The Business Bestie Podcast

Expert with Influence

Welcome to the Business Bestie Podcast – the place where business goals, wellness dreams, and working mom life all come together. We are Kristen and Gillean, two registered dietitians and powerhouse moms, this podcast is your go-to for real talk on juggling it all while keeping your sanity intact. From launching a business to nailing brand partnerships, and from chasing kiddos to finding time for self-care, we’ve got you covered. We're here to share our best tips, tricks, and laughs, proving that you don’t need to have it all together to keep moving forward.

  1. 7월 31일

    Who Does What? The Real Talk on Division of Labor at Home

    Hey Besties! Let’s be honest — the mental load is real, and the division of labor at home can feel… a lot. In this episode, we’re diving into all the unspoken tasks, the invisible work, and the everyday chaos of managing careers, kids, and household duties. We’re talking about how things have shifted since becoming moms, the roles we’ve taken on (sometimes by default), and how we’re still learning to communicate, delegate, and let go of perfection. From laundry piles and swim class forms to who’s packing the sunscreen and buying the toilet paper. Nothing’s off the table. In this episode, we share: How our household roles evolved from newlyweds to moms of many The emotional weight of always being the one who remembers everything Real ways we’ve learned to ask for help (and not micromanage it after!) The little things that drive us bonkers — and how we’ve learned to laugh through them Tips for having these convos before the meltdown moment hits Key Takeaways: Communication is everything. It’s not just about dividing tasks — it’s about being on the same team. You don’t have to carry it all. Sharing the load makes space for more peace and way less resentment. Some things just matter more to us. And that’s okay — but it’s worth talking about. The system should work for your season. Don’t be afraid to reassess and shift as life changes. If you’ve ever whispered “I can’t do it all” to yourself while unloading the dishwasher and writing a mental grocery list — this one’s for you. Let’s talk about what division of labor actually looks like for working moms, and how to make it a little easier (and a lot more fair).

    27분
  2. 7월 10일

    Behind the Reel: How to Nail a Sponsored Social Post

    Hey Besties! Ever wonder what really goes into those shiny sponsored posts on Instagram? Spoiler: it's way more than snapping a cute pic with a product. This episode is your full behind-the-scenes playbook for planning, creating, and delivering standout sponsored content that brands love — and pay for. We’re breaking down everything from landing the gig to pitching yourself, writing a content brief, getting brand approval, following FTC guidelines, and making sure your post actually gets seen. Whether you’re just starting out or already booking partnerships, this episode is your step-by-step guide to making the most of every opportunity. In this episode, we cover: What brands are really looking for when they partner with creators The difference between UGC and sponsored content (and why both matter!) How to create a killer content brief that keeps you and the brand aligned Usage rights, exclusivity, contracts, and how to protect your work Little things that make a big difference — like file delivery, captions, and boosting engagement Key Takeaways: Professionalism pays. Even if you're just starting out, treat every gig like it’s a big one. Make it easy for the brand. A detailed content brief saves time and reduces back-and-forth. Your content is valuable. Understand your worth and don’t be afraid to ask for payment (even when they pitch trade or affiliate). Always follow FTC rules. Transparency builds trust — and keeps you out of hot water. If you’ve ever dreamed of getting paid to post — or wondered how to turn your social into a serious income stream — this episode is your go-to guide. Let’s take the mystery (and the stress) out of sponsored content. Grab your ring light and hit play!

    25분
  3. 6월 26일

    Maternity Leave, Moving, and a New Baby — Oh My!

