Media Monkey

Media M

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Marketing

This podcast is about businesses, marketing, advertising and branding.

11/02/2019

What is Brand? | What is Brand Personality?

Welcome to Media Monkey Podcast of Branding, Advertising and Marketing. This podcast is all about Brand & Brand Personality. A brand is a perception that represents a company in the minds of consumers. It is what a firm promises to its customers. It represents the image of what a company is and the purpose of its existence. Brand Personality is the set of “human characteristics” that the consumer can relate to with a particular brand name. It is what the brand can live and die for. It is composed of a unique set of attributes that only that particular brand possesses. These can be gender, age, socio-economic class, psychographic, emotional characteristics.

1 Episode

This podcast is about businesses, marketing, advertising and branding.

Creator

Media M
Years Active

2019
Episodes

1
Rating

Clean
Copyright

© Media M
Show Website

Media Monkey