LKR ROOM Talk

Reilly Beatty and Stacie Miller
  • 5.0 (2)
  • Careers
  • Updated Biweekly

Business coaching for female entrepreneurs and women small business owners. The go - to business resource for women entrepreneurs. In this weekly podcast, you will learn how to scale your business with the development, marketing, sales and operational knowledge traditionally kept secret behind the locker room of the good ole' boys club. Take a seat at the table and break down the locker room door with us!

Episodes

  1. 3d ago

    A Marketing Funnel Breakdown for Your Small Business | Ep 5

    In this episode, female founders can learn how to refine their approach to finding the right product market fit and effectively leveraging the marketing funnel. If you're feeling overwhelmed about how to connect with your ideal audience and convert leads, this discussion provides practical insights and real-world examples that clarify these crucial concepts. Key Topics Learn more about product market fit, emphasizing the matching of your product with the right market space. Visualizing the market as a physical or digital marketplace and the importance of niching to target your specific audience. Breaking down the concept of the marketing funnel into three stages: top of funnel (brand awareness), middle of funnel (engagement), and bottom of funnel (conversion), with relatable examples. How social media, websites, and low-cost offers serve as top of funnel outreach for small businesses. The significance of targeted activities like newsletters, discovery calls, and application processes in the middle and bottom of the funnel. The importance of data-driven decision-making and continuously iterating the funnel based on performance metrics. Common pitfalls such as overcomplicating your product market fit or misjudging where potential customers drop off. Real-life case studies, including a dietitian overcoming sales breakdowns by refining her niche  and focusing on specific outcomes. The value of community, peer feedback, and ongoing review to improve your marketing effectiveness over time. Free Business Resources LinkedIn Homepage LKR ROOM website Let’s connect! Reilly Beatty - LinkedIn  Stacie Miller - LinkedIn

  2. Jul 28

    How to Optimize Your Professional Page on LinkedIn for Growth as a Small Business Owner | Ep 4

    In this Banter episode, Reilly and Stacie give you their opinion on the power of LinkedIn for small business owners. From building professional networks to leveraging free marketing opportunities, they share actionable tips and insights to maximize your presence on one of the best free resources for small business owners. Key Topics: The evolution of LinkedIn from a resume platform to an all-in-one professional network How small businesses can use LinkedIn for free marketing and recruiting Best practices for engaging authentically as an entrepreneur on LinkedIn The importance of consistency and providing value-driven content Amplifying others’ posts to build community and support Using LinkedIn’s paid tools for targeted growth Tips for beginners: profiling, mimicking successful pages, and engaging authentically The role of messaging and direct outreach in maintaining connections Free Business Resources LinkedIn Homepage LKR ROOM website Let’s connect! Reilly Beatty - LinkedIn | Instagram Stacie Miller - LinkedIn

  3. Jul 21

    What is Product Market Fit and How Do You Achieve It as a Small Business | Ep 3

    In this episode, Reilly and Stacie dive deep into the concept of product market fit. Together you will discuss what it is, why it’s crucial for your small business, and how to achieve it. If you're feeling overwhelmed or unsure whether your product or service truly resonates with your target market, this episode offers practical frameworks and actionable steps to clarify and refine your approach. You will learn: The importance of defining your product and understanding your market separately first How to identify your target audience's needs, desires, and pain points The risks of focusing too much on your product without testing market demand The concept of ongoing iteration in product market fit—why it’s a continuous process How to use market engagement signals (likes, DMs, webinar attendance) to gauge alignment between offer and market Practical steps for starting to define your your product and market  The role of branding and naming clarity in communicating with your target audience Lessons learned from personal business experiences related to market testing How corporate frameworks like sales funnels apply to small business contexts Learn more at www.lkr-room.com Connect with the hosts: Reilly Beatty - LinkedIn | Instagram Stacie Miller - LinkedIn

  4. Jul 21

    How to Niche Down to Grow Your Business | Ep 2

    Most women entrepreneurs get stuck chasing massive audiences or trying to do everything at once. By being afraid to cut people out of their business, they end up as a generalist that results in zero dollars and zero clients. The real game changer is mastering product market fit and in this episode, you'll discover how narrowing your focus can explode your success faster than you ever imagined. Together, we will go dive deep into niching, showing you how small tweaks in defining your ideal customer and refining your offer can lead to massive growth. From unraveling common misconceptions about market size to sharing real stories about a pro soccer player niche that backfired, we reveal the overlooked secrets that could make or break expanding your business.  You’ll learn concrete questions to ask yourself, how to evaluate whether your service aligns with what your market truly wants, and why your next step might be as simple as putting pen to paper. Whether you’re launching a new service or refining an existing offer, understanding and applying product market fit is the key to turning social media engagement into cash, avoiding costly missteps, and building a sustainable, scalable business. Mastering product market fit is the foundation for skyrocketing your success and this episode shows you exactly how to get started. Learn more at www.lkr-room.com

  5. Jul 21

    Why Women Entrepreneurs Need a New Kind of Locker Room | Ep 1

    Welcome to the ultimate business coaching podcast for women entrepreneurs, female founders, and small business owners who are ready to break through the glass ceiling and scale their companies. If you are tired of the old-school "boys' club" approach to growth, you’re in the right place. Each week, we break down the locker room door to give you actionable business development strategies, proven marketing tactics, high-converting sales funnels, and streamlined operational processes. Whether you are looking to increase your revenue, master your marketing, or transition from a solo practitioner to a CEO, this podcast delivers the no-nonsense advice and entrepreneurial mindset shifts you need. Tune in every week to learn how to simplify your operations, attract your dream clients, and sustainably grow and scale your small business. Learn more about Reilly, Stacie and the LKR ROOM community at www.lkr-room.com. Here you will also be able to join our free newsletter "The Game Plan" for more business resources.

  • 5 Episodes

Ratings & Reviews

5
out of 5
2 Ratings

About

Business coaching for female entrepreneurs and women small business owners. The go - to business resource for women entrepreneurs. In this weekly podcast, you will learn how to scale your business with the development, marketing, sales and operational knowledge traditionally kept secret behind the locker room of the good ole' boys club. Take a seat at the table and break down the locker room door with us!

Information

  • Creator
    Reilly Beatty and Stacie Miller
  • Years Active
    2024 - 2026
  • Episodes
    5
  • Rating
    Clean
  • Copyright
    © Reilly Beatty and Stacie Miller
  • Show Website
    LKR ROOM Talk

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