13 episodes

Mass Appeal is a podcast connecting you with the top players in the mobile app economy. App marketing and monetization trends are everywhere, all at once. Our guests break down the winning strategies for how to build apps that monetize, market, and appeal to the masses.

This industry just got noisier! Subscribe and join us every other week as our host Tommy Yannopoulos talks to leaders, CMOs, and CEOs of successful mobile apps. The Mass Appeal podcast is brought to you by adjoe, mobile app monetization and growth specialists. Available on adjoe.io/blog/.

Mass Appeal adjoe

    • Business

Mass Appeal is a podcast connecting you with the top players in the mobile app economy. App marketing and monetization trends are everywhere, all at once. Our guests break down the winning strategies for how to build apps that monetize, market, and appeal to the masses.

This industry just got noisier! Subscribe and join us every other week as our host Tommy Yannopoulos talks to leaders, CMOs, and CEOs of successful mobile apps. The Mass Appeal podcast is brought to you by adjoe, mobile app monetization and growth specialists. Available on adjoe.io/blog/.

    #13. Data-Driven Dining: Loyalty and Customer Engagement Strategies for Restaurant Apps - Kevin Nemeth (Authentic Restaurant Brands)

    #13. Data-Driven Dining: Loyalty and Customer Engagement Strategies for Restaurant Apps - Kevin Nemeth (Authentic Restaurant Brands)

    • 41 min
    #12. How to Acquire Subscribers to Your Brand’s App - Tobi Lüder (Delivery Hero)

    #12. How to Acquire Subscribers to Your Brand’s App - Tobi Lüder (Delivery Hero)

    • 31 min
    #11. Cross-Promoting Mobile Games Within Your Studio’s Portfolio - Janos Perei (SYBO Games)

    #11. Cross-Promoting Mobile Games Within Your Studio’s Portfolio - Janos Perei (SYBO Games)

    • 32 min
    #10. App Leaders in Gamification – and Why They Knock It Out of the Park - Tara Kirkpatrick (Apptopia)

    #10. App Leaders in Gamification – and Why They Knock It Out of the Park - Tara Kirkpatrick (Apptopia)

    • 33 min
    #9. Unlocking the Power of Rewarded Gaming Experiences in Apps - Marc Bearman (Fetch)

    #9. Unlocking the Power of Rewarded Gaming Experiences in Apps - Marc Bearman (Fetch)

    • 45 min
    #8. Building Apps with Empathy - Nico Ritschel (ATM)

    #8. Building Apps with Empathy - Nico Ritschel (ATM)

    • 30 min

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