Make It Pop Morgan Macdonald

Hi guys! In this I explore the hard hitting question... "Is Your Brand Boring?"I dive into the factors that can make a brand feel stale and give you some of my actionable tips to inject some life back into your business brand.I discuss the essential signs that may indicate your brand needs a refresh, such as low engagement, lack of distinct personality, and inconsistent messaging. I then break down simple yet effective strategies to make your brand anything but boring. From defining your bran...

Please welcome back the wonderful Nami Clarke to the Make It Pop Pod!In this episode Nami and Morgan discuss the significance of developing a unique tone of voice for your small business and how to actually do it.We also cover 4 actionable steps you can take to identify and refine a unique voice for your small business. Nami also provides invaluable insights for small business owners looking to enhance their brand image and build meaningful, long-term relationships with their clientele.More I...

In this episode I share my insightful strategies on how to make the most of your time when branding your business on social media. With a focus on achieving clear goals, identifying high-impact activities, creating effective schedules, and leveraging content batching and automation, I run you through simple and practical tips for streamlining your social media branding efforts. Whether you're looking to increase brand awareness, drive traffic, or generate leads, this episode offers valuable a...

Welcome back to the Make It Pop Podcast! It's sure been a while but here I dive into all things branding, design, and marketing to help you create a bold and impactful brand for your small business. In this first episode of Season 2, I share my expertise as a graphic designer and brand strategist, walking you through the essential steps to designing a fearless brand. From defining your business values to building a community around your brand, I'm hoping my insights will empower you to cultiv...

SO pumped to be welcoming the fab Shan Fitzgerald to the poddy!After 15 years in the writing game and a decade in the classroom, Shan has learnt a fuckload about language: how people understand it, interpret it, structure it, and play with it.This action packed episode covers a lot. We deep dive into brand personality and messaging strategies, and just what the heck that means. Shan also shares her tips to help us develop an authentic brand personality to cut through the noisy land of social ...

Does it make you cringe thinking about creating video content for your biz? Well this ep is for definitely for you! I'm pumped to be welcoming my mate and tech goddess Tania Ryan to her very first podcast episode. Tan specialises in using illustration, animation, and video to create engaging content for makers and brands. She is also an avid true crime fan.In this chat we cover:• The difficulties of branding our own businesses • Tips to incorporate different types of video into your bra...