Make It Pop Morgan Macdonald

Please welcome back the wonderful Nami Clarke to the Make It Pop Pod!

In this episode Nami and Morgan discuss the significance of developing a unique tone of voice for your small business and how to actually do it.

We also cover 4 actionable steps you can take to identify and refine a unique voice for your small business.

Nami also provides invaluable insights for small business owners looking to enhance their brand image and build meaningful, long-term relationships with their clientele.

More Info?

Head to https://thefearlessdesigner.com.au/ to get in touch.

Or follow along on Insta @the.fearless.designer

In this episode I share my insightful strategies on how to make the most of your time when branding your business on social media.

With a focus on achieving clear goals, identifying high-impact activities, creating effective schedules, and leveraging content batching and automation, I run you through simple and practical tips for streamlining your social media branding efforts.

Whether you're looking to increase brand awareness, drive traffic, or generate leads, this episode offers valuable advice for maximising your impact while minimising time investment.

These short and sharp Fearless Brand Tip episodes are designed to give you quick and simple strategies and ideas to kick start your business brands instantly.

Want to create a stand out brand? Head to https://thefearlessdesigner.com.au/

Welcome back to the Make It Pop Podcast! It's sure been a while but here I dive into all things branding, design, and marketing to help you create a bold and impactful brand for your small business.

In this first episode of Season 2, I share my expertise as a graphic designer and brand strategist, walking you through the essential steps to designing a fearless brand. From defining your business values to building a community around your brand, I'm hoping my insights will empower you to cultivate resilience, embrace authenticity, and champion excellence in your brand journey.

In this ep I cover my five key essentials to make your brand pop :
- Step 1: Define Your Values
- Step 2: Embrace Your Authenticity
- Step 3: Cultivate Resilience
- Step 4: Champion Excellence
- Step 5: Build a Community

Thanks so much for joining me as I relaunch this podcast. 

Connect with Morgan:
Instagram @the.fearless.designer
Youtube coming soon!

Learn more: www.thefearlessdesigner.com.au

SO pumped to be welcoming the fab Shan Fitzgerald to the poddy!

After 15 years in the writing game and a decade in the classroom, Shan has learnt a fuckload about language: how people understand it, interpret it, structure it, and play with it.

This action packed episode covers a lot. We deep dive into brand personality and messaging strategies, and just what the heck that means. Shan also shares her tips to help us develop an authentic brand personality to cut through the noisy land of social media.

You'll also learn that Shan can write copy without getting all sweary ;)

We also cover:
• Brand personalities and why every biz needs one
• Fandom and how to turn your audience into raving fans
• Tone of voice and how to apply it to your copy
• Technical copy tips
• The importance of words in defining your brand... and so much more!

You can learn more about what Shan does at https://wildsparkcopy.com/ and to follow along on Insta https://www.instagram.com/wildspark.co/

Head to https://thefearlessdesigner.com.au/

Find me on Insta @the.fearless.designer

Does it make you cringe thinking about creating video content for your biz? Well this ep is for definitely for you! I'm pumped to be welcoming my mate and tech goddess Tania Ryan to her very first podcast episode.  

Tan specialises in using illustration, animation, and video to create engaging content for makers and brands. She is also an avid true crime fan.
In this chat we cover:
• The difficulties of branding our own businesses
• Tips to incorporate different types of video into your branding
• Canva hacks to trick Insta with easy video content
• Loads of true crime recommendations
• ... and an exclusive freebie just for you! Read on for the details

Tania has created a freebie just for us!
54 video content ideas that don't require you having to get in front of the camera. Head to http://petitpixeldesign.com/video-ideas to download for free.

Our top true crime picks were:
Serial - Season 1Trace - Maria James CaseI Catch Killers - Gary JubelinThe Lady VanishesYour Own Backyard - Kristin Smart CaseThe Jinx - Watch on Binge
You can learn more about what Tania does at http://petitpixeldesign.com/ and you can follow Tania on Instagram at https://www.instagram.com/petitpixeldesign/

For more information head to https://thefearlessdesigner.com.au/

Follow me on Insta @the.fearless.designer

Welcoming my friend and fellow designer Amber Ladd to the podcast! I still can't believe this is Amber's first ever podcast. She's such a natural.

 Amber is a designer, developer, typography enthusiast, recovering perfectionist, bubble tea addict, mother, wife, sister, friend... and introverted legend. She partners with brands and individuals through offerings that span strategy, creative direction, art direction, identity design and website development. She is a big believer of bringing the most unique parts of someone's story to the foreground.
In this episode I get to pick Amber's brain about all things web design and development.

In this chat we cover:
• The difficulties of branding our own businesses (especially as creatives)
• Brand evolution
• 3 tips to improve your website
• How to keep your costs down when designing a website
• The importance of a plan
• ... and 2x exclusive announcements!!!

You can learn more about what Amber does at https://www.amberladd.co/ and you can follow Amber on Instagram at https://www.instagram.com/byamberladd/

For more information head to https://thefearlessdesigner.com.au/

Follow me on Insta @the.fearless.designer