LeaderShipping

Sifted

Increased responsibility yields new opportunities for logistics professionals. With mounting pressures, rising costs and an ever-changing industry, confident decision making is crucial. We are on a quest to build a confident shipping leader community. One that leaves the second-guessing at the door. Empowering logistics pros to show up int hat boardroom. Make that change. And watch it thrive.

  1. 02/26/2025

    2025 Parcel Shipping Trends (ft. Mark Waverek)

    In the eyes of many shippers, the last few years have seen more change than the last few decades. 2025 - just two months in - is no exception. GRIs have taken effect, carrier partnerships have shifted, de minimis import exemptions are in the crosshairs, and the U.S. Postal Service is making headlines week after week. We’re here to help you stay caught up.In this episode of LeaderShipping, Jeremy Lee is joined by Mark Waverek, Managing Director at Plaidmark Management Consulting services, to discuss 2025’s early headlines, changes with the USPS (and greater parcel market), and how shippers can best navigate the shifting landscape.Other Resources:- More episodes: https://sifted.com/podcast/- Mark on LinkedIn: https://www.linkedin.com/in/waverek/- Jeremy on LinkedIn: https://www.linkedin.com/in/jeremy-lee-91429252/- Sifted: https://sifted.com/- Sifted’s “Unboxed” newsletter: https://sifted.com/subscribe/00:00 Introduction02:39 The state of the Postal Service05:08 USPS consolidator changes (2025’s biggest trends)07:09 The end of de minimis exemptions?14:22 The USPS’ transformation plan16:50 USPS Ground Advantage18:55 Ounce-based parcel rates20:37 Direct NSAs with the USPS22:37 The benefit of data visibility23:46 DHL and USPS’ evolving relationship27:22 Privatizing the USPS?28:46 The keys to shipping success in 202531:05 2025’s Good News33:20 Mark’s final advice for 202535:22 Building contingency plans with SiftedAI36:39 Get in touch with Mark38:09 SiftedAI’s tools

    39 min
  2. 06/27/2024

    Deliver Excellence: How Shipping Shapes Your Brand

    In a world where more purchases shift each year from in-store to internet, a package arriving on a customer’s doorstep is often the only physical interaction they’ll have with a brand.And while much of that process is in the carriers’ hands, there’s a lot shippers can do to make sure they nail the shipping portion of a customer’s experience. In this episode of LeaderShipping, Caleb Nelson is joined by Danna Nieto, M.S., Head of Agency Partnerships at ShipperHQ, to discuss the relationship between shipping and brand strategy, and how to ensure your customers love every step of their journey with your brand.Main Topics:Why businesses should consider shipping a part of brand strategyThe importance of communication in the shipping process, before and after purchaseShould brands ship with unique packaging?How to find the sweet spot between shipping speed and costOther Resources:- Other episodes: https://sifted.com/podcast/- Home Delivery Consumer Survey blog: https://sifted.com/resources/survey-consumer-home-delivery-preferences/- Danna on LinkedIn: https://www.linkedin.com/in/danna-nieto/- Danna on Twitter/X: https://x.com/dannalnieto- ShipperHQ: https://shipperhq.com/- Ship Talking: https://www.linkedin.com/company/ship-talking-pros/- Caleb on LinkedIn:   / caleb-nelson-57a2322  - Sifted: https://sifted.com/- Sifted’s “Unboxed” newsletter: https://sifted.com/subscribe/00:00 Intro02:45 Why shipping strategy = brand strategy04:25 Preventing cart abandonment07:01 Communicating throughout the shipping process15:11 Is custom packaging important?18:01 Fast or free shipping?22:55 Turn shipping into a competitive advantage28:23 Get in touch with Danna and ShipperHQ29:48 Conclusion

    30 min
  3. 05/30/2024

    Hot Topic: Cold Shipping (ft. Wesley O'Brien)

    Parcel shipping is inherently complex. Picking and packing orders, matching SKUs to box sizes, selecting the best carriers and services, and juggling ever-rising costs isn’t for everyone.But when an item has to arrive on-time AND at a correct temperature, things get even trickier.In our latest episode of LeaderShipping, Wesley O’Brien, Co-Founder and Chief Logistics Officer at Frozen Logistics, joins Caleb Nelson to discuss the challenges of shipping temperature-sensitive items, how continuous testing and optimization yields better results, and how they’re revolutionizing direct-to-consumer cold logistics.Main Topics:- Factors to consider to ensure a product doesn’t spoil in transit- The importance of testing, trial and error in cold chain- Important data for cold chain shippers to track- How DeliveredCold is rethinking D2C cold logistics- Specific challenges for shipping temp-controlled products to consumers’ homesOther Resources:- Other episodes: https://sifted.com/podcast/- Wesley on LinkedIn: https://www.linkedin.com/in/wesley-o-brien-3179b4260/- Frozen Logistics: https://www.frozenlogistics.com/- DeliveredCold: https://deliveredcold.com/- Caleb on LinkedIn:   / caleb-nelson-57a2322  - Sifted: https://sifted.com/- Sifted’s “Unboxed” newsletter: https://sifted.com/subscribe/00:00 - Introduction01:36 - From meat processing to founding a cold-chain 3PL05:23 - Keeping products cold in transit08:35 - Data cold chain shippers should track12:14 - DeliveredCold - a marketplace for cold chain consolidation13:13 - Direct-to-consumer cold shipping complexities17:03 - Finding the right cold chain partner21:41 - Get in touch w/ Wesley & Frozen Logistics22:41 - Conclusion

    23 min

Ratings & Reviews

5
out of 5
6 Ratings

About

Increased responsibility yields new opportunities for logistics professionals. With mounting pressures, rising costs and an ever-changing industry, confident decision making is crucial. We are on a quest to build a confident shipping leader community. One that leaves the second-guessing at the door. Empowering logistics pros to show up int hat boardroom. Make that change. And watch it thrive.