    Hey Besties! Buckle up! This episode is part maternity leave survival guide, part life update, and all real talk. Kristen is sharing what it looks like to prep for baby #2 as an entrepreneur (spoiler: there’s no corporate leave, just caffeine and chaos), and we’re reflecting on what we’ve learned the hard way about rest, boundaries, hustle culture, and giving yourself grace in the messy middle. We’re diving into the big shifts, tiny snuggles, and business mindset changes that happen when you go from boss mode to baby mode, and how we’re learning to let the pressure go and embrace the season we’re in. In this episode, we talk about: What Kristen’s doing differently with maternity leave the second time around The emotional tug between ambition and being present Hustle culture unlearning + what “doing enough” really looks like The wild timing of moving + giving birth on the same day (yes, really) Tips for staying grounded when everything feels like it’s changing Key Takeaways: Boundaries are a gift. Protecting your peace matters, especially during big life transitions. You don’t have to earn your rest. Rest is productive, too. Every season has value. Even the slow, sleepy, stretchy ones. Done is better than perfect. Trust your gut, adjust as you go, and give yourself the grace to grow. If you’re a business owner thinking about motherhood (or already in it), this episode is for you. From baby bottles to brand calls, we’re sharing what’s working, what’s not, and what we wish we’d known sooner. Come join the conversation, and bring a glass of wine or an iced coffee. You’re doing better than you think.

    29분
  4. The Evolution Episode: When It’s Time to Shift Your Brand

    6월 12일

    The Evolution Episode: When It’s Time to Shift Your Brand

    Hey Besties! Let’s talk about something we ALL go through — those moments when your business or brand just doesn’t feel right anymore. Maybe you’ve outgrown it, maybe your life has changed, or maybe it’s just not sparking joy (à la Marie Kondo). In this episode, we’re getting real about what it looks like to evolve your brand, your niche, and your identity as a business owner. Gillean shares the full behind-the-scenes of how What's for Dinner Club came to be — and why it’s coming back in a whole new way. From scrappy early blogs and texting mishaps to realizing she needed to be the face of her brand, this convo is full of laughs, lessons, and so much encouragement for any entrepreneur figuring it out in real time. In this episode, we talk about: The fear and freedom of pivoting your brand (even when it’s scary) Why “messy action” always beats perfection How to build something that can evolve with you The tech headaches no one warns you about What we’ve learned about listening to our gut — and knowing when to pause or push Key Takeaways: Perfection is overrated. Take the first step — you’ll figure it out as you go. Evolution is part of the process. You’re supposed to grow and shift as your life changes. Follow the fun. Your best ideas usually come when you’re feeling inspired — act on them! Every version teaches you something. Even if you walk away from it later, it still builds your story. If you’ve been feeling stuck, uninspired, or not-so-in-love with your current brand or business, this episode is your permission slip to evolve. You don’t need to have all the answers — just take the next right step. Let’s grow together, Bestie.

    41분
  5. 5월 29일

    Lights, Camera, Zoom: Everything You Need to Know About Virtual TV

    Hey Besties! We’re back with a full breakdown on how to crush your next (or first!) virtual TV segment — straight from your kitchen. If you’ve ever wondered how to make TV magic without stepping foot in a studio, this episode is for you. We’re walking you through the full scoop: what virtual TV is, how it compares to in-studio work, how to land paid partnerships, and exactly what you need to get started from home. In this episode, we share: The difference between in-studio, virtual, and package TV segments (and why it matters!) Pros and cons of filming from your kitchen vs. a TV studio How to land opportunities with TV producers and brands Our best hacks for lighting, tech setup, and pet-proofing your space What brands and stations expect (and how to deliver it like a pro) Key Takeaways: Virtual TV = more opportunity. You can now land segments across the country without ever leaving home. Your kitchen can be a set. With a few tools and tweaks, you’ve got everything you need to shoot high-quality content. Be the boss of your segment. You're not “just the guest”—you’re the talent. Own your message and lead with confidence. Practice makes confident. You don’t need to be perfect to be powerful. Just start where you are. Get ready to step into the spotlight, without leaving your house! If you’re brand new to TV or looking to expand your reach, this episode gives you the tools and the pep talk to make it happen.

