Making Cents: Navigating Digital & Print Marketing

Town Money Saver
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  • MARKETING
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Making Cents: Navigating Digital & Print Marketing

Join host Bill Zirzow each week on "Making Cents," where we dive deep into the world of marketing—both digital and print. Bill engages with a diverse lineup of guests, exploring various marketing strategies, trends, and insights while also sharing personal life stories that inspire and entertain. Each hour-long episode offers valuable takeaways for marketers and entrepreneurs alike, blending expert advice with relatable experiences. Tune in for candid conversations that make sense of the marketing landscape and help you make the most of your marketing dollars!

Episodes

  1. 5 DAYS AGO

    Rent-A-Husband

    Join us for a captivating conversation with Jay, a remarkable individual who has transformed his life after overcoming significant challenges, including addiction and a near-fatal accident at a young age. Jay shares his inspiring journey from being pronounced dead at ten to becoming a successful handyman business owner, emphasizing the importance of resilience and support in recovery. He discusses how his experiences allow him to connect deeply with clients facing their struggles, particularly in the realm of addiction. With a genuine heart, he offers insights on the delicate balance between helping and enabling those in need, showcasing his dedication to making a positive impact in others’ lives. This episode is a testament to the power of second chances, the importance of compassion, and the profound connections we can forge through shared experiences.

    1h 3m

  2. NOV 4

    Clicks and Giggles with Brian

    This podcast episode dives deep into the world of digital marketing, emphasizing the importance of building trust and providing value to clients. Brian Von Lemden shares his journey from engineering to marketing, highlighting the challenges and rewards of navigating the complex landscape of digital and print advertising. The discussion touches on the significance of understanding client expectations and the necessity of honest communication in fostering successful business relationships. Listeners will gain insights into the nuances of effective marketing strategies, including the distinction between engagement and generating leads. The episode ultimately underscores the transformative impact that genuine service and personal integrity can have on both clients and the marketer's own fulfillment.

    1h 19m

  3. OCT 7

    Bills, Bill, Bill Harris

    This month on Making Cents, Bill Zirzow reconnects with Jared Bates, now a key figure at Bill Harris. Jared reflects on his journey from Town Money Saver to running video marketing for the dealership, and how his Lucas football documentaries gained unexpected recognition. The conversation dives into the power of authenticity in marketing, showing how spontaneous, real-life moments often resonate more with audiences than heavily produced content. Jared also shares insights on building strong connections with your team and community, offering valuable lessons for creatives and marketers alike.

    1h 25m

  4. OCT 7

    Two Old Goats

    In the inaugural episode of "Making Cents," host Bill Zirzow welcomes Jeff Ulery, the Town Money Saver franchisee who earned the title Franchisee of the Year last year. Join them for a lighthearted conversation as they share the story behind Jeff's unexpected gift—a goat from one of his employees. They delve into the nuances of life in sales, reflecting on the challenges and triumphs that come with the territory. Plus, enjoy some relatable laughs as they candidly discuss the humorous side of aging and the ever-growing need for bathroom breaks. Tune in for an engaging and entertaining episode that’s sure to resonate with anyone navigating the world of business and beyond!

    40 min
  • 4 Episodes

About

Join host Bill Zirzow each week on "Making Cents," where we dive deep into the world of marketing—both digital and print. Bill engages with a diverse lineup of guests, exploring various marketing strategies, trends, and insights while also sharing personal life stories that inspire and entertain. Each hour-long episode offers valuable takeaways for marketers and entrepreneurs alike, blending expert advice with relatable experiences. Tune in for candid conversations that make sense of the marketing landscape and help you make the most of your marketing dollars!

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