Minds On B2B

Dan Harris
  • 5.0 (12)
  • BUSINESS
  • UPDATED DAILY

Welcome to the Minds On B2B podcast, I’m your host Dan Harris, VP of Client Success here at Minds On. Our team has designed this show to be more than a podcast. It’s your audio classroom. The guests are our teachers and coaches. Our goal is to have them share their stories and passion for the profession, and at the same time teach us all something we can apply tomorrow.

  1. Episode 26: Showcase Episode with The Orange Effect Foundation - Pam and Joe Pulizzi

    08/23/2019

    Episode 26: Showcase Episode with The Orange Effect Foundation - Pam and Joe Pulizzi

    ABOUT THIS EPISODE: In this extraordinary episode, we are taking a break from marketing and sales conversations and showcasing a non-profit organization that is making a difference in our world. Joe and Pam Pulizzi, founders of The Orange Effect Foundation, share their stories. They provide insight into how the foundation is benefiting recipients and explain how you can apply for a grant, donate, or contribute to the cause. BIOS: Pam Pulizzi Pam is the co-founder and executive director for The Orange Effect Foundation. Her background originates as a social worker, and she is raising a son with autism, so the opportunity to start and direct this non-profit is a dream come true. She has been a critical leader in the OEF, the OEF Golf for Autism, and a champion for many other non-profit organizations. Joe Pulizzi Joe is co-founder and board member for The Orange Effect Foundation. His primary focus is actively fundraising for the Orange Effect Foundation, which he and his wife founded in 2014 to help children with speech disorders pay for therapy. Learn more: http://theorangeeffect.org/ Donate online today: via Paypal Donate by Check: Make check payable to The Orange Effect Foundation. Send it to: The Orange Effect Foundation 17040 Amber Drive, Cleveland, OH 44111 Email: info@theorangeeffect.org

    18 min
  2. Episode 25: How To Get A 100% Response Rate with Contact Marketing - Stu Heinecke

    08/22/2019

    Episode 25: How To Get A 100% Response Rate with Contact Marketing - Stu Heinecke

    ABOUT THIS EPISODE: In this episode, you will have a chance to hear from author and Wall Street Journal cartoonist, Stu Heinecke. Stu provides listeners with tips, ideas, and examples of contact marketing that has the potential to deliver 100% response rates.  BIO: Stu Heinecke is a Wall Street Journal cartoonist, award-winning marketer, international best-selling author of How To Get A Meeting with Anyone - Available today. A new book titled Get The Meeting - Available in October 2019. You can pre-order that book today. Stu believes in creative, innovative, and imaginative approaches that producing unfair advantages for B2B sales teams using Contact Marketing.  Connect on LinkedIn linkedin.com/in/stuheinecke Follow on Twitter: https://twitter.com/byStuHeinecke Visit the website: cartoonlink.com  E-mail: stuheinecke@gmail.com

    32 min
  3. Episode 24: How to Exceed Sales Goals Using Artificial Intelligence - Ilan Kasan - Exceed.ai

    08/21/2019

    Episode 24: How to Exceed Sales Goals Using Artificial Intelligence - Ilan Kasan - Exceed.ai

    ABOUT THIS EPISODE: In this episode, Ilan Kasan, Co-founder and CEO for Exceed.ai, describes the key challenges facing marketing, sales development reps, and the opportunity lost due to the lack of nurturing and follow-up. He shares a solution to this challenge, and everyone will want to hear about it. If you're in sales and marketing, interested in exceeding your sales goals, this is a must-listen episode. Take a listen, and then share with your peers. You won't be sorry.  BIO: Ilan is the co-founder and CEO of Exceed.ai.  He is an accomplished product leader with proven successes in driving product, user experience, strategy, and execution. His passion is building products that users and enterprises love, such as Webex and others. With deep expertise in mobile, web, & application software & SaaS products, I have built an 18-year career in general management, product management for leading global technology companies including, Cisco, WebEx, Comeet and others.  Connect on LinkedIn: linkedin.com/in/ilankasan Follow on Twitter: ilankasan Visit the website: https://exceed.ai/

    26 min
  4. Episode 23: A CMO Perspective and Approach - The First Thirty Days - Alison Shurell

    08/21/2019

    Episode 23: A CMO Perspective and Approach - The First Thirty Days - Alison Shurell

    ABOUT THIS EPISODE: In this episode, Alison Shurell, the global market leader for Oracle's Health Science team, describes her systematic approach to the first thirty days in a leadership position.  BIO: Business-to-business (B2B) software executive with a 20-year record of excellence leading marketing efforts to increase and sustain revenue contribution. Demonstrated success in launching new brands and new markets on a global level through rigorous market analysis, message development, go-to-market strategy, sales training, and effective marketing. Charismatic, energetic and sincere, able to motivate and lead both direct and cross-functional teams and build strong and lasting relationships with analysts, media, and the market. Connect on LinkedIn: https://www.linkedin.com/in/alisonshurell/

    24 min
  5. Episode 22: Getting Tradeshow Results Starts With People Preparation and Process

