Let's Chat

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In an industry where trends move fast and attention is short, Let’s Chat helps marketers stay sharp. Each week, we unpack one high-impact topic in the world of marketing and serve it hot onto your feed in a bite-sized, engaging format.

  1. 22 JANV.

    Let’s Chat: How Vibe Coding Is Killing the Engineering Backlog!

    How Vibe Coding Is Killing the Engineering Backlog

    11 min

  2. 22 JANV.

    Let’s Chat: How Vibe Coding Is Killing the Engineering Backlog

    Vibe Coding Is Killing the Engineering Backlog

  3. 18/12/2025

    Closing the Trust Gap in FinTech

    Welcome to Let’s Chat—Iterable’s weekly series on the marketing moments that matter. Today, we’re exploring FinTech—and the uniquely high bar this industry faces when it comes to customer trust.

    8 min

  4. 05/11/2025

    Why Consumer Apps Win (or Die) by Day 30

    Welcome back to Let’s Chat—Iterable’s deep dive on marketing’s biggest shifts. This week, we’re digging into consumer and lifestyle apps: from meditation to meal kits, fitness to finance, these apps are shaping daily habits—but struggling to hold attention. This is a massive market, where downloads are plentiful but long‑term engagement is elusive. The global mobile app market is projected to reach $756 billion by 2025, with lifestyle and health apps leading the charge. Yet on average, 95% of app users churn by Day 30. So what separates the apps we delete from the ones we use every day? It comes down to engagement. More specifically: predictive, personalized, habit-forming engagement. Let’s break down how leading brands are solving for silent churn—and how you can too.

    12 min

  5. 15/10/2025

    The Balancing Act of Two-Sided Marketplaces

    Welcome back to Let’s Chat—Iterable’s weekly download on marketing’s biggest shifts. This week, we’re diving into two-sided marketplaces: where buyers and sellers meet, algorithms guide discovery, and marketers work double-time to keep both sides engaged.

    13 min

  6. 30/09/2025

    What Cult Brands Know That the Rest Don't

    What Cult Brands Know That the Rest Don't

    13 min

  7. 12/09/2025

    Deliverability Doesn’t Fix Itself

    This week, we’re breaking down a topic that’s foundational but often overlooked—email deliverability. Because no matter how great your message is, it can’t drive impact if it never reaches the inbox.

    14 min

  8. 12/09/2025

    Why BFCM Is Broken

    This week, we’re talking Black Friday and Cyber Monday and how to break free from discount dependency during high-volume holiday moments to build real, lasting customer relationships. Let’s get into it.

    9 min
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À propos

In an industry where trends move fast and attention is short, Let’s Chat helps marketers stay sharp. Each week, we unpack one high-impact topic in the world of marketing and serve it hot onto your feed in a bite-sized, engaging format.

Informations

  • Création
    Iterable
  • Années d’activité
    2025 - 2026
  • Épisodes
    21
  • Classification
    Tous publics
  • Copyright
    © Iterable
  • Site web de l’émission
    Let's Chat