80 episodes

Grab weekly, snackable knowledge bombs for marketing executives and decision-makers to better use experts and external agencies for faster & easier growth and improvement. In about 5 minutes get insights and simple steps to take to improve the leverage available to you and do more (more effectively) with less.

Leverage Your Spark with Brandy Lawson Brandy Lawson

    • Business
    • 5.0 • 5 Ratings

Grab weekly, snackable knowledge bombs for marketing executives and decision-makers to better use experts and external agencies for faster & easier growth and improvement. In about 5 minutes get insights and simple steps to take to improve the leverage available to you and do more (more effectively) with less.

    Marketing Automation vs. Marketing Operations

    Marketing Automation vs. Marketing Operations

    By now pretty much everyone has heard of marketing automation, but marketing operations isn’t quite as well known. In this episode of Leverage Your Spark we’ll decode how Marketing Operations is different from Marketing Automation.

    • 4 min
    When to Hire a Marketing Ops Agency

    When to Hire a Marketing Ops Agency

    Comedy isn’t the only place where timing really matters. Knowing when to add expertise or capacity is one of the trickiest parts of leading teams. Let’s decode the timing of hiring a marketing ops agency for you in this episode of Leverage Your Spark.

    • 3 min
    How to Hire a Marketing Ops Agency

    How to Hire a Marketing Ops Agency

    Hiring is one of those areas of business that seems straightforward… but then anyone who’s tried to do it will tell you it is anything but. Let’s get you the goods on how to hire a marketing ops agency so you can quickly & easily get the right one when the time comes.

    • 4 min
    Questions you might have about Marketing Ops

    Questions you might have about Marketing Ops

    Because Marketing Operations is a new and still evolving concept, we find organizations and marketing teams have questions about it. In this episode of Leverage Your Spark we’re doing a Marketing Ops FAQ.

    • 6 min
    Scaling businesses using a Marketing Operations Team

    Scaling businesses using a Marketing Operations Team

    Scale, what a very popular business buzzword! But what does it mean, and how does a marketing ops team factor into it? Well, that's what we're discussing in this episode of Leverage Your Spark. 

    • 4 min
    Expand The Benefits of Marketing Automation

    Expand The Benefits of Marketing Automation

    Isn't it awesome when you get a new tool and it makes your life so much easier? Yay! Well, what if you could experience that feeling more often? In this episode of Leverage Your Spark, we're talking about how to use a marketing operations team to expand the marketing automation and technology toolkits you already have.

    • 4 min

Customer Reviews

5.0 out of 5
5 Ratings

5 Ratings

Relentless Talk Radio ,

RIGHT ONE THE MARK & HILARIOUS!

Brandy has maverick entrepreneurism in your DNA smarts combined with a great sense of reality based humor that business owners need when they are ready to hear the truth, take action and GROW! If your ready to own your own success listen carefully and carry on!

I have worked with Brandy & FieryFX personally. I can not say enough positive about every little thing she does and how she & her team does it! Hire that girl! You won’t regret it!

Caliann2 ,

Great bite sized, actionable lessons!

This is a must listen for business owners, marketers and those who want to use technology to their advantage. Brandy has so much knowledge to share and I love learning one small tip I can use each time I listen. If you’re willing to listen, learn and take action, this show will transform your business!

ifyouwillit ,

Great start!

Great start to what will certainly be a fiery and informative show!

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