2,000 episodes

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips iHeartPodcasts

    • Business
    • 4.6 • 1.2K Ratings

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

    How Trump made his assassination attempt a marketable moment, Why you can't trust CNN or Washington Post anymore, BlackRock pulls commercial that included Trump rally shooter, and Companies pull ads during the shooting from social media

    How Trump made his assassination attempt a marketable moment, Why you can't trust CNN or Washington Post anymore, BlackRock pulls commercial that included Trump rally shooter, and Companies pull ads during the shooting from social media

    In episode #2781, we discuss the recent assassination attempt on former President Trump, how he turned the incident into a marketable moment and the reactions from the mainstream media and corporations, and the impact of the incident on social media advertising and organic social content. 

    Don’t forget to help us grow by subscribing and liking on YouTube!

    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

    TIME-STAMPED SHOW NOTES:
    


    (00:00) How trump made his assassination attempt a marketable moment


    (04:22) Why you can't trust CNN or Washington Post anymore


    (10:59) BlackRock pulls commercial that included Trump rally shooter


    (13:57) Companies pull ads during the shooting from social media 


    (19:19) That’s it for today! Don’t forget to rate, review, and subscribe!


    Go to https://www.marketingschool.io to learn more!
     
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    Single Grain Eric’s ad agency


    NP Digital Neil’s ad agency

    X @neilpatel

    X @ericosiu

    • 19 min
    Why Elon Musk doesn't use data when creating new innovations, How marketing can backfire: Roaring Kitty purchased $245M of Chewy, and Search everywhere optimization: platforms SEOs need to optimize for beyond Google

    Why Elon Musk doesn't use data when creating new innovations, How marketing can backfire: Roaring Kitty purchased $245M of Chewy, and Search everywhere optimization: platforms SEOs need to optimize for beyond Google

    In episode #2780, we discuss why Elon Musk's use of data in innovation is a mix of yes and no, Starlink Mini, Roaring Kitty's lawsuit, the importance of hiring good people, and the new version of SEO.

    Don’t forget to help us grow by subscribing and liking on YouTube!

    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

    TIME-STAMPED SHOW NOTES:



    (00:00) Why Elon Musk doesn't use data when creating new innovations


    (03:02) How marketing can backfire: Roaring Kitty purchased $245M of Chewy


    (06:35) Search everywhere optimization: platforms SEOs need to optimize for beyond Google


    (18:45) That’s it for today! Don’t forget to rate, review, and subscribe!


    Go to https://www.marketingschool.io to learn more!
     
    Leave Some Feedback:



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    Did you enjoy this episode? If so, please leave a short review.

     
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    Single Grain Eric’s ad agency


    NP Digital Neil’s ad agency

    X @neilpatel

    X @ericosiu

    • 18 min
    How to use fake haters to blow up your engagement, The genius of Kourtney Kardashian's 'Lemme' brand, 76% of NVIDIA employees are millionaires and 37% are worth over 20 million, and more

    How to use fake haters to blow up your engagement, The genius of Kourtney Kardashian's 'Lemme' brand, 76% of NVIDIA employees are millionaires and 37% are worth over 20 million, and more

    In episode #2779, we discuss how to use fake haters to boost engagement, the success of Courtney Kardashian's brand, the decline of click-through rates in search results, the dangers of abusing programmatic SEO, and the rise of AI answer optimization.

    Don’t forget to help us grow by subscribing and liking on YouTube!

    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

    TIME-STAMPED SHOW NOTES:



    (00:00) How to use fake haters to blow up your engagement


    (01:47) The genius of Kourtney Kardashian's 'Lemme' brand


    (02:40) 76% of NVIDIA employees are millionaires and 37% are worth over 20 million


    (08:23) New zero-click study shows what people do after a Google search


    (12:14) What happens when you scale your SEO with AI – Are AI answers the new SEO?


    (17:44) That’s it for today! Don’t forget to rate, review, and subscribe!


    Go to https://www.marketingschool.io to learn more!
     
    Leave Some Feedback:



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    Single Grain Eric’s ad agency


    NP Digital Neil’s ad agency

    X @neilpatel

    X @ericosiu

    • 17 min
    Louis Vuitton and Dior's genius real estate strategy, Is Alex Hormozi right about not promoting in your content?, Traditional content marketing is dead - here's what to do, and The power of marketing a magic pill (Ozempic)

    Louis Vuitton and Dior's genius real estate strategy, Is Alex Hormozi right about not promoting in your content?, Traditional content marketing is dead - here's what to do, and The power of marketing a magic pill (Ozempic)

    In episode #2778, we discuss Louis Vuitton and Dior's genius real estate strategy, including LVMH's prime storefront acquisitions and their impact on brand dominance. We also explore Alex Hormozi's stance on not promoting in content, the death of traditional content marketing, and effective alternatives.