    08/06/2019

    Episode 22: Getting Tradeshow Results Starts With People Preparation and Process

    ABOUT THIS EPISODE: In our last episode with Greg Lindsey, we covered how to build purpose-driven tradeshow events, In this follow-up episode on face-to-face marketing and trade shows, we’re going to turn our focus from purpose, to people and process, and sharing Ideas and insights event and marketing managers can apply immediately.   BIO: Greg Lindsey is the vice president for New Albany-based Exhibitpro. He is nationally recognized as a leader in face-to-face marketing and trade show and event strategy. Greg has built his reputation as an industry leader in tradeshow marketing and client engagement. Greg has been asked by numerous clients to work with their on-site teams to maximize attendee engagement at corporate events and tradeshows, and has published articles to share his expertise. He can often be found on-site at our client’s tradeshows, offering consultation and making last-minute adjustments to maximize the experience. Connect on LinkedIn: https://www.linkedin.com/in/greglindseyna/ Visit the Exibitpro Website: https://www.exhibitpro.net/ Email Greg: glindsey@exhibitpro.net Prefer calling: 614-885-9541

    17 min
  6. Episode 21: How to Build and Manage Purpose-Driven Tradeshow Events

    08/02/2019

    Episode 21: How to Build and Manage Purpose-Driven Tradeshow Events

    ABOUT THIS EPISODE:  In this installment, Greg Lindsey. VP at Exhibitpro and I discuss the importance of creating a face-to-face tradeshow experience with a purpose-driven mindset. Greg shares insights and great questions event teams should ask and answer before they invest in a tradeshow as a strategic and tactical initiative.    BIO:  Greg Lindsey is the vice president for New Albany-based Exhibitpro. He is nationally recognized as a leader in face-to-face marketing and trade show and event strategy. Greg has built his reputation as an industry leader in tradeshow marketing and client engagement. Greg has been asked by numerous clients to work with their on-site teams to maximize attendee engagement at corporate events and tradeshows, and has published articles to share his expertise. He can often be found on-site at our client’s tradeshows, offering consultation and making last-minute adjustments to maximize the experience. Connect on LinkedIn: https://www.linkedin.com/in/greglindseyna/ Visit the Exibitpro Website: https://www.exhibitpro.net/ Email Greg: glindsey@exhibitpro.net Prefer calling: 614-885-9541

    27 min
  7. Episode 20: How The Content Marketing Institute Got Its Start - On A Napkin

    07/29/2019

    Episode 20: How The Content Marketing Institute Got Its Start - On A Napkin

    BIO: Joe Pulizzi is the founder of the Content Marketing Institute (CMI), the leading educational organization for content marketing, which hosts the largest physical content marketing event, Content Marketing World. In 2014, Joe was honored with the John Caldwell Lifetime Achievement Award from the Content Council. Joe is a highly sought after public speaker and a 5x author, including Killing Marketing, Content Inc. and Epic Content Marketing, which was named a “Must-Read Business Book” by Fortune Magazine. After selling CMI in 2016, Joe spends his time with his wife and two teenage boys and actively fundraises for the Orange Effect Foundation, which he and his wife founded in 2014 to help children with speech disorders pay for therapy. Joe loves the color orange and the city of Cleveland, where he’s an active ambassador to the city and a long-time season ticket holder of the Cleveland Browns.  Connect on LinkedIn: https://www.linkedin.com/in/joepulizzi/ Catch Up On  Twitter:  @JoePulizzi Visit and Donate To The: Orange Effect Foundation

    24 min
  8. Episode 19: Busting Five Myths About the Sales People

    07/29/2019

    Episode 19: Busting Five Myths About the Sales People

    ABOUT THIS EPISODE:  In this installment, Alan Minton, VP of Sales at Pacejet and I have a great time busting five myths about sales people. You also learn, I can’t keep count. We’ll walk through all five myths and you’ll hear his take on culture and the profession of sales. BIO: Alan Minton, Vice President of Sales at Pacejet is a 25+ year veteran in B2B sales and marketing creating and executing corporate strategy, as well as, sales and marketing programs that deliver consistent profitable growth and shareholder value. With significant expertise in developing and leading successful business development and account management teams. Alan is, successful at creating marketing campaigns that grow revenue, increase brand value and strengthen customer relationships. Requested public speaker, conference presenter and industry commentator. Career combines executive leadership of a federal agency, international expansion of a marketing communications firm, entrepreneurial growth of a technology company and strategic guidance of an IT consulting firm. CONNECT: Contact via Email: alan.minton@pacejet.com  Connect on LinkedIn: https://www.linkedin.com/in/alanminton/ Read Alan’s Article: https://www.linkedin.com/pulse/myth-salesman-alan-minton/ Visit PaceJet: https://www.pacejet.com/

    20 min
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5
out of 5
12 Ratings

About

Welcome to the Minds On B2B podcast, I’m your host Dan Harris, VP of Client Success here at Minds On. Our team has designed this show to be more than a podcast. It’s your audio classroom. The guests are our teachers and coaches. Our goal is to have them share their stories and passion for the profession, and at the same time teach us all something we can apply tomorrow.

Information

  • Creator
    Dan Harris
  • Years Active
    2K
  • Episodes
    26
  • Rating
    Clean
  • Copyright
    © Dan Harris
  • Show Website
    Minds On B2B