Let's talk trade by WTO World Trade Organization

Last year, on International Women's Day, the WTO community was treated to a special event. Two prominent women in the global economy came together for a candid conversation about women's economic empowerment, gender balance in the workplace, and more. The discussion with Christine Lagarde, who serves as the President of the European Central Bank, and Ngozi Okonjo-Iweala, Director-General of the World Trade Organization, was moderated by CNN International's Eleni Giokos.

The event was held on 8 March 2023.

Food safety is a collective responsibility. Producers, businesses, , governments, and international agencies all contribute to ensuring that the food consumers receive is safe to eat. In this podcast episode, our guest, Francis Chama of York Farms, a Zambian agricultural producer, sheds light on how his company tackles the issue of pest management. Adherence to sanitary and phytosanitary measures is key to accessing export markets explains Simon Padilla of the Standards and Trade Development Facility at the WTO. Simon offers context about the trade policies and collaborative efforts at the international level that enable businesses like York Farms to supply agricultural produce to consumers worldwide and locally.

The people of Tonga, a Small Island Developing State in the Pacific, know a thing or two about living with natural disasters. In 2022, their archipelago was first hit by a giant volcanic eruption and then went through a prolonged period of drought. Farmer and entrepreneur Minoru Nishi Jr is not prepared to give up on expanding his export activities in the face of natural hazards. Minoru is joined in this episode by Esterlina Alipate, a Tongan trade official who currently is with the Institute for Training and Technical Cooperation at the WTO. Esterlina explains how natural disasters and climate change constitute a setback for the development efforts of her country.

Digitally transmitted services are the fastest-growing segment of international trade. They offer huge opportunities for SMEs in emerging markets and developing economies. But how do you convince potential clients that you offer cutting-edge IT services when your country is mainly known as an exporter of pineapples and coffee? In this episode we talk to Albán Sánchez, an IT entrepreneur from Costa Rica who decided that the way to deal with outdated perceptions of his country was to establish a business presence in his target market. Albán is joined by Antonia Carzaniga of the WTO's Trade in Services Division who puts his experience into the bigger services trade context.

Cocoa is an important export crop for West African countries. Yet, many of the smallholder cocoa farmers struggle to earn a decent livelihood. Assata Doumbia, president of the ECAM cooperative in Côte d'Ivoire, applies a mix of strategies to obtain higher and more predictable incomes for her fellow farmers. The cooperative works with trusted international partners, invests in improving productivity and enables women to join the workforce. Assata even tackles the challenge of moving up the cocoa value chain through a cacao-processing business. In this podcast episode, she is joined by Kobby Bandoh, Economic Affairs Officer in the Agriculture and Commodities Division of the WTO.

Lack of information about export procedures is a known obstacle to trade for micro, small and medium-sized enterprises. But there are learning tools available to get newcomers started.
Confronted with the need to cut costs during the pandemic, Natali Tjahjadi, Operational Manager of CV Triguna Widya, a garment manufacturer in Bali, Indonesia, took things into her own hands. In this episode, Natali talks about her learning experience and the thrill she gets from successfully handling trade-related paperwork herself. Kathryn Lundquist, economic affairs officer at the WTO, joins in to fit Natali's experience into the bigger picture of small businesses in international trade.