    Don’t forget to help us grow by subscribing and liking on YouTube!
    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

    TIME-STAMPED SHOW NOTES:



    (00:00) Louis Vuitton and Dior's genius real estate strategy


    (05:02) Is Alex Hormozi right about not promoting in your content?


    (11:23) Traditional content marketing is dead - here's what to do


    (12:56) The power of marketing a magic pill (Ozempic)


    (18:04) That’s it for today! Don’t forget to rate, review, and subscribe!


    Go to https://www.marketingschool.io to learn more!
     
    Leave Some Feedback:



    What should we talk about next? Please let us know in the comments below


    Did you enjoy this episode? If so, please leave a short review.

     
    Connect with Us: 
     


    Single Grain Eric’s ad agency


    NP Digital Neil’s ad agency

    X @neilpatel

    X @ericosiu

    • 18 min
    Unlock $1M Revenue: Proven Strategies for Agency Success

    Unlock $1M Revenue: Proven Strategies for Agency Success

    In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. We focused on how to run a successful agency – upselling services, focusing on one thing vs. offering multiple services, internationalization, managing rates in a changing economy, and marketing strategies for offline brands. 

    Don’t forget to help us grow by subscribing and liking on YouTube!
     
    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 
     
    TIME-STAMPED SHOW NOTES:


    (00:00) Introduction to the Coaching Call

    (00:56) Upselling Strategies for Account Managers

    (03:07) Balancing Focus and Offering Multiple Services

    (05:02) Expanding Internationally: Pricing and Features

    (09:39) Managing Rates in a Changing Economy

    (15:47) Marketing Strategies for Offline Brands

    (17:38) Conclusion

    
    Go to https://www.marketingschool.io to learn more!
     
    Leave Some Feedback:



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    Single Grain Eric’s ad agency


    NP Digital Neil’s ad agency

    X @neilpatel

    X @ericosiu

    • 18 min
    Zoominfo's SEO gets torched, The early winner of AI is…consultants?, How Steve Jobs was taught what a good ad looks like, and Google dropping continuous scroll in search results

    Zoominfo's SEO gets torched, The early winner of AI is…consultants?, How Steve Jobs was taught what a good ad looks like, and Google dropping continuous scroll in search results

    In episode #2777, we discuss the collapse of ZoomInfo's organic traffic, the short-term gains and long-term drawbacks of certain SEO strategies, the success of consulting companies in the AI boom, the importance of good advertising, and Google's decision to drop continuous scroll in search results.

    Don’t forget to help us grow by subscribing and liking on YouTube!
    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 


    TIME-STAMPED SHOW NOTES:



    (00:00) Today's topic: ZoomInfo's SEO Torched, AI's early winner: consultants, Steve Jobs on good ads, & more


    (07:51) The early winner of AI is…consultants?


    (11:23) How Steve Jobs was taught what a good ad looks like


    (15:00) Google dropping continuous scroll in search results


    (16:30) That’s it for today! Don’t forget to rate, review, and subscribe!


    Go to https://www.marketingschool.io to learn more!
     
    Leave Some Feedback:



    What should we talk about next? Please let us know in the comments below


    Did you enjoy this episode? If so, please leave a short review.

     
    Connect with Us: 
     


    Single Grain Eric’s ad agency


    NP Digital Neil’s ad agency

    X @neilpatel

    X @ericosiu

    • 17 min

Customer Reviews

4.6 out of 5
1.2K Ratings

1.2K Ratings

scootervm71 ,

Never miss an episode!

I usually start my day with the podcast. I love the short format and it’s always packed with great info. And, Eric and Neil are so authentic and fun that it’s an easy listen.

Savas II ,

This is not a Podcast, this is a commercial

All 5-star reviews must be paid actors. There’s no way anyone enjoys a 10-minute podcast with 8 minutes of commercials. This isn’t a marketing education podcast; it’s just one big commercial! :D

Ejf11118888 ,

Sometimes i start my day with it.

It’s a great pod. It was better when it was shorter. Content seems to have changed from actionable items to do in your marketing to just whatever they feel like talking about. A lot of talk about how great they are and how much their businesses are worth now. The show has gotten longer - maybe because of the addition of ads, i get it… monetize where you can, but can you please get rid of that insanely annoying kid ad for LinkedIn! Please!

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