37 episodes

There’s a mystery to marketing. Where colors don’t match, lines don’t cross, and dots don’t connect. Where work cannot be scored. Where data can’t always be measured. The Metaphorically Speaking podcast seeks to enter this abstruse space of marketing that can’t be fully understood. It’s not a show about tips or tricks or about offering up one authoritative solution. It’s about exploring the elements that make up the world of marketing and offering ways to consider their application. Each season, we’ll discuss practical marketing themes, share personal experiences, and present a colorful palette of solutions. It’s our hope that you walk away with more than a list of tactics for your small business. But rather, that we all come together to meet new ideas, moments, and people with open minds. Ultimately, we hope that Metaphorically Speaking leaves us all inspired to be better people in the worlds we inhabit.

Metaphorically Speaking Keyhole Marketing

    • Business
    • 5.0 • 10 Ratings

There’s a mystery to marketing. Where colors don’t match, lines don’t cross, and dots don’t connect. Where work cannot be scored. Where data can’t always be measured. The Metaphorically Speaking podcast seeks to enter this abstruse space of marketing that can’t be fully understood. It’s not a show about tips or tricks or about offering up one authoritative solution. It’s about exploring the elements that make up the world of marketing and offering ways to consider their application. Each season, we’ll discuss practical marketing themes, share personal experiences, and present a colorful palette of solutions. It’s our hope that you walk away with more than a list of tactics for your small business. But rather, that we all come together to meet new ideas, moments, and people with open minds. Ultimately, we hope that Metaphorically Speaking leaves us all inspired to be better people in the worlds we inhabit.

    Shannon Jirik + Joe Dudeck - Our Fvorite COS Small Business Stories

    Shannon Jirik + Joe Dudeck - Our Fvorite COS Small Business Stories

    In this episode, Metaphorically Speaking hosts Joe Dudeck and Shannon Jirik reminisce on the podcast's inception and evolution over nearly three years, including the show's inaugural seasons on sharing your small business story and experiencing fear in life and work and the interim "COS in COVID" series.

    Mostly, they wind down the year by sharing memories, notable moments, and laughs from a collection of their favorite interviews with local Colorado Springs small business owners or entrepreneurs.

    Listen to the best of COS recap and visit the episode library to enjoy the whole collection of inspiring stories.

    • 40 min
    Alicia Klausmeier - Dream Accounting Solutions

    Alicia Klausmeier - Dream Accounting Solutions

    Alicia Klausmeier is the founder and president of Dream Accounting Solutions, a full service bookkeeping firm in Colorado Springs. With a passion for serving small business owners, the Dream team also provides process and payroll management, one-on-one support, and training.

    In this episode, Alicia shares how her entrepreneurial spirit and problem-solving mentality led her to address a major stressor for small business owners: money management and cash flow.

    Listen to our conversation to hear how one woman’s dream allows so many others to realize theirs. For more inspiring entrepreneurial stories, visit our full library.

    • 32 min
    Daniel Byrd - Kids on Bikes

    Daniel Byrd - Kids on Bikes

    Daniel Byrd is the executive director of Kids on Bikes, a non-profit organization bringing joy and freedom to kids and families in the Colorado Springs community “one bike, one ride, and one mile at a time.” With a mission to inspire and empower all kids to lead healthy, active, and happy lives, Kids on Bikes sets out to combat childhood obesity, encourage friendships and wellness, and foster a love for the outdoors by providing access to bikes, education, and cycling opportunities.

    In this episode, Daniel talks all things kids, including growing up in Colorado Springs, working with homeless youth, and applying his background as a coach, counselor, and social worker to his current role.

    Listen to our conversation for a fresh perspective on the power of pedaling. For more inspiring stories, visit our full library.

    • 40 min
    Lauren McKenzie - REN Creativ

    Lauren McKenzie - REN Creativ

    Lauren McKenzie is the owner of REN Creativ, a Colorado Springs creative studio that offers branding, web design, and photography services. Armed with "contagious creativity and boundless originality," Lauren's stamp can be found in bars, breweries, and other small businesses across the local landscape.  
      
    In this episode, hear how Lauren's journey of self-discovery led her to become a brand champion for the little guys. Listen to our conversation for talks on following your gut, being a female business owner, and finding your own definition of success.

    For more local entrepreneurial stories, visit our full library. 

    • 56 min
    Nikki McComsey, Leah Remacle, + Abby Remacle - Gather Mountain Blooms

    Nikki McComsey, Leah Remacle, + Abby Remacle - Gather Mountain Blooms

    Nikki McComsey is the founder of Gather Mountain Blooms, an urban flower farm on the historic Venetucci Farm in Colorado Springs. Together with her sisters, Leah Remacle and Abby Remacle, a mission to "promote community, creativity and healing in a field of beautiful flowers" is cultivated. Nature lovers can flock to the farm to pick fresh blooms, purchase bouquets and vintage goods, or enjoy a private event.

    In this episode, hear how a life-changing concussion and COVID quarantine sparked the start of this sister-owned business.

    Listen to our conversation for a reminder to stop and smell the sunflowers. For more inspiring entrepreneurial stories, visit our full library.

    • 45 min
    Lisa Tessarowicz - Epicentral Coworking

    Lisa Tessarowicz - Epicentral Coworking

    Lisa Tsarowitz is the founder and owner of Epicentral Coworking, a shared space for working nomads, including freelancers, small business owners, entrepreneurs, and commuters. With two locations in Colorado Springs, members can access meeting rooms, private offices, and a range of amenities. At Epicentral, "Work Hard, Do Good" means more than sitting at a desk for the day; it's a challenge for do'ers and thinkers to become change makers. 

    In this episode, hear why Lisa felt Colorado Springs was lacking energy around entrepreneurship and what inspired her to meet a need for community through coworking. 

    Listen to our conversation for a reminder that collaboration is a powerful conduit to creation. For more encouraging stories, visit our full library of interviews. 

    • 37 min

Customer Reviews

5.0 out of 5
10 Ratings

10 Ratings

Rachelrichards92 ,

Love this podcast

So glad I stumbled onto this podcast. It’s a marketing podcast, and so unique. The hosts Joe and Shannon aren’t just asking about marketing tips and tricks but really discussing elements of marketing and how they can be applied. His guests are fantastic! Loved the episode with josh and Taylor from true north. Highly recommend!

Jenji1 ,

Love the podcast

Listening to husband and wife power team Joe and Lindsay talk about their relationship to fear. How they each deal with it, move through it was very encouraging. I want more!!! They need an enneagram podcast, as they are intelligent well spoken and most importantly kind individuals who I enjoy listening to!!

Nicole Ell ,

Just Right

This podcast from Key Hole Marketing and Joe is the “just right” amount of brainwork that I look for in a podcast. It’s interesting and engaging and still allows for background tasks (driving, cleaning, copy and pasting spreadsheets, etc.

I also really love the different sources and resources recommended in Season 2. I appreciate podcasts that recommend other podcasts, books, or articles and they work it in organically and around the topics they cover.

I would highly recommend this podcast for anyone in business, marketing, or who works remotely!

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