Mediacurrent Open Waters Podcast

Mediacurrent
  • 5.0 (3)
  • MARKETING
Mediacurrent Open Waters Podcast

Open source software is an ocean of opportunity. If your job (and passion) is to propel conversions, leads, and revenue, OPEN WATERS is the podcast for you. Dive in to an exploration of open source technologies and strategies to maximize your martech investment. Mediacurrent is a full-service digital agency that implements world-class open source software development, strategy and design to achieve defined goals for enterprise organizations seeking a better return on investment. Mediacurrent is passionate about what we do. We are a team of 80+ Drupal, Digital, Design, and QA experts committed to high standards. We organize Drupalcamps, meet-ups, generate white papers, write blogs, give presentations, sponsor events, and provide training. Visit mediacurrent.com/resources for links.

  1. 08/31/2021

    A Conversation about Drupal and Open Source Security

    In this episode, we welcome Damien McKenna, a prolific Drupal contributor and community leader. We will be talking about open source security, specifically the ins and outs of Drupal security. Transcript and show notes: https://www.mediacurrent.com/blog/open-waters-drupal-open-source-security (https://www.mediacurrent.com/blog/open-waters-drupal-open-source-security)

    31 min

  2. 07/27/2021

    The Future of DDEV Is Bright: A Discussion with Randy Fay

    In this episode, we're joined by Randy Fay from DDEV to discuss features and benefits of DDEV (https://ddev.readthedocs.io/en/stable/), the future of the project, and how you can get involved with contributing to the Drupal community. Randy provides his perspective on DDEV and the ways in which both developers and non developers can use it for projects. Transcript and show notes: https://www.mediacurrent.com/blog/future-ddev-bright-discussion-randy-fay

    38 min

  3. 06/22/2021

    What's New in Decoupled Drupal

    In today’s episode of the Open Waters Podcast, Shane Thomas, a Manager Engineer at Gatsby Joins Mark Shropshire and Mario Hernandez to discuss Decoupled Drupal with Gatsby. Shane helps us make sense of Gatsby Cloud and how it can help site owners and Marketers make the best of your decoupled architecture. Finally, Gatsby Preview is a hot topic and Shane tells us all about it as well as what's coming down the pipe for it.

    31 min

  4. 05/25/2021

    Web Accessibility Considerations and Quick Wins

    In today’s episode of the Open Waters Podcast, Donna Wicks, a Web Strategist at Kettering University will be joining us to discuss web accessibility in higher ed. We explore engaging accessibility-related topics including marketing to prospective students, user experience, accessibility tools and training, and much more. You can find us at mediacurrent.com/podcast and subscribe on your favorite podcast app. If you liked this episode, share it with your friends and tag @mediacurrent on Twitter (http://www.twitter.com/mediacurrent). For more resources on open source technology, thought leadership and case studies, visit us at Mediacurrent.com.

    25 min

  5. 04/28/2021

    Design at Scale: The Playbook for Higher Education Brands

    Hey everyone! Welcome to Season 2 of the Open Waters podcast by Mediacurrent (http://www.mediacurrent.com/podcast). I’m your new host, Susan Cooper. My cohosts Mario Hernandez and Mark Shropshire will be coming to you each month to explore the intersection of open source technology and digital marketing. In today’s episode we’ll be speaking with Sheree Hill, Creative Director of Mediacurrent and John G., digital designer at Mediacurrent. Both have been doing extensive work in higher education, building design systems, addressing pain points of scale and velocity and bringing brand stories to life. We’ll explore some of the challenges facing marketers and designers in higher ed, touch on learning modalities and how they function in web and marketing teams, as well as some quick and easy tips to help sharpen your school’s brand strategy and maximize some production workflows. If you are a marketer, designer or tech lead for higher ed, this episode is for you! Challenges in higher education marketing: Inquiry based learning approaches, such as design thinking exercises to establish guidelines to create richer learning experiences Brand guidelines based on the brand workshops to help inform all design decisions and asset production. Foundational systems across all touchpoints, not just components, but cloud templates, and even consult on team structure and skill sets. Tools and Tricks: Cloud collaboration - Google Docs for ebook templates Processes - legacy content updates Brand guide & Brand Kits in Canva (http://www.canva.com) Component matrix Brand strategy planner Importance of Mission and Vision: Guiding light Helps inform decisions For more information, check out Sheree’s Webinar: Leveraging Design Systems to Streamline Web Projects (https://www.youtube.com/watch?v=IIbZpwcBxK4&t=434s) You can find us at mediacurrent.com/podcast and subscribe on your favorite podcast app. If you liked this episode, share it with your friends and tag @mediacurrent on Twitter (http://www.twitter.com/mediacurrent). For more resources on open source technology, thought leadership and case studies, visit us at Mediacurrent.com.

