57 min

Learn Surprising Ways to Use Data with Paul-Lukas Hoffschmidt, Founder and CEO, Alpha Sophia | Host, Maureen Shaffer Message Engineer for the Medtech Startup Show

    • Marketing

In this episode of the Message Engineer podcast, host Maureen Shaffer, CEO, Mingletoe, shares her insightful conversation with health care data provider, Paul-Lukas Hoffschmidt, Founder and CEO of Alpha Sophia. Paul created Alpha Sophia to get to the heart of data needed for young medtech and digital health startups to scale rapidly and well, without the exorbitant cost burden of others. Paul is also an experienced angel investor with multiple investments in new innovations.
This data-packed episode is full of insightful and thought-provoking discussions about healthcare data, how to use it to determine target markets, including early adopter physicians, healthcare facilities such as hospitals inpatient and outpatient, ambulatory surgery centers, and others. I highly recommend giving it a listen or watch and joining the conversation online!
🔥 Data to Insight to Action: Navigating Uncertainty
🔥 Retargeting Insights 
🔥 Medtech Messaging Pro
🔥 Signals and Personas
🔥 Signal Filtering Pro
🔥 Data Mastery Innovator
🔥 Combined Data Strategist
🔥 Precision Networking Strategist 
🔥 Healthcare Data Insights
🔥 Limited Budget is Startup Advantage
🔥 Message Testing Expert
🔥 Honesty and Feedback Advocate

LINKS AND REFERENCES
Three (3) FREE physician profiles from Alpha Sophia! https://www.alphasophia.com/maureen
Alpha Sophia https://www.alphasophia.com
🎬 WATCH this video episode and subscribe for more https://youtu.be/Y4vmeEEr8JE
🎧 LISTEN to the full episode on the Message Engineer Podcast everywhere! Including Apple Podcast, Audible, Google and Spotify. 
💬 ASK “Alexa, play Message Engineer podcast” on any Amazon Echo or smart speaker product.
🍃 FOLLOW Paul-Lukas Hoffschmidt https://www.linkedin.com/in/hoffschmidt/
🍃 FOLLOW Maureen Shaffer: https://www.linkedin.com/in/maureenashaffer/
🚀 Want help with your market and message strategy? DM Maureen on LinkedIn!

In this episode of the Message Engineer podcast, host Maureen Shaffer, CEO, Mingletoe, shares her insightful conversation with health care data provider, Paul-Lukas Hoffschmidt, Founder and CEO of Alpha Sophia. Paul created Alpha Sophia to get to the heart of data needed for young medtech and digital health startups to scale rapidly and well, without the exorbitant cost burden of others. Paul is also an experienced angel investor with multiple investments in new innovations.
This data-packed episode is full of insightful and thought-provoking discussions about healthcare data, how to use it to determine target markets, including early adopter physicians, healthcare facilities such as hospitals inpatient and outpatient, ambulatory surgery centers, and others. I highly recommend giving it a listen or watch and joining the conversation online!
🔥 Data to Insight to Action: Navigating Uncertainty
🔥 Retargeting Insights 
🔥 Medtech Messaging Pro
🔥 Signals and Personas
🔥 Signal Filtering Pro
🔥 Data Mastery Innovator
🔥 Combined Data Strategist
🔥 Precision Networking Strategist 
🔥 Healthcare Data Insights
🔥 Limited Budget is Startup Advantage
🔥 Message Testing Expert
🔥 Honesty and Feedback Advocate

LINKS AND REFERENCES
Three (3) FREE physician profiles from Alpha Sophia! https://www.alphasophia.com/maureen
Alpha Sophia https://www.alphasophia.com
🎬 WATCH this video episode and subscribe for more https://youtu.be/Y4vmeEEr8JE
🎧 LISTEN to the full episode on the Message Engineer Podcast everywhere! Including Apple Podcast, Audible, Google and Spotify. 
💬 ASK “Alexa, play Message Engineer podcast” on any Amazon Echo or smart speaker product.
🍃 FOLLOW Paul-Lukas Hoffschmidt https://www.linkedin.com/in/hoffschmidt/
🍃 FOLLOW Maureen Shaffer: https://www.linkedin.com/in/maureenashaffer/
🚀 Want help with your market and message strategy? DM Maureen on LinkedIn!

57 min