    33분
  6. Boundaries, Babies, and Business: How We Make It All Work (Kinda)

    5월 15일

    Boundaries, Babies, and Business: How We Make It All Work (Kinda)

    Hey Besties! In this episode, we’re getting real about something we get asked all the time: How do you do it all? Spoiler alert: we don’t. But what we do have? Boundaries. The kind that help us balance working mom life without losing our minds (most days). We’re talking about how our days actually look, what we’ve learned about setting limits, and how we’re adjusting in real time as life shifts around us — kids, careers, casitas, and all. In this episode, we share: What work/life balance really looks like for us in this season (hint: it's not Pinterest-perfect). Kristen’s big shift into full-on stay-at-home mom mode (plus TV segments and mentorship magic). Why boundaries aren’t one-size-fits-all — and how ours have changed over time. The push/pull between ambition and presence, and how we’re learning to listen to our gut. Key Takeaways: Boundaries create freedom. Saying no to what doesn’t align opens the door to what truly matters. This season won’t last forever. Whether you're working, resting, dreaming, or doing — let it serve you. You’re allowed to evolve. The way you work, parent, and show up can (and should!) shift with you. Trust your gut. If something feels off, it probably is. You get to rewrite the rules. Whether you’re hustling at home, building a business, or somewhere in between — we see you. This episode is your permission slip to reimagine what balance looks like for you. Let’s make more room for joy, more space for alignment, and more grace for the messiness of it all.

    31분
  7. LIVE PODCAST: Living in the Gap: When You Know There’s More

    4월 24일

    LIVE PODCAST: Living in the Gap: When You Know There’s More

    Hey Besties! We recorded this one LIVE — and you could feel the energy in the room. We’re talking all about living in the gap — that weird, messy in-between season when you know you're meant for more, but you're not there yet. You’ve got the vision, the calling, maybe even the Pinterest board—but the finish line feels just out of reach. Whether you're navigating a big life change, motherhood, career pivots, or just feeling stuck in the "not yet," you’re not alone — and we’re walking through it right beside you. In this episode, we share: Our own gap stories — from career leaps and burnout to surprise life curveballs (yes, one of us lived in a casita with a toaster oven). The mindset shifts, meltdowns, and magic that come with transitional seasons. What we’ve learned (and are still learning!) about trusting the in-between. Real advice for making your gap season feel less lonely and a little more doable. Key Takeaways: The gap is where growth happens. It’s uncomfortable, but it’s where you start becoming the next version of yourself. You’re not alone in the wait. We’ve been there too — in the tears, the confusion, the “what am I doing?” moments. Small changes make a big impact. Sometimes it’s a new routine, a meditation app, or just a long walk with a friend that shifts your whole day. Let’s talk about the hard stuff. Friendships, money, mom guilt, sex — no topic is off limits here. If you’ve been feeling a little lost, a little in limbo, or just craving something more, this episode is your permission slip to slow down, be kind to yourself, and keep going. You’re not behind. You’re in the gap — and you're in great company. 💛 This Episode is sponsored by NOW. Offer valid through 11:59 PM Central Standard Time 12/31/25. Offer valid only on nowfoods.com. Prices are as shown. Some exclusions apply. Must use coupon code BUSINESSBESTIE in the Promotion Code field at checkout. While supplies last at nowfoods.com. This offer does not apply to applicable taxes or shipping and handling. Offer cannot be used on previous purchases. NOW Health Group, Inc. has the right to end any promotion at any time.

    40분
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Welcome to the Business Bestie Podcast – the place where business goals, wellness dreams, and working mom life all come together. We are Kristen and Gillean, two registered dietitians and powerhouse moms, this podcast is your go-to for real talk on juggling it all while keeping your sanity intact. From launching a business to nailing brand partnerships, and from chasing kiddos to finding time for self-care, we’ve got you covered. We're here to share our best tips, tricks, and laughs, proving that you don’t need to have it all together to keep moving forward.