  6. 04/20/2021

    Open Waters Season 2 Trailer

    How can you use open source technology to maximize your Martech investment? Welcome to Mediacurrent’s Open Waters Podcast. Visit us at https://www.mediacurrent.com/podcast Mediacurrent is proud to announce Season 2 of the Open Waters podcast. We’re here to explore the intersection of open source technology and digital marketing. During Season 2, we will be covering topics including: * How to optimize your digital strategy * Accessibility as a business imperative * UX Design Principles * How it all works together using open source technologies like Drupal SUSAN: I’m your new host, Susan Cooper (https://www.linkedin.com/in/susan-cooper/), and I’ll be here with your old friends Mario Hernandez (https://www.linkedin.com/in/mariorhernandez/) and Mark Shropshire (https://www.linkedin.com/in/markshropshire/) to bring you the best in digital marketing and technology. MARIO: Hello everyone. This is Mario. I’m back and this time with two new great co-hosts, Susan and Shrop.  I am very excited about resuming the podcast and bringing you great content from guests who are leaders in the Open Source community.  We encourage you to subscribe to our podcast in your favorite podcast app so you don’t miss out on awesome discussions, resources and the latest in Drupal and Open Source. SHROP: Hi, this is Shrop. I’m a creative leader who has a heart for helping individuals be their best, while working with teams delivering best-in-class software projects built with open source technologies. At Mediacurrent, (https://www.mediacurrent.com/) we value giving back. This is in our D.N.A. as an open source expansion partner. We want to share our approaches to successful digital projects, helping you gain the information you need to improve your important work. Not only will you get the details of our experiences, but you will get to hear from our fantastic clients and partners! We are so excited to bring you a fresh perspective on open source technology and digital marketing this season! Make sure to subscribe today so you will not miss a single episode! SUSAN: If you are a Chief Marketing Officer, Chief Technology Officer, Software Engineer, or Director of Marketing, this is the podcast for you. Or if you're a marketer interested in Marketing Technology and Digital Strategy, you’re not going to want to miss what we have in store for you in 2021. So check us out at mediacurrent.com/podcast and subscribe today on your favorite podcast app.

    3 min

  7. 04/08/2020

    Project Managing an Open Source Project

    In this episode, we welcome a new host, Christine Bryan. And as a sort of initiation, we interview her about project managing an open source project. About Christine Christine has been working in marketing and technology for over fifteen years. She’s worked in government, non-profit, and for-profit industries. Her first Drupal project was on Mass.gov, (https://www.mediacurrent.com/work/case-study/massgov) the state website for Massachusetts, and since then she’s worked with clients including universities, manufacturing, and financial services. In her spare time she parents a pretty awesome one year old kiddo, plays video games, and likes to walk around the world at Epcot. Tool Pick Let’s talk about Jira (https://www.mediacurrent.com/blog/atlassian.com/software/jira). Interview * Tell us about yourself and your role as a project manager (PM) at Mediacurrent. * How did you get started in Project Management? * What are some qualities you need to be an effective PMs? * Are there specific challenges an Open Source project presents from a PM point of view? * When we asked you what you wanted to talk about on your first time out on the podcast, why did you choose Jira? * As a PM, do you interact with Marketers of the project you are managing?  How do marketers get involved with your projects? * What could potentially make a project fail if not managed properly? And how would you avoid failure? * A project, although managed by a PM, depends on the execution of many people (devs, stakeholders, etc.), what do you think others can do to increase the chances of success? * How do you define success when managing a project?

    23 min

  8. 02/25/2020

    Enterprise Marketing with Lynne Cappozi

    In this episode, we're joined by Lynne Cappozi, Acquia’s CMO. Lynne weighs in on how to maximize your investment in Acquia products, top digital marketing challenges (https://www.mediacurrent.com/blog/our-clients-top-2019-digital-marketing-challenges), and how open source is changing the game for marketers. Lynne is one of Acquia’s boomerang stories, first serving as CMO in 2009 and returning to Acquia in 2016 to lead the marketing organization into its next stage of growth. Prior to her experience at Acquia, Lynne held various marketing leadership roles in the technology space at companies such as JackBe, Systinet & Lotus Development, all of which were acquired during her tenure. Outside of her work at Acquia, Lynne is on the board of directors at the Boston Children’s Hospital Trust (http://giving.childrenshospital.org/)and runs a nonprofit through the hospital. Project Picks * CVent (https://www.cvent.com/en/download-cvent-events-app) * GoGoGrandparent (https://gogograndparent.com/) Interview * Tell us about yourself and your role at Acquia. * What does Acquia do? * How has open source changed the practice of marketing for Acquia’s customers? * What kind of organizations make up Acquia’s customer base? * Being a marketer yourself, what do you see as the biggest challenge for enterprise marketers as we head into 2020? * What is Acquia doing to help marketers overcome those challenges? * Where do digital agencies like Mediacurrent fit into Acquia’s ecosystem? * What can marketers do to get the most value out of their investment in Acquia products? Thanks for tuning in for another episode of Open Waters!  Looking for more useful tips, technical takeaways, and creative insights? Visit mediacurrent.com/podcast (https://www.mediacurrent.com/podcast) to subscribe and hear more episodes.

    22 min
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Trailer

Ratings & Reviews

5
out of 5
3 Ratings

About

Open source software is an ocean of opportunity. If your job (and passion) is to propel conversions, leads, and revenue, OPEN WATERS is the podcast for you. Dive in to an exploration of open source technologies and strategies to maximize your martech investment. Mediacurrent is a full-service digital agency that implements world-class open source software development, strategy and design to achieve defined goals for enterprise organizations seeking a better return on investment. Mediacurrent is passionate about what we do. We are a team of 80+ Drupal, Digital, Design, and QA experts committed to high standards. We organize Drupalcamps, meet-ups, generate white papers, write blogs, give presentations, sponsor events, and provide training. Visit mediacurrent.com/resources for links.

Information

  • Creator
    Mediacurrent
  • Years Active
    2019 - 2021
  • Episodes
    19
  • Rating
    Clean
  • Copyright
    © Copyright 2024 Mediacurrent Open Waters Podcast
  • Show Website
    Mediacurrent Open Waters Podcast

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