Mindshare UK

Mindshare
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Mindshare are a media agency, part of WPP. Our ambition is to Invent the Future of Media for our clients. We seek to achieve this by Being Human, putting the audience at the heart of everything we do and treating them as our most important client. Hosted on Acast. See acast.com/privacy for more information.

  1. 2021. 12. 08.

    A Day at Huddle 2019 Version 2

    Version 2 Hosted on Acast. See acast.com/privacy for more information.

    14분
  2. A Day at Huddle 2019

    2019. 11. 14.

    A Day at Huddle 2019

    This year’s Huddle theme is ‘Power To The People’ and we have a jam-packed agenda of 140 + sessions featuring a mix of leading media, tech players, entrepreneurs, academics, celebrities and interested amateurs that will discuss and debate how people are taking back control and what this means for brands and communications   We are living in turbulent times. With a climate of political populism, economic upheaval and general uncertainty for the future, Britain has never been so divided. Across the generations, by regions and within families, differences of opinions, thoughts, values and behaviours are now widespread - young versus old, city versus rural, vegan versus meat-eater, London versus the rest the country, the discord goes on.    And across these different tribes a common response is emerging - with so many factors out of people’s control, with so many concerns for the future – what are the small ways in which they can take back power? How can people shape their lives, choices, decisions in the way that they want them to be – irrespective of what government, media, brands or other people might be saying or doing.   How can people shape their lives, choices, decisions in the way that they want them to be – irrespective of what government, media, brands or other people might be saying or doing. Hosted on Acast. See acast.com/privacy for more information.

    14분
  3. acast Huddle - Seen and Heard

    2019. 11. 14.

    acast Huddle - Seen and Heard

    Acast brings together a smörgåsbord of respected podcasting voices from backgrounds traditionally underrepresented in the media (whether through ethnicity, gender, or sexual orientation). We’ll explore the role brands play in the representation of diverse groups, tackling the dangers of “faking it” and simply ticking boxes, and whether brands are truly working with communities in ways that are authentic and meaningful. We’ll also hear more about the journeys our speakers have been on in the booming and rapidly maturing podcasting space. Hosted on Acast. See acast.com/privacy for more information.

    21분
  4. Huddle 2018 Roundtable

    2018. 11. 22.

    Huddle 2018 Roundtable

    Mindshare UK’s Managing Director, Jo Lyall hosted a roundtable discussion with Ruth Zohrer (Chief Product Officer), Alan Weetch (Chief of Planning Operations), Jeremy Pounder (Futures Director) and Ryan Daly (Paid Social Manager) Take a listen and hear what their thoughts are on this year’s Huddle. Hosted on Acast. See acast.com/privacy for more information.

    29분
  5. A Day At Huddle 2018

    2018. 11. 16.

    A Day At Huddle 2018

    Huddle is Mindshare’s annual flagship festival of ideas, collaboration, and entrepreneurship. Now in its eighth year, we’re excited to explore this year’s theme: The New Era of Influence. We have a jam-packed agenda of over 140 Huddles and Off Huddles this year. Each will explore the changing nature of influence across one of the following sources: Media, Brand, Human, Psychology or Technology.  Hosted on Acast. See acast.com/privacy for more information.

    18분
  6. acast Huddle - The Ear of Influence

    2018. 11. 16.

    acast Huddle - The Ear of Influence

    More and more our opinions are shaped by big brands, hidden online algorithms and those we’ve come to call “influencers”. Who are these “influencers” and why do we trust them? What’s the difference between an influencer and a celebrity? Has anyone here ever met an influencer? Will they disappear as quickly as they arrived on the scene? What about the voice of real people - you and me? As trust in business and institutions continues to decline, does our authentic voice become more influential? In a world of social media hype and fake news, how important is word of mouth? Are forums and reviews on Amazon or Tripadvisor the new reality? In an automated world maybe “human interaction” could become a luxury selling point? As experiential marketing continues to bring brands and consumer closer together, but how much further can that go? Hosted on Acast. See acast.com/privacy for more information.

    42분
  7. Mindshare Huddle 2018 - Preview

    2018. 11. 14.

    Mindshare Huddle 2018 - Preview

    Huddle is Mindshare’s annual flagship festival of ideas, collaboration, and entrepreneurship. Now in its eighth year, we’re excited to explore this year’s theme: The New Era of Influence. We have a jam-packed agenda of over 140 Huddles and Off Huddles this year. Each will explore the changing nature of influence across one of the following sources: Media, BrandHuman, Psychology or Technology. Hosted on Acast. See acast.com/privacy for more information.

    9분
  8. Mindshare Trends 2018 - a brand perspective

    2018. 02. 01.

    Mindshare Trends 2018 - a brand perspective

    The Mindshare Futures team have been working to predict the five key trends of 2018 for the media industry and consumer brands. At a launch event for their report, hosted at Google's HQ in London, Mindshare caught up with industry experts to get their opinion on the trends shaping 2018 and their implications for all of us. Hosted on Acast. See acast.com/privacy for more information.

    52분
모두 보기(17개)

소개

Mindshare are a media agency, part of WPP. Our ambition is to Invent the Future of Media for our clients. We seek to achieve this by Being Human, putting the audience at the heart of everything we do and treating them as our most important client. Hosted on Acast. See acast.com/privacy for more information.

정보

  • 제작진
    Mindshare
  • 방송 연도
    2016년 - 2021년
  • 에피소드
    17
  • 등급
    무삭제판
  • 저작권
    © Mindshare, Group M Agency, Part of WPP
  • 웹사이트 보기
    Mindshare UK

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