, how Red Team Thinking evolved from military methodology into a framework for corporate decision making, and what AI should and should not be doing in the hands of leaders. Ron Boire Info: Ron Boire and The Upland Group Website: www.ronboire.comExecutive Coaching: www.ronboire.com/executive-coachingKeynote Speaking: www.ronboire.com/keynote-speakinghttps://www.linkedin.com/in/ronboire/ Bryce Hoffman Info: https://brycehoffman.com/ https://www.linkedin.com/in/brycehoffman/ American Icon: Alan Mulally and the Fight to Save Ford Motor Company by Bryce Hoffman: www.amazon.com/American-Icon-Mulally-Fight-Company/dp/0307886050

    2h 3m
  2. From Math to Marketing:Usman Humayun on Proof,Brand,and the Overconfident Friend in Your Pocket[005]

    May 26

    From Math to Marketing:Usman Humayun on Proof,Brand,and the Overconfident Friend in Your Pocket[005]

    About Usman Humayun Usman Humayun is a data scientist and marketing executive whose career spans nearly two decades at the intersection of analytics and consumer marketing. He began his career at Sears Holdings in data analytics, later served as chief of staff to the president of Kenmore, Craftsman, and DieHard brands, and most recently spent six years at Albertsons leading all digital marketing functions including CRM, paid media, organic, marketing technology, and analytics. What We Cover Ron and Usman dig into the evolution of marketing measurement from the early days of last-click attribution to today's unified attribution models powered by AI. They discuss where retail is headed, why TV is having an unlikely resurgence, and how AI is quietly reshaping how consumers discover and buy products. The conversation shifts to leadership, what it means to truly invest in people, and how both Ron and Usman have approached their personal health as a foundation for professional effectiveness. Full Youtube Video: https://www.youtube.com/watch?v=h--kb_EWiC0&list=PLLYIF0JU1GHJzeihQhb_tMidGWt4CuDEj&index=5 Full Spotify: https://open.spotify.com/episode/17ZwXSirbN17PVdaejrfaT Full Apple: https://podcasts.apple.com/us/podcast/from-math-to-marketing-usman-humayun-on-proof-brand/id1894954385?i=1000769631651 Ron Boire and The Upland Group Website: www.ronboire.comExecutive Coaching: www.ronboire.com/executive-coachingKeynote Speaking: www.ronboire.com/keynote-speakingLead with Purpose framework: www.ronboire.com/blog/how-i-help-leaders-build-their-purpose-vision-and-principles-pvp Ron Info: https://www.ronboire.com/ https://www.linkedin.com/in/ronboire/ Usman info: https://www.linkedin.com/in/usmanhumayun/

    1h 19m

Ratings & Reviews

5
out of 5
7 Ratings

About

Lead with Purpose is a long-form series featuring leaders who are building something that matters. Founders, CEOs, board members, and thinkers sit down with Ron Boire, former CEO of Barnes & Noble, Sears Canada, and Brookstone, for unscripted, unedited conversations about how leaders define their purpose, navigate crisis, and make the hard calls that shape their companies, their teams, and their lives: from strategic transformation and the future of work to the human side of leading through technological change. No soundbites. No scripts. Just real dialogue between people who have sat in the chair.